Available to hire
I’m Francesco Brancatisano, a Content Strategist and Digital Marketing Specialist with 5+ years of experience delivering social media management, content creation, audience growth, and brand partnerships across crypto, fintech, AI, and technology. I built a multi-platform presence from zero to 330,000+ followers (280,000 on TikTok, 40M+ monthly views at peak) through 100% organic growth.
I’ve led B2B content marketing campaigns and influencer partnerships with Trade Republic, Ledger, Young Platform, XTB, and Freedom24. My expertise includes influencer marketing, community management, short-form video production, Meta Ads, email marketing automation, SEO, data analytics, and CRO. I’m the founder of an AI-powered SaaS product, and I’m a strong public speaker, creative thinker, and fast executor. Available immediately.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Italian
Fluent
English
Advanced
Work Experience
Founder & Product Manager at Exit Code
March 1, 2025 - January 1, 2026Founded and led Exit Code, a B2B SaaS platform providing AI-powered workflow automation for SMEs and entrepreneurs. Defined product vision, roadmap, and positioning. Architected and shipped 12 AI agents across marketing, operations, customer support, and business intelligence — integrated with Claude, ChatGPT, and Google Gemini. Owned full product lifecycle and go-to-market execution: market research, product development, web engineering (Cloudflare Pages, Supabase), pricing strategy, conversion funnel design, email marketing automation (Mailerlite), and inbound lead generation via a free AI-powered business tool (The Construct) that served as the top-of-funnel acquisition engine.
Marketing Specialist & Content Strategist at Branf (Self-Employed)
January 1, 2020 - March 1, 2025Developed and executed social media strategy across TikTok, Instagram, YouTube, and X, growing a personal brand from 0 to 330,000+ followers with 280,000 TikTok followers and 40M+ monthly views. Led sponsored content campaigns and influencer partnerships with Trade Republic, Ledger, Young Platform, XTB, Freedom24, and other crypto and Web3 projects. Managed briefing, content production, stakeholder communication, and KPI reporting. Full-stack content production (strategy, copywriting, scriptwriting, video editing, graphic design) and cross-platform distribution.
Digital Marketing Consultant at Branf (Self-Employed)
June 1, 2019 - January 1, 2020Managed paid advertising (Meta Ads / Facebook Ads / Instagram Ads) and social media marketing for local businesses. End-to-end campaign management: audience targeting, A/B testing, ROAS optimization, lead generation, conversion tracking, and performance reporting via Google Analytics.
Marketing Specialist & Content Strategist at Self-Employed (Branf)
January 1, 2020 - March 1, 2025Developed and executed social media strategy across TikTok, Instagram, YouTube, and X, growing a personal brand from 0 to 330,000+ followers through organic content marketing, community engagement, and data-driven optimization. Achieved 280,000 TikTok followers and 40M+ monthly views through short-form video content strategy, trend analysis, audience retention optimization, and rapid iteration (concept-to-publish in <24 hours). Created sponsored content campaigns and influencer marketing partnerships with Trade Republic, Ledger, Young Platform, XTB, Freedom24, crypto exchanges, and Web3 projects — managing briefing, content production, stakeholder communication, and KPI reporting. Full-stack content production: content strategy, copywriting, scriptwriting, video editing (Final Cut Pro), graphic design (Adobe Photoshop), social media analytics, A/B testing, and cross-platform content distribution.
Digital Marketing Consultant at Self-Employed
June 1, 2019 - January 1, 2020Managed paid advertising (Meta Ads / Facebook Ads / Instagram Ads) and social media marketing for local businesses. End-to-end campaign management: audience targeting, A/B testing, ROAS optimization, lead generation, conversion tracking, and performance reporting via Google Analytics.
Education
B.A. in Business Administration & Management at Guglielmo Marconi University
November 1, 2024 - July 1, 2026Advanced Seminar in Elementary Particle Physics at CERN, Geneva
May 1, 2018 - May 1, 2018High School Diploma, STEM & Applied Sciences at Liceo Scientifico A. Volta
September 1, 2015 - July 1, 2020National Mathematics Competition at Bocconi University, Milan
March 1, 2012 - March 1, 2012B.A. in Business Administration & Management at Guglielmo Marconi University
November 1, 2024 - July 1, 2026Advanced Seminar in Elementary Particle Physics at CERN, Geneva
May 1, 2018 - May 1, 2018High School Diploma, STEM & Applied Sciences at Liceo Scientifico A. Volta
September 1, 2015 - July 1, 2020National Mathematics Competition at Bocconi University, Milan
March 1, 2012 - March 1, 2012Qualifications
Google Digital Marketing
January 11, 2030 - April 15, 2026Cisco Entrepreneurship
January 11, 2030 - April 15, 2026Cisco IT Essentials
January 11, 2030 - April 15, 2026ECDL Full Standard (ICDL)
January 11, 2030 - April 15, 2026ECDL IT-Security (ICDL)
January 11, 2030 - April 15, 2026Google Digital Marketing
January 11, 2030 - April 15, 2026Cisco Entrepreneurship
January 11, 2030 - April 15, 2026Cisco IT Essentials
January 11, 2030 - April 15, 2026ECDL Full Standard (ICDL)
January 11, 2030 - April 15, 2026ECDL IT-Security (ICDL)
January 11, 2030 - April 15, 2026Industry Experience
Software & Internet, Financial Services, Media & Entertainment, Professional Services, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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