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Hi, I’m Fredy Germán González Rojas, a WordPress Developer and AI Lead based in Medellín, Colombia. I build scalable WordPress sites, optimize performance, and bridge development with modern SEO and AI strategies to improve crawlability, visibility, and user experience. I enjoy turning complex requirements into clean, maintainable code, lead cross-functional teams, and explore how AI-driven search with ChatGPT, Gemini, and other LLMs shapes the future of web development and digital marketing.…Hi, I’m Fredy Germán González Rojas, a WordPress Developer and AI Lead based in Medellín, Colombia. I build scalable WordPress sites, optimize performance, and bridge development with modern SEO and AI strategies to improve crawlability, visibility, and user experience. I enjoy turning complex requirements into clean, maintainable code, lead cross-functional teams, and explore how AI-driven search with ChatGPT, Gemini, and other LLMs shapes the future of web development and digital marketing.

Fredy Germán González Rojas

Web Developer, Front-End Developer, Back-End Developer, +2

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Hi, I’m Fredy Germán González Rojas, a WordPress Developer and AI Lead based in Medellín, Colombia. I build scalable WordPress sites, optimize performance, and bridge development with modern SEO and AI strategies to improve crawlability, visibility, and user experience. I enjoy turning complex requirements into clean, maintainable code, lead cross-functional teams, and explore how AI-driven search with ChatGPT, Gemini, and other LLMs shapes the future of web development and digital marketing.…Hi, I’m Fredy Germán González Rojas, a WordPress Developer and AI Lead based in Medellín, Colombia. I build scalable WordPress sites, optimize performance, and bridge development with modern SEO and AI strategies to improve crawlability, visibility, and user experience. I enjoy turning complex requirements into clean, maintainable code, lead cross-functional teams, and explore how AI-driven search with ChatGPT, Gemini, and other LLMs shapes the future of web development and digital marketing.

Available to hire

Hi, I’m Fredy Germán González Rojas, a WordPress Developer and AI Lead based in Medellín, Colombia. I build scalable WordPress sites, optimize performance, and bridge development with modern SEO and AI strategies to improve crawlability, visibility, and user experience.

I enjoy turning complex requirements into clean, maintainable code, lead cross-functional teams, and explore how AI-driven search with ChatGPT, Gemini, and other LLMs shapes the future of web development and digital marketing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

WordPress Developer & AI Lead at ABATECH

March 1, 2023 - Present

Leading AEO & Modern WP Development; driving the convergence of WordPress and AEO strategies; implementing AEO Foundation via schema integration for AI crawlability and ensuring LLM visibility. Key objectives include executing a comprehensive GEO strategy and targeting Top 3 rankings while driving material lift in traffic.

WordPress and Frontend Developer at E-CORE

June 1, 2020 - February 1, 2023

Developed and managed all holding company websites with focus on performance and SEO optimization. Built and managed e-commerce sites. Served as Development Lead for 6 months. Spearheaded WordPress development and technical SEO for marketing teams. Focused on code optimization, UX enhancement, and advanced analytics (GA, GSC, Tag Manager).

Designer & WP Developer at WIDETECH

February 1, 2015 - December 1, 2016

Designed and developed the main company website. Managed digital marketing channels including Email campaigns, Google AdWords, and social media advertising.

Frontend Developer at Parexton

January 1, 2013 - December 1, 2014

Frontend development, SEO, SEM, and WordPress programming for a diverse portfolio of clients in South Florida tailored to US market standards.

WordPress Developer at BOLSA MERCANTIL

January 1, 2010 - December 1, 2018

Webmaster creating custom applications tailored to departmental requirements. Led comprehensive WordPress training sessions.

Web Consultant at ORACLE

January 1, 2008 - December 1, 2013

Acted as Community Manager for the Oracle Partner Portal (LATAM/USA). Strategized and executed regional Email Marketing campaigns.

Freelance Projects at Freelance

January 1, 2004 - Present

Freelance projects across open-source stacks; continuous web design and frontend development.