I’m Ken Hayes, a Marketing & Communications Specialist with a technical and engineering background, focused on creating clear, engaging digital content that delivers results. From video and drone content to website copy and SEO, I manage the full content process—turning complex technical information into accessible, audience-focused messaging. I help organisations build strong, consistent brand voices and improve engagement through content strategy, social media, and data-driven optimisation.

Ken Hayes

I’m Ken Hayes, a Marketing & Communications Specialist with a technical and engineering background, focused on creating clear, engaging digital content that delivers results. From video and drone content to website copy and SEO, I manage the full content process—turning complex technical information into accessible, audience-focused messaging. I help organisations build strong, consistent brand voices and improve engagement through content strategy, social media, and data-driven optimisation.

Available to hire

I’m Ken Hayes, a Marketing & Communications Specialist with a technical and engineering background, focused on creating clear, engaging digital content that delivers results.

From video and drone content to website copy and SEO, I manage the full content process—turning complex technical information into accessible, audience-focused messaging. I help organisations build strong, consistent brand voices and improve engagement through content strategy, social media, and data-driven optimisation.

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Language

English
Fluent

Work Experience

Digital Marketing Manager / Content Creator at Acme Blinds
February 1, 2024 - Present
Plan, research, and produce multimedia content (video, photography, written copy) aligned with campaign and business objectives. Manage end-to-end content lifecycle including ideation, scripting, filming, editing, publishing, and performance analysis. Use analytics tools (Google Analytics, Search Console, Meta Insights) to inform content strategy and optimise performance. Manage WordPress content, landing pages, and project case studies. Develop clear, audience-focused messaging by translating technical product information into engaging content. Manage customer engagement across digital platforms, responding to reviews, queries, and complaints to support brand reputation and customer satisfaction. Coordinate and schedule content across platforms to ensure consistent tone and branding.
Communications & Content Coordinator at Kinsale Beatles Festival
January 1, 2026 - Present
Assisting with website updates and content planning to enhance audience engagement. Creating social media and digital content to promote festival events. Contributing to press releases and promotional materials to support event visibility. Coordinating messaging across platforms to ensure clear and consistent communication. Supporting coordination with organisers to align messaging and promote events effectively.
Podcast Creator, Host & Producer – Songsmith at Personal Project
January 1, 2023 - Present
Plan, script, record, edit a music interview podcast from concept to release. Conducted interviews, scripted episodes, edited audio, and managed publishing schedules. Produced content demonstrating storytelling, audience engagement, and end-to-end communications skills.
Right Information Technician at GMARS / Maximo Data Management
April 1, 2022 - January 31, 2024
Maintained digital asset data and documentation in regulated pharmaceutical environment. Collaborated with engineering, maintenance, and QA teams to ensure accurate technical records. Ensured compliance with GDP/data governance standards across cross-functional projects.
Quality Technician (Pharma Systems) at Radley Engineering (Eli Lilly Kinsale)
December 1, 2020 - March 31, 2022
Produced and managed technical documentation for system installations and customer turnover packages. Coordinated with multiple departments to resolve project issues and maintain compliance. Supported projects requiring precise, accurate communication and reporting.
Quality Technician – Biopharma Systems at ABEC Technologies
November 1, 2016 - July 31, 2020
Reviewed and produced technical documentation for biopharma equipment installations. Managed documentation for customer turnover packages. Collaborated with engineering and quality teams to ensure accurate, compliant content.
Product Specialist – Marketing Communications & Technical Support at Disability Needs Ltd
September 1, 2009 - October 31, 2015
Organised demo days for occupational therapists and healthcare professionals, coordinating attendance and presenting new medical products. Managed local marketing and promotional campaigns, creating brochures, product guides, and messaging materials. Supported product launches to Irish market, coordinating communications and training. Represented company at conferences, product launches, and trade exhibitions. Built and maintained GDPR-compliant contact database supporting sales outreach.
Product Specialist – Marketing Communications & Technical Support at MMS Medical
September 1, 2004 - April 30, 2009
Maintained product knowledge and client communications to support sales and service teams. Created and distributed brochures, technical guides, and product updates. Assisted with new product launches, internal training, and promotional campaigns; attended trade shows, conferences, and company events. Acted as point of contact for product queries, ensuring accurate, consistent messaging.
Mechanical / Production Technician at Alcon Ireland
January 1, 2000 - December 31, 2004
Mechanical and production technician responsibilities with focus on quality and process adherence.
Incoming Inspection Technician (Aerospace/Military Standards) at Moog Ireland
January 1, 1995 - December 31, 2000
Performed incoming inspection in accordance with aerospace/military standards to ensure compliance and quality.

Education

Certificate in Marketing at Cork Institute of Technology
January 11, 2030 - April 21, 2026
Diploma in Quality Management (Level 7) at Cork Institute of Technology
January 11, 2030 - April 21, 2026
Certificate in Mechatronics at Tralee Institute of Technology
January 11, 2030 - April 21, 2026

Qualifications

Certificate in Marketing
January 11, 2030 - April 21, 2026
Diploma in Quality Management (Level 7)
January 11, 2030 - April 21, 2026
Certificate in Mechatronics
January 11, 2030 - April 21, 2026

Industry Experience

Healthcare, Manufacturing, Life Sciences, Professional Services, Software & Internet, Retail