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I'm a Content Strategist and Social Media Manager focused on turning data into scalable content systems that save time and close sales. My work specializes in the international real estate market (USA and Spain), and I integrate high-impact short-form video production (Reels, TikTok, and YouTube Shorts) with SEO, content strategy, and lead qualification. I am driven to maximize digital ROI through data-driven decisions and conversion funnels, manage online reputation and community engagement, and deliver measurable results through well-structured content and funnels. In past roles, I increased investor portfolios and follower counts, while consistently qualifying dozens of leads weekly to support sales closures.…I'm a Content Strategist and Social Media Manager focused on turning data into scalable content systems that save time and close sales. My work specializes in the international real estate market (USA and Spain), and I integrate high-impact short-form video production (Reels, TikTok, and YouTube Shorts) with SEO, content strategy, and lead qualification. I am driven to maximize digital ROI through data-driven decisions and conversion funnels, manage online reputation and community engagement, and deliver measurable results through well-structured content and funnels. In past roles, I increased investor portfolios and follower counts, while consistently qualifying dozens of leads weekly to support sales closures.

Jhon Rodriguez

Social Media Manager, Content Creator, Content Strategist, +6

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I'm a Content Strategist and Social Media Manager focused on turning data into scalable content systems that save time and close sales. My work specializes in the international real estate market (USA and Spain), and I integrate high-impact short-form video production (Reels, TikTok, and YouTube Shorts) with SEO, content strategy, and lead qualification. I am driven to maximize digital ROI through data-driven decisions and conversion funnels, manage online reputation and community engagement, and deliver measurable results through well-structured content and funnels. In past roles, I increased investor portfolios and follower counts, while consistently qualifying dozens of leads weekly to support sales closures.…I'm a Content Strategist and Social Media Manager focused on turning data into scalable content systems that save time and close sales. My work specializes in the international real estate market (USA and Spain), and I integrate high-impact short-form video production (Reels, TikTok, and YouTube Shorts) with SEO, content strategy, and lead qualification. I am driven to maximize digital ROI through data-driven decisions and conversion funnels, manage online reputation and community engagement, and deliver measurable results through well-structured content and funnels. In past roles, I increased investor portfolios and follower counts, while consistently qualifying dozens of leads weekly to support sales closures.

Available to hire

I’m a Content Strategist and Social Media Manager focused on turning data into scalable content systems that save time and close sales. My work specializes in the international real estate market (USA and Spain), and I integrate high-impact short-form video production (Reels, TikTok, and YouTube Shorts) with SEO, content strategy, and lead qualification.

I am driven to maximize digital ROI through data-driven decisions and conversion funnels, manage online reputation and community engagement, and deliver measurable results through well-structured content and funnels. In past roles, I increased investor portfolios and follower counts, while consistently qualifying dozens of leads weekly to support sales closures.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Social Media Manager at The Lawson Love Real Estate (TLLRE)

November 1, 2025 - Present

Lead the comprehensive digital content strategy for the Alabama real estate market, coordinating scriptwriting, storyboarding, and editing of high-impact short-form video (Reels and TikTok) to support lead generation and brand positioning. Monitor market trends and competitor activity, adjust editorial calendars, and manage online reputation and community engagement as primary client contact, including crisis protocols where necessary.

Social Media Manager and Content Editor at Youhomey

January 1, 2025 - Present

Led lead generation efforts averaging 50+ leads per week via WhatsApp and Mailchimp; managed WordPress websites with Elementor and basic HTML; grew audience 3K to 5K (30% reach increase) in two months; produced and posted 60 content pieces monthly using Canva, CapCut, Photoshop, and Davinci Resolve; authored ~60 posts across company sites for FAQ responses with SEO optimization; designed funnel-stage content plans and managed production workflows with Notion and Monday.

Administrative / Executive Assistant at Farmatodo C.A.

July 1, 2022 - January 31, 2025

Planned and organized ~20 monthly meetings; prepared 10+ monthly sales/projection reports; implemented cross-selling and loss-control strategies that pushed monthly sales over projections by 30% (e.g., $32K in Dec 2024). Coordinated schedules for executives and managed document storage to reduce delays; led a 27-person team and developed KPI presentations.

Social Media Manager & Content Strategist at The Lawson Love Real Estate

November 1, 2025 - Present

Design and implement a digital content strategy for the BRRRR real estate business model, increasing the investor portfolio by 15% in three months. Produce the full short-form video production cycle (scriptwriting, storyboarding, and editing) using Canva, CapCut, and Photoshop tailored for different funnel stages, achieving the goal of zero vacant properties during the same period. Manage online reputation and digital community engagement, establishing protocols that maintain algorithmic relevance against competitor market trends. Prioritize key metrics to reach the target audience that needs our services.

Social Media Manager & Content Editor at Youhomey

January 1, 2025 - November 1, 2025

Execute organic content strategies and web page design via WordPress and Elementor, securing a 10% increase in property listings. Manage and proactively qualify communication via WhatsApp and Mailchimp, processing over 50 weekly leads to facilitate sales closures and qualify purchase intent. Develop and publish 60 SEO-optimized articles monthly (Yoast SEO), outperforming social media results and growing the audience from 3K to 5K followers in 2 months.

Sales Operations & Analytics Coordinator at Farmatodo C.A.

July 1, 2022 - January 1, 2025

Analyzed sales data and implemented trade marketing strategies, successfully increasing the average customer ticket size from $8 to $11. Executed cross-selling and loss control tactics, reaching monthly sales that exceeded company projections by over 30%. Led and mentored a team of 27 employees using KPI presentations, while implementing document storage systems that reduced internal process delays by 20%.