Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Marketing Strategist at My Local Startup, LLC
April 1, 2023 - July 1, 2024Developed and executed content strategy across multiple channels, increasing brand visibility and audience engagement for 5+ clients.
Social Media Marketer at Hive Social
August 1, 2024 - PresentLed end-to-end creative campaigns; managed a six-person team; built LinkedIn audience and grew organic reach across platforms, improving impressions and engagement.
Paid Media Manager at TaxGPT Inc.
June 1, 2022 - March 1, 2023Launched and scaled Meta Ads as the primary paid acquisition channel; drove 2,200+ product demos and $800K+ attributed revenue with 4x ROAS; conducted keyword research and content optimization; managed ad spend across three quarters.
Content Marketing Strategist at My Local Start, LLC
April 1, 2023 - July 31, 2024Developed and executed a comprehensive content marketing strategy across remote teams. Published 100 SEO-optimized blogs and 50+ web pages, contributing to a 25% increase in organic traffic within six months. Drove 3.3K impressions with an average CTR of 2.9% over four months and maintained an editorial calendar coordinating SEO, copywriting, and design. Managed WordPress content, Google Business Profile/Yelp listings, and created lead magnets and infographics. Conducted keyword research using SEMrush and Ahrefs, improving rankings by 15+ positions and leading end-to-end paid media strategy on Meta and LinkedIn with audience segmentation and budget optimization.
Growth Marketing Manager (Social Media) at Hive Social
August 1, 2024 - PresentLed end-to-end campaign execution across paid and organic social on five platforms. Grew organic social audience by 986% across five platforms in 12 months; built LinkedIn from 0 to 6,500+ followers. Produced 8x content across a structured calendar and led a six-person creative team through campaigns. Collaborated with engineering, design, and sales to align product launches and brand communications; scaled Meta Ads to drive attributed revenue and product demos.
Education
Master’s in Technology Management & Entrepreneurship at Lahore University of Management Sciences (LUMS)
January 1, 2023 - January 1, 2025Qualifications
Bachelor's in Public Administration
January 1, 2016 - January 1, 2020Master’s in Technology Management & Entrepreneurship
January 1, 2023 - January 1, 2025Google Ads Certification
January 11, 2030 - April 19, 2026HubSpot Inbound Marketing Certification
January 11, 2030 - April 19, 2026Bachelor’s in Public Administration
January 1, 2016 - January 1, 2020Fundamentals of Digital Marketing
January 11, 2030 - April 19, 2026SEO I (HubSpot)
January 11, 2030 - April 19, 2026SEO II (HubSpot)
January 11, 2030 - April 19, 2026Inbound Marketing (HubSpot)
January 11, 2030 - April 19, 2026Industry Experience
Software & Internet, Media & Entertainment, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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