SANTHOSH KUMAR PRABAKARAN
I am a Digital Marketing Manager with 7+ years of experience across healthcare, medical tourism and technology sectors.
About
I am a Digital Marketing Manager with 7+ years of experience across healthcare, medical tourism and technology sectors. I help brands boost visibility, optimize paid campaigns, and drive customer acquisition, conversions and ROI through SEO, SEM, PPC, CRM integration, email marketing and analytics. I enjoy collaborating with cross-functional teams to align marketing with business goals and deliver measurable growth.
I thrive on innovative digital strategies, ongoing optimization, and building scalable programs that enhance user experience and engagement, especially in medical tourism and healthcare technology contexts. I’m excited to continue delivering campaigns that achieve real business outcomes and strong ROI.
- 8 years' experience
- Joined April 2026
Languages
- FrenchAdvanced
- EnglishFluent
- TeluguAdvanced
- TamilAdvanced
Industry experience
- Healthcare
- Travel & Hospitality
- Software & Internet
- Professional Services
Work experience· 4 roles
Executing digital marketing strategies to boost brand visibility and drive patient acquisition in medical tourism. Improved customer acquisition by 35% and email click-through rates by 60% through enhanced content and design. Optimized digital budgets for maximum ROI, conducted market and competitor analyses to identify trends and opportunities. Aligned campaigns with business goals by collaborating cross-functionally, implementing CRM and automation tools to streamline engagement. Administered website (https://gmthworld.com/), enhancing UX and conversions, tracking analytics and SEO for ongoing improvement.
Developed digital strategies to enhance brand visibility and patient engagement through SEO, content and cross-channel campaigns. Analyzed website performance via Google Analytics and ran targeted email campaigns with 25% open and 15% click-through rates using Mailchimp. Directed Google and Facebook Ads, increasing ROI by 15%, and trained team members on digital marketing tools and best practices.
Worked as Internet Marketing Analyst (Remote, Paris) contributing to digital campaigns and analytics for healthcare marketing.
Education
Certifications and awards
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