I’m a Director of Photography, Colorist, and Visual Storyteller from Valencia, focused on capturing images that build emotion. My approach treats light as narrative, color as emotion, and camera movement as intention—so every frame supports the story. With 19+ years of experience in cinematic work for advertising and brands, I combine technical precision with creative direction. I lead cinematography and post-production to develop consistent visual identities, increase audience engagement, and turn viewers into customers.

JUAN CARLOS REINA

I’m a Director of Photography, Colorist, and Visual Storyteller from Valencia, focused on capturing images that build emotion. My approach treats light as narrative, color as emotion, and camera movement as intention—so every frame supports the story. With 19+ years of experience in cinematic work for advertising and brands, I combine technical precision with creative direction. I lead cinematography and post-production to develop consistent visual identities, increase audience engagement, and turn viewers into customers.

Available to hire

I’m a Director of Photography, Colorist, and Visual Storyteller from Valencia, focused on capturing images that build emotion. My approach treats light as narrative, color as emotion, and camera movement as intention—so every frame supports the story.

With 19+ years of experience in cinematic work for advertising and brands, I combine technical precision with creative direction. I lead cinematography and post-production to develop consistent visual identities, increase audience engagement, and turn viewers into customers.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Director of Photography | Colorist | Editor | Creative Director at RED THINGS STUDIOS LLC
January 1, 2025 - Present
Lead cinematography and post-production on commercial and branded projects. Manage full editing and color grading, develop lighting design and brand-adapted visual language, and oversee visual storytelling across multiple platforms. Drive work that aims to increase customer traffic through cinematic video. Manage development of consistent visual identities for brand content. Integrate AI tools (e.g., Midjourney, Runway) into concept development and pre-production workflows.
Director de Fotografía | Colorista | Editor | Director Creativo at RED THINGS STUDIOS LLC
January 1, 2025 - Present
Lidero la dirección de fotografía y postproducción en proyectos comerciales y de marca. Campañas para restaurantes, lifestyle y clientes corporativos. Aumento de tráfico de clientes mediante video cinematográfico. Diseño de iluminación y lenguaje visual adaptado a cada marca. Gestión completa de edición y color grading. Desarrollo de identidades visuales consistentes para múltiples plataformas. Integración de IA (Midjourney, Runway) en concepto y preproducción.
Multimedia & Motion Designer
January 1, 2000 - January 1, 2008
Fundamentos en animación, medios interactivos y narrativa digital.

Education

Diseño Gráfico at Art Institute of Fort Lauderdale
January 11, 2030 - April 9, 2026
Multimedia at Center for Electronic Arts
January 11, 2030 - April 9, 2026
Publicidad at Miami Dade College
January 11, 2030 - April 9, 2026
Graphic Design (Center for Electronic Arts - Multimedia) at Art Institute of Fort Lauderdale
January 11, 2030 - July 8, 2026
Multimedia at Center for Electronic Arts – Multimedia
January 11, 2030 - July 8, 2026
Advertising at Miami Dade College
January 11, 2030 - July 8, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Retail, Manufacturing, Consumer Goods, Other