I'm a multidisciplinary designer with 9+ years of experience translating brand goals into compelling visual stories. I specialize in high-conversion social assets, user-centric UI layouts, and print collateral, balancing clean minimalism with bold color theory. Currently, I design visual identities and UI experiences across fintech brands, collaborating with marketing and product teams to translate complex financial concepts into accessible visuals. I thrive on scalable brand systems and design that performs.

Devinder Kumar

I'm a multidisciplinary designer with 9+ years of experience translating brand goals into compelling visual stories. I specialize in high-conversion social assets, user-centric UI layouts, and print collateral, balancing clean minimalism with bold color theory. Currently, I design visual identities and UI experiences across fintech brands, collaborating with marketing and product teams to translate complex financial concepts into accessible visuals. I thrive on scalable brand systems and design that performs.

Available to hire

I’m a multidisciplinary designer with 9+ years of experience translating brand goals into compelling visual stories. I specialize in high-conversion social assets, user-centric UI layouts, and print collateral, balancing clean minimalism with bold color theory.

Currently, I design visual identities and UI experiences across fintech brands, collaborating with marketing and product teams to translate complex financial concepts into accessible visuals. I thrive on scalable brand systems and design that performs.

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Work Experience

Visual Designer at OPEN Financial Technologies
June 1, 2024 - Present
Collaborated with content and performance marketers to produce social media creatives, ads, downloadables, and product demo decks; developed fintech brand design pieces for banking partners; owned visual identity systems across sub-brands; designed high-fidelity landing pages and prototypes; produced print collateral from concept to production.
Visual Designer at IIFL OPEN Fintech
October 1, 2023 - May 1, 2024
Worked with Marketing and Product teams on monthly content planning, designed consistent content pieces, and created in-app visuals and banners aligned with business priorities; managed packaging and branch collateral from concept to production.
Sr. Graphic Designer at Karbon Business
June 1, 2022 - September 1, 2023
Created high-conversion email designs (mobile-responsive for Klaviyo/Mailchimp), designed web/UI storytelling interfaces with custom illustrations, and produced fintech & social content to drive user action.
Graphic Designer at Inshorts
January 1, 2020 - May 1, 2022
Led design for editorial visuals, managed brand consistency across campaigns, and produced mobile-first ad creatives; collaborated on cross-functional campaigns for global brands.
Graphic Designer at Dalmia Biz
February 1, 2019 - December 1, 2019
Created visuals for major festival sales and integrated assets across social and print; developed app UI illustrations, iconography, and typography to enhance mobile UX.
Graphic Designer at The Yellow Coin Communication
October 1, 2016 - January 1, 2019
Produced high-engagement social posts, carousels, banners with optimized thumbnails; managed print production for hoardings, standees, flyers, and packaging.

Education

BA, Political Science Honors at Indira Gandhi National Open University
January 1, 2017 - January 1, 2021
Diploma in Multimedia at Academy of Animation and Gaming
January 1, 2014 - January 1, 2016
Diploma in Fine Arts & Painting at School of Art and Animation
March 1, 2014 - May 1, 2014

Qualifications

Foundation of User Experience (UX) Design
January 1, 2022 - April 21, 2026

Industry Experience

Financial Services, Software & Internet, Media & Entertainment, Professional Services, Retail