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I’m a content specialist working across social media strategy, creative direction, and content production. I focus on turning ideas into clear, engaging stories through photography, short-form video, and campaign visuals. Alongside content creation, I manage social media execution end to end — From planning content calendars and coordinating with clients, to scheduling and delivering content across multiple platforms. I enjoy working across both strategy and hands-on production, ensuring that the right ideas are carried through from concept to execution.…I’m a content specialist working across social media strategy, creative direction, and content production. I focus on turning ideas into clear, engaging stories through photography, short-form video, and campaign visuals. Alongside content creation, I manage social media execution end to end — From planning content calendars and coordinating with clients, to scheduling and delivering content across multiple platforms. I enjoy working across both strategy and hands-on production, ensuring that the right ideas are carried through from concept to execution.

Leticia Pratiwi

PRO

Content Creator, Social Media Manager, Graphic Designer, +2

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I’m a content specialist working across social media strategy, creative direction, and content production. I focus on turning ideas into clear, engaging stories through photography, short-form video, and campaign visuals. Alongside content creation, I manage social media execution end to end — From planning content calendars and coordinating with clients, to scheduling and delivering content across multiple platforms. I enjoy working across both strategy and hands-on production, ensuring that the right ideas are carried through from concept to execution.…I’m a content specialist working across social media strategy, creative direction, and content production. I focus on turning ideas into clear, engaging stories through photography, short-form video, and campaign visuals. Alongside content creation, I manage social media execution end to end — From planning content calendars and coordinating with clients, to scheduling and delivering content across multiple platforms. I enjoy working across both strategy and hands-on production, ensuring that the right ideas are carried through from concept to execution.

Available to hire

Singapore, Singapore

I’m a content specialist working across social media strategy, creative direction, and content production. I focus on turning ideas into clear, engaging stories through photography, short-form video, and campaign visuals.

Alongside content creation, I manage social media execution end to end — From planning content calendars and coordinating with clients, to scheduling and delivering content across multiple platforms. I enjoy working across both strategy and hands-on production, ensuring that the right ideas are carried through from concept to execution.

Skills

Copywriting

Branding

Experience Level

Copywriting

Expert

Branding

Expert

Language

English

Fluent

Work Experience

Social Media Specialist at Sorena Studios

January 1, 2026 - Present

Social Media & Content Specialist focusing on social media management and content strategy.

Freelance at Deliter & Co

November 1, 2025 - January 1, 2026

Supported multi-platform content creation (photo, video, design, copy); assisted with e-commerce management, and contributed to social media strategy and campaign planning.

Creative Intern at Deliter & Co

July 1, 2025 - November 1, 2025

Assisted in social media management through shoot direction, content creation, and copywriting; produced short-form videos and contributed to cohesive visuals storytelling.