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Hi I'm Rida. I'm a soon-to-be graduate from USC with a B.A in PR & Advertising with a minor in Screenwriting. I do extensive design work outside of my classes and recently was a design intern for Warner Bros. Discovery. My goal is to intertwine my passion for storytelling with design and create brand stories that will resonate with audiences on a personal level.…

Rida Aijaz

Graphic Designer, Designer, Brand Designer, +2

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Hi I'm Rida. I'm a soon-to-be graduate from USC with a B.A in PR & Advertising with a minor in Screenwriting. I do extensive design work outside of my classes and recently was a design intern for Warner Bros. Discovery. My goal is to intertwine my passion for storytelling with design and create brand stories that will resonate with audiences on a personal level.…

Available to hire

Hi I’m Rida. I’m a soon-to-be graduate from USC with a B.A in PR & Advertising with a minor in Screenwriting. I do extensive design work outside of my classes and recently was a design intern for Warner Bros. Discovery. My goal is to intertwine my passion for storytelling with design and create brand stories that will resonate with audiences on a personal level.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Global Design Intern at Warner Bros. Discovery

June 1, 2025 - August 31, 2025

Designed posters, social graphics, event materials, and digital assets for internal and external campaigns using Adobe Photoshop, Illustrator, and InDesign; contributed to the Insider to Intern program for the UK team.

Graphic Design Chair at USC MASH Magazine

January 1, 2024 - December 31, 2025

Created digital layouts, promotional content, and social media assets for a student-run magazine reaching 1,000+ readers; collaborated with writers, editors, and photographers to translate stories into visually compelling content; managed design timelines, asset versioning, and platform consistency for semesterly editorials.

Designer at Trojan Marketing Group (TMG)

August 1, 2024 - May 31, 2025

Translated consumer research and competitive analysis into user-centered campaign concepts targeting Gen Z for Reflekt Skin Care; designed digital assets and pitch decks supporting product launches and brand storytelling presented to founders and USC alumni; applied Gen Z behavioral insights to inform visual hierarchy, messaging, and interaction design.

UX/UI Designer at iWingo (Rideshare Startup)

August 1, 2023 - January 31, 2025

Designed end-to-end digital experiences across web and mobile, balancing brand storytelling with usability and business goals; created wireframes, prototypes, and high-fidelity designs in Figma; conducted usability testing and A/B testing to optimize user flows and conversions; contributed to website launch and early go-to-market efforts, supporting 500+ pre-launch sign-ups.

Product Lead & UX Researcher at ChatGPT Product Design Case Study

January 1, 2024 - May 31, 2024

Led end-to-end product discovery including competitive analysis, user interviews, and secondary research for travel planning that ChatGPT can assist; developed narrative-driven product concepts and scripts informed by qualitative insights and usability testing; presented final product strategy and design story to USC alumni and industry professionals, emphasizing clarity, structure, and audience impact.