Available to hire
Hello, I’m Elena! I’m a Senior Graphic Designer and Illustrator with over a decade of experience leading art direction, branding, packaging, editorial design, and digital content projects. I specialize in creating high-impact visual solutions for the advertising sector, always aligning creative decisions with clear strategy and strong visual identity.
I enjoy turning ideas into cohesive systems—from identity guidelines and retail store visuals to motion banners, social media content, and custom illustrations. I also love collaborating on photo/video shoots, translating brand direction into compelling imagery that connects with audiences and performs across channels.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
Catalan; Valencian
Fluent
English
Advanced
French
Intermediate
Work Experience
Editor and Layout Designer (Fanzines/Comics)
January 1, 2013 - December 31, 2015Worked on personal and collaborative self-publishing projects as an editor and layout designer for fanzines/comics. Contributed as an illustrator and comic artist, supporting editorial planning, visual layout, and production of comic and zine content.
Booth Manager / Sales Assistant at Cultural events
January 1, 2013 - January 1, 2024Managed exhibition booths and supported sales during cultural festivals and events.
Art Director, Graphic Designer, and Photographer at Comercial Valira S.A.
January 1, 2013 - PresentDesign and layout of the annual product catalog, plus promotional brochures and technical instruction manuals. Created packaging design materials including labels, boxes, and hangtags. Designed all in-store graphics and signage (including staff uniforms). Developed concepts and managed photo/video shoots. Produced brand identity guidelines and visual identity guidelines for retail stores. Designed and animated banners for web and social media; created social media content and product photography for catalogs and social platforms. Created custom illustrations to complement graphic designs, and designed trade show booths (graphics and spatial distribution). Coordinated suppliers and managed time and projects.
Art Director, Graphic Designer, and Photographer at Comercial Valira S.A.
January 1, 2012 - December 31, 2024Led design and layout for the annual product catalog and created promotional brochures and technical instruction manuals. Developed packaging systems including labels, boxes, and hang tags, and produced in-store graphics and signage (including staff uniforms). Owned concept development and management for photo/video shoots. Built brand identity guidelines and visual identity guidelines for retail stores. Designed and animated web and social media banners, created social media content, and produced product photography for catalogs and social platforms. Provided custom illustrations to support graphic design needs. Designed trade show booths (graphics and spatial distribution) and managed supplier/vendor relationships, ensuring delivery through strong time and project management.
Bookseller at GALATEA LLIBRES
January 1, 2012 - January 1, 2015Managed high-volume point-of-sale operations and logistics for outdoor stalls. Provided personalized customer service and offered literary consultancy with recommendations. Supported setup and operations in a fast-paced retail environment.
Editor and Layout Designer at Fanzines/Comics (personal & collaborative self-publishing projects)
January 1, 2012 - January 1, 2015Worked on editorial production for fanzines and comics, including layout and editorial design. Contributed as an illustrator and comic artist in both personal and collaborative self-publishing initiatives.
Booth Manager / Sales Assistant
January 1, 2012 - December 31, 2015Managed exhibition booths and supported sales at cultural events, handling setup, customer interaction, and on-site operations.
Editor and Layout Designer (Fanzines/Comics)
January 1, 2012 - December 31, 2015Worked on personal and collaborative self-publishing projects, contributing as an illustrator and comic artist. Focused on editorial layout, storytelling support through illustration, and production of comic/fanzine content for both individual and team releases.
Customer Service at PortAventura; McDonald’s / Telepizza
January 1, 2010 - December 31, 2011Provided customer service experience in fast-paced retail/food service environments.
Art Director, Graphic Designer, and Photographer at Comercial Valira S.A.
January 1, 2010 - PresentLed design and layout for the annual product catalog; created promotional brochures and technical instruction manuals. Developed packaging for labels, boxes, and hangtags. Produced in-store graphics and signage, including staff uniforms. Managed concept development and coordination for photo/video shoots. Created brand identity guidelines and retail store visual identity guidelines. Designed and animated banners for web and social media, produced social media content, and handled product photography for catalogs and social platforms. Created custom illustrations to support graphic designs and designed trade show booths (graphics and spatial distribution). Managed suppliers and vendors, coordinating timelines and projects.
Bookseller at GALATEA LLIBRES
January 1, 2010 - December 31, 2015Managed high-volume sales, handled logistics and outdoor stall setup, and supported fast-paced point-of-sale (POS) operations. Provided personalized customer service and offered literary consultancy with recommendations.
Bookseller at GALATEA LLIBRES
January 1, 2006 - December 31, 2015Managed high-volume sales operations and handled logistics and outdoor stall setup. Operated fast-paced POS (point of sale) workflows and delivered personalized customer service. Offered literary consultancy and recommendations to customers.
Education
Bachelor of Fine Arts (BFA) at Universidad de Barcelona (UB)
January 11, 2030 - August 3, 2026Higher National Diploma (HND) in Graphic Design at Escuela de arte y diseño de Tarragona (EADT)
January 11, 2030 - August 3, 2026Postgraduate Degree in Web and App Design: UI, UX, and Web Analytics at Universidad Oberta de Cataluña (UOC)
January 11, 2030 - August 3, 2026Course: Beyond the basics. Introduction to After Effects at Carlos "Zenzuke" Albarrán (DOMESTIKA)
January 1, 2024 - August 3, 2026Qualifications
Course: Beyond the basics. Introduction to After Effects
January 1, 2018 - August 3, 2026Native language level: Spanish (C1)
January 1, 2010 - August 3, 2026Native
January 11, 2030 - August 3, 2026Native
January 11, 2030 - August 3, 2026Industry Experience
Media & Entertainment, Consumer Goods, Retail, Software & Internet, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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