I'm a results-driven marketing professional with 5+ years across brand, digital, social media, influencer marketing, and e-commerce. I specialize in building data-driven strategies that boost customer acquisition, engagement, and retention. I thrive in fast-paced environments, bridging analytics with creative storytelling to deliver impactful campaigns and strong brand positioning across digital channels. I enjoy collaborating with cross-functional teams to align on go-to-market plans and measurable outcomes.

I'm a results-driven marketing professional with 5+ years across brand, digital, social media, influencer marketing, and e-commerce. I specialize in building data-driven strategies that boost customer acquisition, engagement, and retention. I thrive in fast-paced environments, bridging analytics with creative storytelling to deliver impactful campaigns and strong brand positioning across digital channels. I enjoy collaborating with cross-functional teams to align on go-to-market plans and measurable outcomes.

Available to hire

I’m a results-driven marketing professional with 5+ years across brand, digital, social media, influencer marketing, and e-commerce. I specialize in building data-driven strategies that boost customer acquisition, engagement, and retention.

I thrive in fast-paced environments, bridging analytics with creative storytelling to deliver impactful campaigns and strong brand positioning across digital channels. I enjoy collaborating with cross-functional teams to align on go-to-market plans and measurable outcomes.

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Experience Level

Language

German
Fluent
Spanish; Castilian
Advanced
English
Fluent

Work Experience

Marketing Coordinator at G-Star RAW
July 1, 2023 - January 31, 2026
Developed and executed customer acquisition and retention strategies, including targeted promotions, collaborations, and loyalty programs to strengthen engagement and brand loyalty within EU markets.
Digital Marketing Specialist at Accenture
December 1, 2022 - July 31, 2023
Developed and optimized B2B digital marketing and paid campaigns, increasing leads by 4%. Created a digital growth and account-based marketing strategy with the sales team. Optimized digital brand experience and customer journey through targeted content plans. Conducted market research and competitor analysis to shape campaign targeting.
Social Media & Influencer Executive at JD Sports Fashion PLC
September 1, 2019 - June 30, 2021
Developed and executed social media and influencer marketing strategies to drive brand awareness and engagement. Expanded and nurtured influencer network by scouting, negotiating, and securing long-term partnerships. Led influencer collaborations, including outreach, contract negotiations, seedings, and campaign execution. Managed B2C brand marketing campaigns across multiple product lines to boost brand visibility. Conducted market research and audience analysis to optimize marketing efforts and influencer selection. Aligned with trade marketing teams to develop effective go-to-market strategies for key products.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Other