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I'm Sudhir Pasumarty, a creative director with over 20 years of experience shaping technology-driven design and brand storytelling across APAC. I lead regional creative initiatives at Ogilvy, overseeing work for Cadbury, Lexus, Changi Airport, HSBC, and more, driving digital innovation from concept to execution and delivering transformative results for brands worldwide. My work has earned international recognition at D&AD, Cannes Lions, One Show, Clios, Effies, Spikes, FWA, and Webby Awards. Singapore’s first Cannes Innovation Lion and Product Design Lion are among my milestones, and I’m passionate about building strong teams, fostering collaboration, and turning bold ideas into tangible impact for global audiences.…I'm Sudhir Pasumarty, a creative director with over 20 years of experience shaping technology-driven design and brand storytelling across APAC. I lead regional creative initiatives at Ogilvy, overseeing work for Cadbury, Lexus, Changi Airport, HSBC, and more, driving digital innovation from concept to execution and delivering transformative results for brands worldwide. My work has earned international recognition at D&AD, Cannes Lions, One Show, Clios, Effies, Spikes, FWA, and Webby Awards. Singapore’s first Cannes Innovation Lion and Product Design Lion are among my milestones, and I’m passionate about building strong teams, fostering collaboration, and turning bold ideas into tangible impact for global audiences.

Sudhir Pasumarty

Creative Director, Art Director, Designer, +2

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I'm Sudhir Pasumarty, a creative director with over 20 years of experience shaping technology-driven design and brand storytelling across APAC. I lead regional creative initiatives at Ogilvy, overseeing work for Cadbury, Lexus, Changi Airport, HSBC, and more, driving digital innovation from concept to execution and delivering transformative results for brands worldwide. My work has earned international recognition at D&AD, Cannes Lions, One Show, Clios, Effies, Spikes, FWA, and Webby Awards. Singapore’s first Cannes Innovation Lion and Product Design Lion are among my milestones, and I’m passionate about building strong teams, fostering collaboration, and turning bold ideas into tangible impact for global audiences.…I'm Sudhir Pasumarty, a creative director with over 20 years of experience shaping technology-driven design and brand storytelling across APAC. I lead regional creative initiatives at Ogilvy, overseeing work for Cadbury, Lexus, Changi Airport, HSBC, and more, driving digital innovation from concept to execution and delivering transformative results for brands worldwide. My work has earned international recognition at D&AD, Cannes Lions, One Show, Clios, Effies, Spikes, FWA, and Webby Awards. Singapore’s first Cannes Innovation Lion and Product Design Lion are among my milestones, and I’m passionate about building strong teams, fostering collaboration, and turning bold ideas into tangible impact for global audiences.

Available to hire

I’m Sudhir Pasumarty, a creative director with over 20 years of experience shaping technology-driven design and brand storytelling across APAC. I lead regional creative initiatives at Ogilvy, overseeing work for Cadbury, Lexus, Changi Airport, HSBC, and more, driving digital innovation from concept to execution and delivering transformative results for brands worldwide.

My work has earned international recognition at D&AD, Cannes Lions, One Show, Clios, Effies, Spikes, FWA, and Webby Awards. Singapore’s first Cannes Innovation Lion and Product Design Lion are among my milestones, and I’m passionate about building strong teams, fostering collaboration, and turning bold ideas into tangible impact for global audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Final Cut Pro X

Expert

3D Model

Intermediate

Language

English

Fluent

Work Experience

Group Creative Director at Vice/Virtue APAC

January 1, 2021 - December 31, 2022

Led APAC-wide creative strategy and campaigns for clients including Diageo, Coca-Cola, and P&G; guided cross-functional teams to deliver culturally relevant, award-winning work.

Regional Creative Director at Grey Group (WPP Black Ops)

January 1, 2019 - December 31, 2021

Directed regional creative operations for Grey Group's Black Ops, servicing P&G and SK-II; orchestrated digital and experiential campaigns across multiple markets.

Regional Design Director at Nike BBH, Singapore

January 1, 2017 - December 31, 2019

Led design teams across Nike campaigns, overseeing design, UI/UX, and digital experiences in the Singapore region.

Head of Design, UI/UX at Grey Group, Singapore

January 1, 2011 - December 31, 2017

Led design and UX teams; collaborated with clients including Qatar Airways, British Council, Ferrero Rocher, Fox Sports, ESPN, Allianz, and Sentosa.

Senior Digital Art Director at Mandate Marketing Communications, Singapore

January 1, 2004 - December 31, 2009

Directed digital art and campaigns; contributed to interactive and digital experiences across multiple brands.