Hi, I’m Ali Raza, a Digital Marketing Head and Creative Leader with 13+ years of experience transforming brands across luxury real estate, SaaS, and digital ecosystems in the UAE and beyond. I specialize in building high-performance teams and delivering 360-degree campaigns that blend storytelling with data-driven strategies to accelerate growth and elevate market positioning. My approach merges creative craft with commercial discipline—from SEO and paid media to marketing automation and CRM. I’ve driven first-page Google rankings, award-winning campaigns, and scalable inbound engines while staying customer-centric and relentlessly focused on revenue alignment. I enjoy collaborating across functions and geographies to turn bold ideas into measurable results.…

Ali Raza

Hi, I’m Ali Raza, a Digital Marketing Head and Creative Leader with 13+ years of experience transforming brands across luxury real estate, SaaS, and digital ecosystems in the UAE and beyond. I specialize in building high-performance teams and delivering 360-degree campaigns that blend storytelling with data-driven strategies to accelerate growth and elevate market positioning. My approach merges creative craft with commercial discipline—from SEO and paid media to marketing automation and CRM. I’ve driven first-page Google rankings, award-winning campaigns, and scalable inbound engines while staying customer-centric and relentlessly focused on revenue alignment. I enjoy collaborating across functions and geographies to turn bold ideas into measurable results.…

Available to hire

Hi, I’m Ali Raza, a Digital Marketing Head and Creative Leader with 13+ years of experience transforming brands across luxury real estate, SaaS, and digital ecosystems in the UAE and beyond. I specialize in building high-performance teams and delivering 360-degree campaigns that blend storytelling with data-driven strategies to accelerate growth and elevate market positioning.

My approach merges creative craft with commercial discipline—from SEO and paid media to marketing automation and CRM. I’ve driven first-page Google rankings, award-winning campaigns, and scalable inbound engines while staying customer-centric and relentlessly focused on revenue alignment. I enjoy collaborating across functions and geographies to turn bold ideas into measurable results.

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Skills

Experience Level

Language

English
Fluent
Urdu
Advanced

Work Experience

Creative Director at MAK DEVELOPERS
April 1, 2025 - Present
Led the creative vision for a AED 160 billion residential development; created core assets from scratch including brochure, factsheet, and SPA; established brand DNA through bespoke storytelling, visual identity, and high-production videos. Built and mentored a cross-functional team (designers, video editors, videographers, SEO specialists, campaign experts). Orchestrated 360° campaigns across digital, print, outdoor, and social; implemented brand guidelines; piloted AI-enhanced billboard campaigns for broadcast-quality output with limited resources. Drove content strategy with SEO/AEO to boost organic visibility and growth.
Content Head at ONE BROKER GROUP
October 1, 2023 - April 1, 2025
Steered the marketing content function across digital and traditional channels; managed SEO-driven content, case studies, whitepapers, and HubSpot assets; elevated property listings to first-page Google rankings within five months; produced a high-profile podcast series; secured coverage in Khaleej Times, Arabian Business, and Gulf News; delivered impactful marketing collateral and campaigns.
Content Manager & Business Development Executive at EGENIE NEXT SOLUTIONS
March 1, 2020 - November 1, 2023
Led a team of 10 writers; defined digital marketing and SEO-optimized content strategy for SaaS, fintech, and B2B solutions; authored all in-app content and UX micro-copy; drove inbound marketing and lead conversion aligning with revenue objectives.
Content & Digital Marketing Specialist at BUZZ INTERACTIVE
June 1, 2018 - March 1, 2020
Developed digital marketing strategy for FunnelCRM.co; managed end-to-end content and campaigns; oversaw SEO and multi-channel execution for regional clients.
Digital Content Team Lead & Editor at LIVEGREETER (formerly LiveAdmins)
December 1, 2014 - April 1, 2017
Mentored a team of writers, elevated editorial standards, and delivered high-quality content for CustomerService.ae; supported business development and client acquisition initiatives.
Digital Content Writer at GREEN ORIGIN
January 1, 2014 - Present
Created digital content and supported editorial processes; contributed to content strategy across multiple channels.
In-House Correspondent at ALLAINET
January 1, 2011 - December 31, 2013
Covered news and business developments; produced reports and contributed to editorial content.
Equity Dealer at HIGHLINK CAPITAL
January 1, 2009 - December 31, 2010
Equity trading and research; client liaison; market insights and execution support.
Floor In-Charge at TRUST INVESTMENT BANK
January 1, 2006 - December 31, 2008
Front-line trading operations; process oversight; client service and risk management support.
Equity Sales & Trading at CRESCENT BROKERAGE
January 1, 2005 - December 31, 2006
Sales & trading activities; market analysis; order execution and client communications.
Equity Trader at ESCORTS INVESTMENT BANK
January 1, 2004 - December 31, 2005
Trading desk responsibilities including order execution and market analysis.

Education

Bachelor of Commerce (B.Com.) in Accounting & Finance at Punjab College of Commerce, Pakistan
January 11, 2030 - January 1, 2003
E-Commerce Certification at Government College Gujranwala
January 11, 2030 - April 7, 2026
Bachelor of Commerce (B.Com.) in Accounting & Finance at Punjab College of Commerce, Pakistan
January 11, 2030 - January 1, 2003
E-Commerce Certification at Government College Gujranwala
January 11, 2030 - April 7, 2026

Qualifications

E-Commerce Certification
January 11, 2030 - April 7, 2026
E-Commerce Certification
January 11, 2030 - April 7, 2026

Industry Experience

Software & Internet, Real Estate & Construction, Professional Services, Media & Entertainment, Other

Skills

Experience Level