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I'm Zaid Saeed, a seasoned graphic designer and digital marketing professional currently leading Alfa App initiatives at Bank Alfalah in Karachi. I bridge design, branding, and digital strategy to create impactful visuals and user experiences across print, social media, and app products. With over 20 years of experience across Pakistan and UAE, I enjoy collaborating with cross-functional teams, mentoring junior designers, and crafting campaigns that resonate with audiences while ensuring brand consistency.…I'm Zaid Saeed, a seasoned graphic designer and digital marketing professional currently leading Alfa App initiatives at Bank Alfalah in Karachi. I bridge design, branding, and digital strategy to create impactful visuals and user experiences across print, social media, and app products. With over 20 years of experience across Pakistan and UAE, I enjoy collaborating with cross-functional teams, mentoring junior designers, and crafting campaigns that resonate with audiences while ensuring brand consistency.

Zaid Saeed

Graphic Designer, Art Director, Illustrator, +2

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I'm Zaid Saeed, a seasoned graphic designer and digital marketing professional currently leading Alfa App initiatives at Bank Alfalah in Karachi. I bridge design, branding, and digital strategy to create impactful visuals and user experiences across print, social media, and app products. With over 20 years of experience across Pakistan and UAE, I enjoy collaborating with cross-functional teams, mentoring junior designers, and crafting campaigns that resonate with audiences while ensuring brand consistency.…I'm Zaid Saeed, a seasoned graphic designer and digital marketing professional currently leading Alfa App initiatives at Bank Alfalah in Karachi. I bridge design, branding, and digital strategy to create impactful visuals and user experiences across print, social media, and app products. With over 20 years of experience across Pakistan and UAE, I enjoy collaborating with cross-functional teams, mentoring junior designers, and crafting campaigns that resonate with audiences while ensuring brand consistency.

Available to hire

I’m Zaid Saeed, a seasoned graphic designer and digital marketing professional currently leading Alfa App initiatives at Bank Alfalah in Karachi. I bridge design, branding, and digital strategy to create impactful visuals and user experiences across print, social media, and app products.

With over 20 years of experience across Pakistan and UAE, I enjoy collaborating with cross-functional teams, mentoring junior designers, and crafting campaigns that resonate with audiences while ensuring brand consistency.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Urdu

Advanced

Work Experience

AVP-II Manager Digital Marketing / Digital Banking Group at Bank Alfalah Limited

January 1, 2019 - Present

Lead art direction and graphic design for Alfa App and Alfa Mall campaigns; manage daily task sheets; coordinate with relevant departments and content writers; create social media posts and print materials; drive digital marketing initiatives and brand campaigns for Alfa App.

Senior Graphic Designer at Nadia Neon Advertising LLC

April 1, 2018 - August 31, 2018

Brief/Client meetings; Print and digital designs; Innovative shop signage; Mockups for presentation; Present designs to clients.

Senior Graphic Designer at Creative Minds Advertising LLC

July 1, 2017 - April 30, 2018

Creative designing; Minimalistic briefs; Print advertising; Publishing; Mockups.

Art Director at Synergy | Dentsu

November 1, 2000 - November 1, 2016

Art Direction; Presentation; Design lead; Creative copy writing; Innovative designs without briefs; Initiative in designs; Client handling; Client meetings and presentations; Developed and maintained archiving system; Task management with design team and copywriters.