Hi, I’m Babita Sahoo, a Bengaluru-based graphic designer and content writer with a passion for cohesive brand storytelling. I design visuals and craft content that align with a brand’s voice, helping products and campaigns stand out across platforms. Over the years I’ve led brand visuals, product imagery, and marketing assets for e-commerce and creative teams, collaborating to build consistent identities and engaging user experiences. I love turning ideas into polished designs and meaningful narratives.

Babita Sahoo

Hi, I’m Babita Sahoo, a Bengaluru-based graphic designer and content writer with a passion for cohesive brand storytelling. I design visuals and craft content that align with a brand’s voice, helping products and campaigns stand out across platforms. Over the years I’ve led brand visuals, product imagery, and marketing assets for e-commerce and creative teams, collaborating to build consistent identities and engaging user experiences. I love turning ideas into polished designs and meaningful narratives.

Available to hire

Hi, I’m Babita Sahoo, a Bengaluru-based graphic designer and content writer with a passion for cohesive brand storytelling. I design visuals and craft content that align with a brand’s voice, helping products and campaigns stand out across platforms.

Over the years I’ve led brand visuals, product imagery, and marketing assets for e-commerce and creative teams, collaborating to build consistent identities and engaging user experiences. I love turning ideas into polished designs and meaningful narratives.

See more

Language

English
Fluent
Hindi
Advanced

Work Experience

Graphic Designer & Content Writer at NinjaCart
April 1, 2025 - Present
Designed brand visuals, wrote scripts, and crafted taglines. Merged design and content for cohesive storytelling. Ensure brand identity consistency across platforms.
Graphic Designer & Content Writer at NinjaCart
June 1, 2024 - April 1, 2025
Designed brand visuals, wrote scripts, and crafted taglines. Merged design and content for cohesive storytelling. Ensure brand identity consistency across platforms.
Graphic Designer & Merchandiser at FAB Point by Refab Creations Pvt. Ltd.
January 1, 2023 - April 1, 2023
Created sustainable designs and managed product photography. Strengthened eco-friendly branding and ensured alignment with brand identity.
Assistant Designer at Export Industries Pvt Ltd.
June 1, 2022 - August 1, 2022
Innovated prints and patterns for New York-based Robert Graham. Led bespoke collection creation from conception to fruition. Crafted garments with meticulous attention to detail, defining the brand's aesthetic.
Entrepreneur at Quirky Bobbie
May 1, 2020 - March 1, 2022
Established and managed an online small business specializing in designed face masks and customized apparels. End-to-end operations including design creation, product customization, and business management. Showcased creativity and entrepreneurial skills through successful establishment and operation of @quirkybobbiee.
Graphic Designer & Content Writer at Ninja Cart
June 1, 2024 - April 1, 2025
Designed brand visuals, wrote scripts, and crafted taglines; merged design and content for cohesive storytelling; ensured brand identity consistency across platforms.
Senior Graphic Designer & Content Writer at Ninja Cart
April 1, 2025 - Present
Led design and content functions, developing brand assets and marketing materials; drove cross-functional collaboration to maintain cohesive visual narratives across channels.
Graphic Designer & Merchandiser at FAB Point by Refab Creations Pvt Ltd
January 1, 2023 - December 1, 2023
Designed product imagery, banners, and creative assets to enhance platform visuals; collaborated with teams to ensure cohesive branding; developed guidelines for improved user experience.
Assistant Designer at Texport Industries Pvt Ltd
June 1, 2022 - August 1, 2022
Assisted design efforts, created prints and patterns; contributed to brand identity and garment visuals for clients.

Education

Bachelor of Design (Fashion) at KIIT School of Fashion Technology, Bhubaneswar
January 11, 2030 - April 10, 2026
12th Grade at Army Public School, Gopalpur
January 11, 2030 - April 10, 2026
B.Des Design - Fashion at KIIT School of Fashion Technology, Bhubaneswar
January 11, 2030 - April 10, 2026
12th Standard at Army Public School, Gopalpur
January 11, 2030 - April 10, 2026

Qualifications

Google UX Design Professional Certificate
January 11, 2030 - April 10, 2026
UX Kickstart Workshop
January 11, 2030 - April 10, 2026
Illustrator 2022 Masterclass
January 1, 2022 - April 10, 2026
Basic Digital Illustration Course on Adobe Photoshop
January 11, 2030 - April 10, 2026
Workshop on 3D Printing and Laser Cutting
January 11, 2030 - April 10, 2026
Google UX Design Professional Certification
January 11, 2030 - April 10, 2026
UX Kickstart Workshop
January 11, 2030 - April 10, 2026
Illustrator 2022 Masterclass (Udemy)
January 11, 2030 - April 10, 2026
Basic Digital Illustration Course on Adobe Photoshop
January 11, 2030 - April 10, 2026

Industry Experience

Media & Entertainment, Retail, Professional Services, Education, Software & Internet