I am a product-oriented marketing professional with 7+ years of experience in digital platforms, marketing technology, and data-driven growth strategy. I have led cross-functional teams, gathered business requirements, and driven website redevelopment projects to optimize customer journeys and measurable performance. I am seeking Marketing Manager or Digital Marketing roles in Germany, where I can apply my mix of product insight, analytics, and hands-on execution to grow brands and deliver ROI.

Shubham Kumar P

I am a product-oriented marketing professional with 7+ years of experience in digital platforms, marketing technology, and data-driven growth strategy. I have led cross-functional teams, gathered business requirements, and driven website redevelopment projects to optimize customer journeys and measurable performance. I am seeking Marketing Manager or Digital Marketing roles in Germany, where I can apply my mix of product insight, analytics, and hands-on execution to grow brands and deliver ROI.

Available to hire

I am a product-oriented marketing professional with 7+ years of experience in digital platforms, marketing technology, and data-driven growth strategy. I have led cross-functional teams, gathered business requirements, and driven website redevelopment projects to optimize customer journeys and measurable performance.
I am seeking Marketing Manager or Digital Marketing roles in Germany, where I can apply my mix of product insight, analytics, and hands-on execution to grow brands and deliver ROI.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Hindi
Advanced
German
Beginner

Work Experience

Digital Project Lead at India Unbound - Australia
July 1, 2024 - June 1, 2025
Led digital product initiatives including website development for 3 brands. Collaborated with designers, developers, and business teams to define product requirements. Conducted user behaviour analysis and A/B testing to improve conversion performance. Oversaw campaigns, budget and performance optimization, stakeholder management, market research & analysis; implemented streamlined processes aligned with project and business goals.
Marketing Manager at ReichPay
April 1, 2023 - June 1, 2024
Coordinated with stakeholders and cross-functional teams for website redevelopment; worked with external agencies to define scope, user flows and social media management. Planned campaigns and promotions to drive traffic and generate leads. Executed online campaigns across platforms including social media and email marketing.
Brand Marketing Specialist at AstroPay
October 1, 2021 - March 1, 2023
Managed D2C growth initiatives focused on customer acquisition and retention. Maintained social media accounts, monitoring campaigns and engagement. Executed push notification and lifecycle strategies to increase user engagement. Analyzed performance insights to drive feature improvements and ROI growth.
Marketing Manager at Premier Energies
June 1, 2020 - October 1, 2021
Managed social channels, content calendar, video production; executed growth plans. Coordinated cross-functional execution for online campaigns and events. Managed digital affairs for events and expos. Coordinated with journalists, stakeholders, and government officials for PR.
Digital Marketing Analyst at Geny Medium
November 1, 2018 - May 1, 2020
Launched SEM campaigns with funnel analysis and performance tracking. Conducted SEO audits and competitor benchmarking to support strategic decisions. Optimized digital assets based on conversion data and analytics. Supported affiliate marketing and e-commerce growth strategies.
Trainee Account Executive at Adfactos PR
December 1, 2017 - October 1, 2018
Managed social media channels, news tracking, and daily reporting for clients. Drafted press releases, distributions, follow-ups and reporting. Organized press conferences, content curation, media interaction and media management.

Education

Bachelor of Business Administration at Birla Institute of Technology, Ranchi, India
January 1, 2011 - January 1, 2014
Master of Business Administration at New Delhi Institute of Management, India
January 1, 2016 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail, Travel & Hospitality