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Helena Luko is a multidisciplinary designer focused on editorial and insight-led work for global brands. Her background in fashion and editorial, with experience at Condé Nast Digital and across both startups and global companies, brings a culturally informed and detail-driven approach to her work. Working across brand identity, social media, visual and presentation, she combines typography, visual systems and narrative to create clear, contemporary outputs. Her practice focuses on translating research into strong visual narratives and cohesive design systems across digital and editorial formats.…Helena Luko is a multidisciplinary designer focused on editorial and insight-led work for global brands. Her background in fashion and editorial, with experience at Condé Nast Digital and across both startups and global companies, brings a culturally informed and detail-driven approach to her work. Working across brand identity, social media, visual and presentation, she combines typography, visual systems and narrative to create clear, contemporary outputs. Her practice focuses on translating research into strong visual narratives and cohesive design systems across digital and editorial formats.

Helena Luko

Graphic Designer, Brand Designer, Creative Director, +2

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Helena Luko is a multidisciplinary designer focused on editorial and insight-led work for global brands. Her background in fashion and editorial, with experience at Condé Nast Digital and across both startups and global companies, brings a culturally informed and detail-driven approach to her work. Working across brand identity, social media, visual and presentation, she combines typography, visual systems and narrative to create clear, contemporary outputs. Her practice focuses on translating research into strong visual narratives and cohesive design systems across digital and editorial formats.…Helena Luko is a multidisciplinary designer focused on editorial and insight-led work for global brands. Her background in fashion and editorial, with experience at Condé Nast Digital and across both startups and global companies, brings a culturally informed and detail-driven approach to her work. Working across brand identity, social media, visual and presentation, she combines typography, visual systems and narrative to create clear, contemporary outputs. Her practice focuses on translating research into strong visual narratives and cohesive design systems across digital and editorial formats.

Available to hire

London, United Kingdom

Helena Luko is a multidisciplinary designer focused on editorial and insight-led work for global brands.

Her background in fashion and editorial, with experience at Condé Nast Digital and across both startups and global companies, brings a culturally informed and detail-driven approach to her work.

Working across brand identity, social media, visual and presentation, she combines typography, visual systems and narrative to create clear, contemporary outputs.

Her practice focuses on translating research into strong visual narratives and cohesive design systems across digital and editorial formats.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Portuguese

Fluent

Work Experience

Graphic Designer at Consulting team by Kantar

May 1, 2020 - October 1, 2025

Graphic Designer working across brand, presentation and visual communication projects for global clients including Tommy Hilfiger, Galderma, Sanofi, Pandora, L’Oréal and Diageo. Delivered insight-led design solutions across brand identity, marketing materials and pitch presentations, combining typography, visual systems and narrative thinking. Collaborated across multidisciplinary teams to develop cohesive design systems and narratives.

Creative Intern at CAA - GBG

February 1, 2020 - April 1, 2020

Supported the development of brand identity and creative concepts across a range of client projects, contributing to visual research, concept development and design execution. Worked for global clients such as David Beckham, Netflix, Primark, Minecraft and Speedo.

Freelancer Designer & Creative Director at Dutchy Labs; Saatchi & Saatchi; Universal Music

September 1, 2019 - Present

Freelance multidisciplinary designer working across brand identity, social media, visual direction and presentation design for global clients. Specialized in editorial and insight-led design, translating research into clear visual narratives. Combined typography, visual systems and art direction to deliver considered, contemporary outputs.

Freelance Trend Forecaster at Trendstop, Asos, Trend Atelier and CIFS

June 1, 2017 - March 1, 2020

Researched and analysed emerging consumer behaviours across retail, culture, and lifestyle. Translated insights into visual and editorial output.

Creative Researcher and Head of Styling at Condé Nast Digital

May 1, 2015 - August 1, 2016

Led creative research and styling direction for global luxury brands. Created concepts and visual narratives across editorial and digital campaigns. Managed production from concept to delivery.