Available to hire
Hi, I’m Nikita Anand, a results-driven digital marketing professional based in Auckland, NZ. I specialize in e-commerce marketing, paid digital campaigns, social media, and website management, helping brands grow visibility, engagement, and sales.
I’m currently completing an MBA at Massey University and enjoy blending data-driven insights with creative storytelling to deliver high-converting digital experiences. I thrive in collaborative environments and love turning marketing data into actionable strategies that fuel brand growth.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
Hindi
Intermediate
Work Experience
Retail Sales Assistant at Ngahuia Group Ltd
August 1, 2025 - PresentDelivered high-quality face-to-face customer service on the retail floor, handling product enquiries, complaints, and transactions with professionalism. Resolved customer issues at first contact and processed transactions via POS systems with accuracy. Contributed to a collaborative, customer-first retail culture and supported team targets through consistent performance and a positive attitude.
Retail Sales Assistant at Tahua Group
August 1, 2025 - PresentDelivered high-quality customer service on the retail floor, handling product enquiries, complaints, and transactions with professionalism to ensure a positive experience. Supported day-to-day store operations including stock replenishment, visual merchandising, and maintaining product displays in line with brand standards. Processed customer transactions accurately using POS systems, handling cash and EFTPOS payments with full accountability. Collaborated with team members to achieve store sales targets and contribute to a welcoming, customer-first retail environment.
Retail Assistant (Volunteer) at Red Cross
June 1, 2025 - August 1, 2025Supported retail operations including restocking, merchandising, donation management, and maintaining a clean and welcoming store environment. Delivered friendly customer service and processed transactions accurately using POS systems.
Digital Marketing Executive at Litmus Agency
April 1, 2023 - July 1, 2024Developed and executed SEO strategies for client websites including technical audits, keyword research, on-page optimisation, and link-building campaigns. Managed social media strategy and content calendars for client accounts across Instagram, Facebook, LinkedIn, and Twitter, growing average follower counts by 30% and improving engagement rates by up to 40% within six months through consistent, audience-targeted content. Administered and maintained client websites on WordPress and Shopify, including landing page creation and product listing optimization to enhance user experience and support conversion rate optimization. Generated monthly digital marketing performance reports using Google Analytics, SEMrush, and platform insights, presenting data-driven findings and strategic recommendations to client stakeholders.
Senior Executive — Customer Support at Startek
August 1, 2019 - February 1, 2021Managed complex client escalations end-to-end, applying a solutions-focused mindset to resolve issues quickly while maintaining strong relationships. Collaborated across internal teams to coordinate timely, accurate outcomes and maintained meticulous records to support high-quality client communication.
Senior Executive at Startek
August 1, 2019 - February 1, 2021Managed online reputation for key client accounts by monitoring brand mentions and reviews across digital platforms, responding professionally to customer feedback to protect and maintain the organisation's brand image. Delivered high-quality customer support and engagement across voice, email, and live chat channels, maintaining consistently high customer satisfaction scores. Led crisis management and conflict resolution for complex customer escalations, applying structured problem-solving to achieve timely and satisfactory outcomes for both customers and the business.
Senior Associate — Customer Support at Wipro
January 1, 2015 - August 1, 2017Supported onboarding and training of new team members. Delivered consistent, professional client communication across phone and email channels, building rapport with a wide range of stakeholders.
Senior Associate at Wipro
January 1, 2015 - August 1, 2017Provided first-line customer support and query resolution in a high-volume BPO environment, handling diverse inbound contacts across voice and email channels with consistent accuracy and quality. Resolved customer complaints and disputes through empathetic communication and methodical problem-solving, achieving high first-contact resolution rates.
Education
Master of Business Administration (MBA) at Massey University
March 1, 2025 - February 1, 2026Post Graduate Diploma in Management (PGDM) — Marketing Management at NMIMS Mumbai
January 1, 2021 - May 1, 2023Bachelor of Commerce (B. Com) at Delhi University
March 1, 2010 - February 1, 2014Master of Business Administration (MBA) at Massey University Auckland
March 1, 2025 - February 1, 2026Post Graduate Diploma in Management (PGDM) — Marketing Management at NMIMS Mumbai
January 1, 2021 - May 1, 2023Bachelor of Commerce (B. Com) at Delhi University
March 1, 2010 - February 1, 2014Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Retail, Professional Services, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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