Hi there! I'm Taliya Burns, a social media content specialist with 3+ years of experience building authentic brand-to-consumer relationships through proactive community management, real-time engagement, and influencer partnerships. I develop and execute cross-platform strategies on Instagram, TikTok, and Facebook to drive brand awareness and grow communities, using native analytics and Google Analytics to track KPIs and optimize ROI. I excel at creating platform-specific content with CapCut, Canva, and Adobe Photoshop, staying on top of micro-trends and social listening, and collaborating across teams to deliver engaging content that supports marketing goals while upholding ethical AI usage and brand voice.

Taliya Burns

Hi there! I'm Taliya Burns, a social media content specialist with 3+ years of experience building authentic brand-to-consumer relationships through proactive community management, real-time engagement, and influencer partnerships. I develop and execute cross-platform strategies on Instagram, TikTok, and Facebook to drive brand awareness and grow communities, using native analytics and Google Analytics to track KPIs and optimize ROI. I excel at creating platform-specific content with CapCut, Canva, and Adobe Photoshop, staying on top of micro-trends and social listening, and collaborating across teams to deliver engaging content that supports marketing goals while upholding ethical AI usage and brand voice.

Available to hire

Hi there! I’m Taliya Burns, a social media content specialist with 3+ years of experience building authentic brand-to-consumer relationships through proactive community management, real-time engagement, and influencer partnerships. I develop and execute cross-platform strategies on Instagram, TikTok, and Facebook to drive brand awareness and grow communities, using native analytics and Google Analytics to track KPIs and optimize ROI.

I excel at creating platform-specific content with CapCut, Canva, and Adobe Photoshop, staying on top of micro-trends and social listening, and collaborating across teams to deliver engaging content that supports marketing goals while upholding ethical AI usage and brand voice.

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Experience Level

Expert
Expert
Intermediate

Work Experience

Special Events Representative at Hard Rock Hotel & Casino Atlantic City
April 1, 2025 - Present
Act as the primary brand ambassador, managing VIP check-ins, resolving attendee inquiries, and ensuring premium guest experience. Oversee event inventory, promotional materials, and equipment transport to and from event sites. Liaise with catering, AV, decor, and venue staff to ensure all contracted services are delivered on time and to standard. Collect post-event data, including attendance metrics, lead generation, and guest feedback to assist in ROI analysis.
Stock Associate at Under Armour
June 1, 2025 - Present
Proactively monitored sales floor stock levels and pull product from the stockroom to ensure a full-size run is always available. Maintained a clean, organized, and safe stockroom environment to maximize efficiency and support rapid retrieval of products. Executed price changes, promotional signage, and damaged goods processing in accordance with company SOPs.
Sales Associate at J.Crew
May 1, 2022 - September 1, 2024
Assisted with inventory tasks, markdowns, and shipment processing during peak times to support the total store team. Managed 'Find-in-Store' requests, online returns, and ship-from-store orders to ensure a seamless experience across all channels. Processed transactions efficiently while promoting products and loyalty programs.
Social Media Content Specialist (Freelance) at Freelance
May 1, 2023 - Present
Develop and execute a weekly content calendar that aligns with broader marketing goals, product launches, and seasonal trends. Produce high-quality, platform-specific content, including short-form video (Reels/TikTok), high-engagement carousels, and compelling captions. Engage with targeted audience daily by responding to comments, managing DMs, and fostering brand loyalty through active social listening.

Education

Associate’s Degree in Business at DeVry University - Online
August 1, 2023 - April 19, 2026
Undergrad Certificate in Information Technology Essentials at DeVry University - Online
August 1, 2025 - April 19, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Education, Professional Services