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I am a data-driven Paid Media Specialist with experience managing and optimizing high-performing campaigns across Meta (Facebook/Instagram) and Google Ads. I excel at analyzing campaign data, improving ROAS, and scaling profitable strategies through continuous testing. I am a strong collaborator with designers and content creators, and I thrive in remote work environments, delivering actionable insights and consistent campaign improvement.…I am a data-driven Paid Media Specialist with experience managing and optimizing high-performing campaigns across Meta (Facebook/Instagram) and Google Ads. I excel at analyzing campaign data, improving ROAS, and scaling profitable strategies through continuous testing. I am a strong collaborator with designers and content creators, and I thrive in remote work environments, delivering actionable insights and consistent campaign improvement.

ADEMOLA KHADIJAH

Social Media Manager, PPC Manager, Digital Marketer, +2

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I am a data-driven Paid Media Specialist with experience managing and optimizing high-performing campaigns across Meta (Facebook/Instagram) and Google Ads. I excel at analyzing campaign data, improving ROAS, and scaling profitable strategies through continuous testing. I am a strong collaborator with designers and content creators, and I thrive in remote work environments, delivering actionable insights and consistent campaign improvement.…I am a data-driven Paid Media Specialist with experience managing and optimizing high-performing campaigns across Meta (Facebook/Instagram) and Google Ads. I excel at analyzing campaign data, improving ROAS, and scaling profitable strategies through continuous testing. I am a strong collaborator with designers and content creators, and I thrive in remote work environments, delivering actionable insights and consistent campaign improvement.

Available to hire

I am a data-driven Paid Media Specialist with experience managing and optimizing high-performing campaigns across Meta (Facebook/Instagram) and Google Ads. I excel at analyzing campaign data, improving ROAS, and scaling profitable strategies through continuous testing.

I am a strong collaborator with designers and content creators, and I thrive in remote work environments, delivering actionable insights and consistent campaign improvement.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Paid Media & Social Media Manager at HADY (Fashion Brand)

January 1, 2023 - Present

Planned, launched, and optimized Meta Ads campaigns, increasing conversions by 40% within 3 months; Reduced CPA by 25% through structured A/B testing; Managed campaign budgets while maintaining consistent ROAS growth; Collaborated with designers and content creators to improve ad performance; Analyzed campaign data and delivered weekly reports with actionable insights; Implemented retargeting strategies to improve customer acquisition and retention.

Social Media & Campaign Manager at Freelance / Client Projects

January 1, 2022 - December 31, 2023

Managed paid campaigns for small businesses, improving CTR and engagement; Built and optimized audience targeting strategies across different markets; Monitored performance metrics and adjusted campaigns to meet KPIs; Supported campaign scaling through data-driven decision making.