Hello! I’m Sadra Makhmali, a content industry professional with over a decade of experience shaping video, media, and digital content strategies. I currently serve as Executive Director at DubaiBilit and leverage my background in business development to drive growth and exceptional traveler experiences, while also contributing to Mobonews and Tetherland in leadership and advisory capacities. I’ve led multi-disciplinary teams across publishing, broadcasting, tech publications, and online media, always focusing on audience-centric storytelling and measurable results. I enjoy collaborating with cross-functional teams to translate complex concepts into engaging content and practical strategies. I’m open to connecting with fellow professionals to explore new opportunities and share insights.

Sadra Makhmali

Hello! I’m Sadra Makhmali, a content industry professional with over a decade of experience shaping video, media, and digital content strategies. I currently serve as Executive Director at DubaiBilit and leverage my background in business development to drive growth and exceptional traveler experiences, while also contributing to Mobonews and Tetherland in leadership and advisory capacities. I’ve led multi-disciplinary teams across publishing, broadcasting, tech publications, and online media, always focusing on audience-centric storytelling and measurable results. I enjoy collaborating with cross-functional teams to translate complex concepts into engaging content and practical strategies. I’m open to connecting with fellow professionals to explore new opportunities and share insights.

Available to hire

Hello! I’m Sadra Makhmali, a content industry professional with over a decade of experience shaping video, media, and digital content strategies. I currently serve as Executive Director at DubaiBilit and leverage my background in business development to drive growth and exceptional traveler experiences, while also contributing to Mobonews and Tetherland in leadership and advisory capacities.

I’ve led multi-disciplinary teams across publishing, broadcasting, tech publications, and online media, always focusing on audience-centric storytelling and measurable results. I enjoy collaborating with cross-functional teams to translate complex concepts into engaging content and practical strategies. I’m open to connecting with fellow professionals to explore new opportunities and share insights.

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Language

Persian
Fluent
Arabic
Advanced
English
Fluent
Russian
Advanced

Work Experience

Executive Director at DubaiBilit
November 1, 2023 - Present
Spearheads strategic direction and operational execution, focusing on online ticketing solutions for Iranian travelers to Dubai; conducts market analysis, drives business development, and leads a dynamic team to deliver growth and exceptional customer experiences.
Business Development Consultant at Tether Land
November 1, 2023 - Present
Advises on market opportunities, partnerships, and growth initiatives to enhance business development and strategic positioning.
Project Advisor at Mobonews Group
October 1, 2023 - Present
Provides expert guidance on project objectives, troubleshooting, and optimization of project plans to ensure successful outcomes and value delivery.
Chief Marketing Officer at Mobonews Group
January 1, 2022 - Present
Leads marketing strategy, brand development, and communications to align with business goals and audience engagement.
Chief Communications Officer at Mobonews Group
January 1, 2022 - Present
Oversees internal and external communications, brand identity, media relations, and crisis communications to protect and enhance reputation.
Senior Video Script Writer at Oskar
March 1, 2023 - October 1, 2023
Crafts compelling video scripts in Persian, Arabic, English, and Russian for retailers and end consumers, translating complex ideas into accessible narratives.
Video Production and Studio Manager at Oskar Group
March 1, 2023 - October 1, 2023
Oversees end-to-end video production in a mass-production environment; coordinates scripting, shooting, editing, and post-production for timely delivery.
Content and Media Manager at Nobitex
February 1, 2022 - June 1, 2023
Develops content strategy, creates targeted content, and manages media communications to support Nobitex’s goals.
Senior Director of Video & Presenter at Zoomit
March 1, 2018 - February 1, 2022
Leads the video production department, shaping strategies to increase engagement and revenue while guiding a team of video professionals.
Content Writer at Zoomit
March 1, 2018 - January 1, 2022
Produces technology news, reviews, and analytical content for Iran’s leading tech online magazine, engaging a broad audience.
Television Presenter at IRIB Nasim - BISIM
July 1, 2020 - June 1, 2021
Hosted science and technology segments on Nasim BISIM, promoting knowledge-based entrepreneurship and innovation.
Co-Founder and Editor-in-Chief at Toranji
January 1, 2014 - January 1, 2021
Co-founded and led an online media platform, overseeing content strategy, editorial calendar, and team management.
Educator at Iran Game Development Institute
August 1, 2020 - October 1, 2020
Developed and delivered a course on video production, covering preproduction, production, and post-production to help aspiring video makers.
Content Project Manager at Persiana Media Group
August 1, 2018 - February 1, 2019
Oversaw content-related projects, ensuring timely delivery, budget adherence, and alignment with brand standards.
Content Partnerships Manager at Nilper
December 1, 2018 - January 1, 2019
Developed strategic partnerships to expand content reach, negotiate agreements, and drive collaborative content initiatives.
Content Partnerships Manager at Avajang
October 1, 2016 - January 1, 2018
Identified and secured partnerships to grow content distribution and collaboration opportunities.
Project Manager at Kiamax
November 1, 2015 - January 1, 2018
Managed IT services and marketing projects, coordinating resources to achieve objectives on time and within budget.
Television Presenter at IRIB Nasim / BISIM
December 1, 2016 - June 1, 2017
Presented Nasim BISIM programs, contributing to science and technology storytelling on state television.
Television Presenter at IRIB TV3 - Brooz
May 1, 2015 - January 1, 2017
Hosted television segments on IRIB TV3, focusing on science, technology, and innovation.
Website Manager at IRIB Nasim TV - BISIM
June 1, 2015 - July 1, 2016
Managed web presence and content coordination for Nasim BISIM’s online presence.
Public Relations - Content Management at Active Naghsh Co.
July 1, 2015 - July 1, 2016
Handled public relations tasks and content management to support branding and communications.

Education

BS at Shiraz University
January 1, 2013 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Travel & Hospitality, Education, Professional Services, Other