Evan McNamara

Orchestrated full-cycle sales funnels by executing aggressive prospecting across warm and cold lead channels, leveraging meticulous discovery demos to close complex, high-value advertising solutions. Generated over 400k ARR within tenure through refined identification and prospecting of mid to low funnel dealers. Partnered with C-Suite executives to revitalize client onboarding, enhancing executive alignment and long-term retention. Led cross-functional initiatives with Ad Operations and Customer Success teams to reduce time-to-value for onboarded clients. Represented Media at NADA, North America's largest automotive conference, strategically networking with industry leaders and prospects to accelerate BOF pipeline growth.

Sales and Marketing Strategist at Accenture

Advised a portfolio of over 100 accounts with a variable media budget of $45M quarterly. Piloted the release of innovative AI-based advertising tools to engage prospects and improve client ROI. Consulted and created both B2B and B2C campaigns, reducing average CAC by 30-45%. Conducted weekly productivity briefings to ensure short- and long-term KPIs were met.

Media Strategist at Boutros Contracting

Partnered with ownership to oversee financial operations, balancing order sheets and payroll to ensure fiscal accuracy and operational stability. Formulated comprehensive marketing strategies across social channels to expand reach through targeted branding campaigns. Created a calibrated sales catalog generating $9k in revenue for December.

Digital Media Marketing Intern at Sleepwise

Developed holistic marketing strategies to increase digital engagement by nearly 200%. Analyzed and altered company SEO to generate prospective business-to-consumer leads. Optimized SEO substructure to capture high-intent traffic, increasing organic lead generation and digital marketing efficiency. Leveraged analytics to cross-reference reports and expenditures for streamlined marketing efficiency.