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I’m Laiba Ameneen, a Karachi-based graphic designer and digital marketing professional who loves turning ideas into eye-catching visuals. I blend brand design, content creation, and social media strategy to help brands tell compelling stories and grow their online presence. I thrive in collaborative environments where strategy meets creativity, working with clients and teams to craft consistent brand communication across digital platforms. I’m always exploring new tools and trends to keep campaigns fresh, data-informed, and accessible to diverse audiences.…I’m Laiba Ameneen, a Karachi-based graphic designer and digital marketing professional who loves turning ideas into eye-catching visuals. I blend brand design, content creation, and social media strategy to help brands tell compelling stories and grow their online presence. I thrive in collaborative environments where strategy meets creativity, working with clients and teams to craft consistent brand communication across digital platforms. I’m always exploring new tools and trends to keep campaigns fresh, data-informed, and accessible to diverse audiences.

Laiba Ameneen

Video Editor, Content Creator, Creative Producer, +2

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I’m Laiba Ameneen, a Karachi-based graphic designer and digital marketing professional who loves turning ideas into eye-catching visuals. I blend brand design, content creation, and social media strategy to help brands tell compelling stories and grow their online presence. I thrive in collaborative environments where strategy meets creativity, working with clients and teams to craft consistent brand communication across digital platforms. I’m always exploring new tools and trends to keep campaigns fresh, data-informed, and accessible to diverse audiences.…I’m Laiba Ameneen, a Karachi-based graphic designer and digital marketing professional who loves turning ideas into eye-catching visuals. I blend brand design, content creation, and social media strategy to help brands tell compelling stories and grow their online presence. I thrive in collaborative environments where strategy meets creativity, working with clients and teams to craft consistent brand communication across digital platforms. I’m always exploring new tools and trends to keep campaigns fresh, data-informed, and accessible to diverse audiences.

Available to hire

I’m Laiba Ameneen, a Karachi-based graphic designer and digital marketing professional who loves turning ideas into eye-catching visuals. I blend brand design, content creation, and social media strategy to help brands tell compelling stories and grow their online presence.

I thrive in collaborative environments where strategy meets creativity, working with clients and teams to craft consistent brand communication across digital platforms. I’m always exploring new tools and trends to keep campaigns fresh, data-informed, and accessible to diverse audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Work Experience

Creative Executive at Digitz Digitas

July 1, 2025 - Present

Managed social media insights and performance tracking for the Zindigi App by JS Bank, analyzing engagement, reach, and content performance to optimize ongoing campaigns. Contributed to major Zindigi initiatives, including the Her Zindigi Debit Card rebranding and Google Wallet launch, providing content planning, launch ideas, and execution support. Led content strategy and performance reporting across multiple brand accounts, translating data into clear learnings and actionable improvements. Created and edited short-form and reel content for Drizz’l by National Foods, driving engagement and consistent digital performance. Covered Soul Fest Lahore on the ground for National Foods, producing real-time and post-event content over three days to boost reach and brand presence. Supported content ideation and digital execution for campaigns with Allied Bank Limited, KIA Motors, Maybelline, and other brands, coordinating with creative, strategy, and client teams to ensure timely brand commu

Freelance Visual Designer & Illustrator at Upwork - Remote

February 1, 2022 - Present

Delivered custom commissioned artwork including detailed digital portraits, character designs, and personalized illustrations for clients worldwide. Designed logos and brand visuals for small businesses and startups. Created engaging animated visuals and edited video content for social media, events, and promotional use. Designed customized invitations and event collateral for digital and print formats. Used Photoshop and Illustrator to produce high-quality posters, social media graphics, and product visuals. Maintained 5-star ratings on freelance platforms by meeting deadlines, adapting to diverse briefs, and exceeding client expectations.

Graphic Design Intern at The Dawood Foundation (TDF)

June 1, 2024 - August 1, 2024

Conceptualized and designed engaging social media creatives to enhance the Magnifi-Science Centre’s digital presence. Collaborated with the exhibits team to design informative signage for upcoming science exhibits. Designed and animated an interactive digital game focused on Waste Management to educate young audiences through gamified learning. Created advertising content for external media, including branded graphics for the Red Bus campaign.

Volunteer Graphic Designer at Khuwab-e-Kishwar Foundation (KEKF)

July 1, 2020 - June 1, 2021

Designed posters, digital flyers, and social media creatives for awareness campaigns; contributed to the foundation’s digital presence by producing visually engaging content aligned with their mission. Supported campaign storytelling by translating complex social issues into clear, empathetic visual narratives.