Hi Team,
I started as a graphic designer in 2019, obsessed with making things look good. It took a few years — and a lot of client feedback — to realise that looking good and actually working are two very different things.
That shift changed how I approach every brief. I stopped asking “does this look right?” and started asking “will this convert?” It led me to co-found a creative agency, build teams, and eventually lead the creative department at a UK-based e-commerce company — designing across Amazon, paid social, brand, and beyond.
What draws me to Stonehenge Health specifically is that you’re building creative that has to hold up across every touchpoint — from a Meta ad to a PDP to an email flow. That full-funnel thinking is exactly where I want to be.
Eager to connect1
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