I am a Digital Marketing Strategist with experience across the UK and India in digital advertising, social media strategy, and client-facing solutions. I build trusted stakeholder relationships, develop data-informed marketing frameworks, and drive performance growth through cross-functional collaboration. I am proficient with Google Ads, Meta Ads, Google Analytics, and CRM systems, with an MA in International Marketing and a commercial mindset rooted in sales, event management, and client success delivery. I excel at turning insights into action, delivering results through structured campaigns, effective content strategies, and hands-on collaboration with cross-functional teams. I am passionate about leveraging AI tools to optimize marketing performance and customer experience.

I am a Digital Marketing Strategist with experience across the UK and India in digital advertising, social media strategy, and client-facing solutions. I build trusted stakeholder relationships, develop data-informed marketing frameworks, and drive performance growth through cross-functional collaboration. I am proficient with Google Ads, Meta Ads, Google Analytics, and CRM systems, with an MA in International Marketing and a commercial mindset rooted in sales, event management, and client success delivery. I excel at turning insights into action, delivering results through structured campaigns, effective content strategies, and hands-on collaboration with cross-functional teams. I am passionate about leveraging AI tools to optimize marketing performance and customer experience.

Available to hire

I am a Digital Marketing Strategist with experience across the UK and India in digital advertising, social media strategy, and client-facing solutions. I build trusted stakeholder relationships, develop data-informed marketing frameworks, and drive performance growth through cross-functional collaboration. I am proficient with Google Ads, Meta Ads, Google Analytics, and CRM systems, with an MA in International Marketing and a commercial mindset rooted in sales, event management, and client success delivery.

I excel at turning insights into action, delivering results through structured campaigns, effective content strategies, and hands-on collaboration with cross-functional teams. I am passionate about leveraging AI tools to optimize marketing performance and customer experience.

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Work Experience

Customer Service Advisor at HM Revenue & Customs
November 1, 2025 - Present
Provided solutions-oriented support on complex taxpayer queries, resolving queries with accuracy. Built communication approaches to handle complex scenarios, skills transferable to client-facing digital marketing roles.
Social Media Manager at Della Leaders Club
December 1, 2021 - May 1, 2022
Developed content strategies for Instagram, YouTube, LinkedIn and X driving audience growth and engagement. Generated 8 high quality organic leads through social media content, linking efforts to real business results. Created SOPs and briefing templates to streamline marketing workflows and improve team efficiency. Covered corporate & networking events, producing BTS content to strengthen brand online presence.
Event & Artist Manager at Cocktail Production House
January 1, 2020 - December 1, 2021
Planned 50+ live events including music concerts, fashion shows, and community performances. Managed vendors, logistics, budgets, marketing promotions, and onsite operations. Doubled event attendance and boosted social media engagement by 300% through targeted marketing campaigns. Built long term relationships with artists, venues, and partners to ensure repeat collaborations.
Sales Executive (B2B Lead Generation) at Tata Nexarc
January 1, 2020 - March 1, 2020
Generated leads for B2B digital services, achieving a daily target of 10 qualified leads. Maintained CRM records (leads, follow ups, and appointment outcomes), supporting data driven pipeline management.
Sales Executive (Credit Cards) at ICICI Bank
July 1, 2020 - September 1, 2020
Achieved and exceeded daily sales targets through consultative selling and lead conversion.
Customer Service Executive at Myntra
July 1, 2019 - December 1, 2019
Achieved 95% customer satisfaction by resolving cases in under 10 minutes with clear communication.
Computer Teacher at Softcad Technoworld & Oxford Teach Computer
September 1, 2017 - May 1, 2018
Delivered computer courses to students across multiple age groups, improving digital literacy and technical confidence. Simplified complex software concepts into structured lessons, developing strong communication and presentation skills.
Photographer/Cinematographer/ Event Assistance/ Graphics Designer at Freelance & Internships
January 1, 2017 - December 1, 2021
Shot and edited photo and video content for events, brands, and college productions. Designed marketing materials including posters, banners, and social media graphics. Assisted in event production and coordination for college festivals, contributing to Frames Film Festival.

Education

MA International Marketing at University of Portsmouth
January 1, 2023 - June 1, 2024
Bachelor of Mass Media (Advertising) at SIES College of Arts, Science and Commerce
June 1, 2017 - May 1, 2021

Qualifications

HubSpot - Social Media Marketing
December 1, 2023 - April 7, 2026
HubSpot - Inbound Marketing
January 1, 2024 - April 7, 2026
AI-Powered Performance Ads Certification
January 1, 2025 - April 7, 2026
HubSpot - SEO
January 1, 2025 - April 7, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet