Strategic and creatively driven Project Director with a passion for visual storytelling and brand-led communication. With a background spanning luxury, hospitality, and cultural industries, I specialise in transforming ideas into persuasive, design-led narratives, from pitch decks and campaign concepts to end-to-end brand experiences. I bring a unique blend of creative thinking and commercial awareness, partnering with stakeholders to deliver visually compelling work that supports business objectives. Comfortable operating across fast-paced, global environments, I thrive on turning ambiguity into clear, engaging and impactful outputs.

Raffaella De Tommasi

Strategic and creatively driven Project Director with a passion for visual storytelling and brand-led communication. With a background spanning luxury, hospitality, and cultural industries, I specialise in transforming ideas into persuasive, design-led narratives, from pitch decks and campaign concepts to end-to-end brand experiences. I bring a unique blend of creative thinking and commercial awareness, partnering with stakeholders to deliver visually compelling work that supports business objectives. Comfortable operating across fast-paced, global environments, I thrive on turning ambiguity into clear, engaging and impactful outputs.

Available to hire

Strategic and creatively driven Project Director with a passion for visual storytelling and brand-led communication. With a background spanning luxury, hospitality, and cultural industries, I specialise in transforming ideas into persuasive, design-led narratives, from pitch decks and campaign concepts to end-to-end brand experiences.

I bring a unique blend of creative thinking and commercial awareness, partnering with stakeholders to deliver visually compelling work that supports business objectives. Comfortable operating across fast-paced, global environments, I thrive on turning ambiguity into clear, engaging and impactful outputs.

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Experience Level

Language

Italian
Fluent
English
Fluent
French
Advanced

Work Experience

Freelance Account Director at VSN Studio
February 1, 2024 - Present
Leading client relationships and strategy for multiple luxury and hospitality brands; remote collaboration with London and international clients.
Freelance Account Director at Conduct Studio
February 1, 2024 - April 1, 2024
Carried out freelance account direction for London-based remote projects; ensuring high-impact branding and marketing deliverables.
Freelance Account Director at Winkreative
October 1, 2022 - December 1, 2022
Led account management; established processes and guest relations for hospitality branding; cross-functional teams.
Freelance Account Director at Wiedemann Lampe
October 1, 2018 - February 1, 2022
Established and managed a creative studio in London to support global brand communications; led brand campaigns across fashion and luxury.
Freelance Account Manager at Hingston Studio
March 1, 2017 - September 1, 2017
Managed ad-hoc projects; supported brand storytelling and client relationships.
Freelance Account Manager at Spring Studio
October 1, 2017 - April 1, 2018
Contributed to brand campaigns and project management for fashion and design clients.
Freelance Account Manager at Made Thought
May 1, 2015 - February 1, 2017
Managed a wide range of projects from start to finish, including strategy, naming, branding, marketing assets, websites, advertising, packaging, retail, digital and print collateral, wayfinding and exhibitions.
International Marketing Manager at Lacoste Footwear (Penaland Group)
August 1, 2010 - November 1, 2012
Led international marketing for Lacoste Footwear; oversaw brand campaigns across Europe; managed budgets.
Account Manager at Gucci Group (now Kering)
November 1, 2005 - February 1, 2010
Account management for Gucci; collaboration with luxury brand teams; supported marketing and product launches.
Yoga Instructor
January 1, 2018 - December 31, 2018
Organized and hosted a day-long yoga retreat in Puglia, Italy.

Education

Master in Communication for Fashion, Tourism and Entertainment at Catholic University, Milan
February 1, 2005 - February 1, 2006
Degree in English and French Languages and Literatures at University of Bari
September 1, 1998 - February 1, 2003
Erasmus Program at Charles de Gaulle University, Lille 3
February 1, 2001 - July 1, 2001

Qualifications

Master in Communication for Fashion, Tourism and Entertainment
February 1, 2005 - February 1, 2006
Degree in English and French Languages and Literatures
September 1, 1998 - February 1, 2003
Erasmus Program
February 1, 2001 - July 1, 2001

Industry Experience

Media & Entertainment, Professional Services, Retail, Travel & Hospitality, Other