I am a Growth Analyst with a strong track record in coordinating projects, analyzing data, and shaping strategic plans. I help entrepreneurs articulate robust business models and financial strategies through thorough market research and hands-on workshop facilitation. I have driven measurable outcomes, such as increasing client engagement by targeted marketing and boosting participants’ understanding of business concepts. I enjoy mentoring entrepreneurs, guiding them to actionable insights, and delivering engaging training sessions that boost performance.

Judy Mariga

I am a Growth Analyst with a strong track record in coordinating projects, analyzing data, and shaping strategic plans. I help entrepreneurs articulate robust business models and financial strategies through thorough market research and hands-on workshop facilitation. I have driven measurable outcomes, such as increasing client engagement by targeted marketing and boosting participants’ understanding of business concepts. I enjoy mentoring entrepreneurs, guiding them to actionable insights, and delivering engaging training sessions that boost performance.

Available to hire

I am a Growth Analyst with a strong track record in coordinating projects, analyzing data, and shaping strategic plans. I help entrepreneurs articulate robust business models and financial strategies through thorough market research and hands-on workshop facilitation.

I have driven measurable outcomes, such as increasing client engagement by targeted marketing and boosting participants’ understanding of business concepts. I enjoy mentoring entrepreneurs, guiding them to actionable insights, and delivering engaging training sessions that boost performance.

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Work Experience

Growth Analyst at Empirica Consulting
June 1, 2022 - Present
Conduct due diligence on selected businesses, support entrepreneurs in articulating business models, and facilitate workshops to enhance entrepreneurial skills; prepare periodic progress reports for stakeholders.
Facilitator at Adhili Africa
August 1, 2025 - September 1, 2025
Conducted training workshops on product development, pricing strategies, and costing techniques to enhance entrepreneurial skills.
Project Coordinator at Norwegian Refugee Council - Dadaab Refugee Camp
November 1, 2021 - February 1, 2022
Planned and implemented instructional activities to enhance participants' digital marketing competencies; mentored participants with market insights and online opportunities; conducted assessments and reported findings to management.
Trade Development Representative at Twiga Foods
September 1, 2020 - February 1, 2021
Launched a marketing campaign expanding branch network; analyzed consumer data to inform future strategies; facilitated training for sales representatives on digital tools to improve efficiency.
Trainer - Entrepreneurship and Life Skills at African Initiative for Rural Development
November 1, 2019 - February 1, 2020
Developed and delivered entrepreneurship training programs; conducted market research to align content with trends and needs.
Field Officer - OVC at Kenya National Outreach Counseling and Training Program (K-NOTE)
January 1, 2017 - December 31, 2019
Supported program activities in outreach counseling and training; engaged participants to provide market insights and opportunities.
Reservations and Admin Assistant at Superior Group of Hotels
January 1, 2011 - December 31, 2014
Handled reservations and administrative tasks, supporting daily operations.

Education

B.A. in Communication and Media (Upper Division Honours) at Egerton University
January 11, 2030 - April 15, 2026
Project Management Certification at Training Workshops & Other Engagements
January 11, 2030 - April 15, 2026

Qualifications

Project Management Certification
January 11, 2030 - April 15, 2026
B.A. in Communication and Media (Upper Division Honours)
January 11, 2030 - April 15, 2026

Industry Experience

Non-Profit Organization, Professional Services, Education, Media & Entertainment