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I am an experienced marketing and business development professional with 7 years of direct experience in marketing strategy and execution across traditional and digital channels. I have a broad marketing remit with a deep focus on website and digital journeys to drive desired behaviors and outcomes. After a short career hiatus, I am seeking opportunities to return to full-time marketing. I am currently studying a Postgraduate Diploma in Digital Marketing Practice part-time_Phone details not available. Sign in: https://www.twine.net/signup_) and am eager to deepen my experience in website development and management, content marketing strategy, digital campaign management and SEO.…I am an experienced marketing and business development professional with 7 years of direct experience in marketing strategy and execution across traditional and digital channels. I have a broad marketing remit with a deep focus on website and digital journeys to drive desired behaviors and outcomes. After a short career hiatus, I am seeking opportunities to return to full-time marketing. I am currently studying a Postgraduate Diploma in Digital Marketing Practice part-time_Phone details not available. Sign in: https://www.twine.net/signup_) and am eager to deepen my experience in website development and management, content marketing strategy, digital campaign management and SEO.

Niamh Boland

Marketing Strategist, Content Strategist, Social Media Manager, +2

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I am an experienced marketing and business development professional with 7 years of direct experience in marketing strategy and execution across traditional and digital channels. I have a broad marketing remit with a deep focus on website and digital journeys to drive desired behaviors and outcomes. After a short career hiatus, I am seeking opportunities to return to full-time marketing. I am currently studying a Postgraduate Diploma in Digital Marketing Practice part-time_Phone details not available. Sign in: https://www.twine.net/signup_) and am eager to deepen my experience in website development and management, content marketing strategy, digital campaign management and SEO.…I am an experienced marketing and business development professional with 7 years of direct experience in marketing strategy and execution across traditional and digital channels. I have a broad marketing remit with a deep focus on website and digital journeys to drive desired behaviors and outcomes. After a short career hiatus, I am seeking opportunities to return to full-time marketing. I am currently studying a Postgraduate Diploma in Digital Marketing Practice part-time_Phone details not available. Sign in: https://www.twine.net/signup_) and am eager to deepen my experience in website development and management, content marketing strategy, digital campaign management and SEO.

Available to hire

I am an experienced marketing and business development professional with 7 years of direct experience in marketing strategy and execution across traditional and digital channels. I have a broad marketing remit with a deep focus on website and digital journeys to drive desired behaviors and outcomes. After a short career hiatus, I am seeking opportunities to return to full-time marketing. I am currently studying a Postgraduate Diploma in Digital Marketing Practice part-time_Phone details not available. Sign in: https://www.twine.net/signup_) and am eager to deepen my experience in website development and management, content marketing strategy, digital campaign management and SEO.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Network Administrator – Marketing & Finance (contract) at Skillnet Offshore Wind Academy

May 1, 2025 - Present

Developed and distributed marketing assets (print materials, social media content via Canva, newsletters via HubSpot) and managed WordPress website updates. Drove demand for Wind Academy courses, nurtured leads through the sales cycle to course registrations, and coordinated bookings with KPI and scheme compliance. Engaged with stakeholders to arrange courses, resolved enquiries, managed a shared inbox, and supported finance and procurement including POs, invoices, budgeting, forecasting and reporting. Assisted with funding applications and reporting, prepared PowerPoint updates and written reports, and represented the business at nationwide conferences. Led website development, feature enhancements, and project management across the skills team, delivering two WordPress websites in 2025 and exploring additional sites for future projects.

Part-Time Marketing Coordinator at Clark Recruitment Ltd.

April 1, 2023 - November 1, 2024

Focused on brand and recruitment marketing; created graphic design assets, developed social media content across organic and paid channels, managed website improvements including content and SEO, and executed digital advertising (Google Display, Google PPC, Meta Ads, LinkedIn).

Channel Marketing Operations Assistant at Logitech

March 1, 2022 - April 1, 2023

Led partner marketing asset library development and maintenance, covering process improvements and project management. Executed partner email campaigns and on-demand communications as an SME for global/regional users, and delivered marketing communications to partners and internal teams. Managed the LMS training content, delivered live sessions, and produced reports with data hygiene and actionable insights. Supported process transformation projects to enhance partner experience and served as project manager for internal roadmap and marketing technology stack enhancements. Provided technical onboarding/training and user success support.

Marketing Manager at Croí Laighean Credit Union

August 1, 2019 - March 1, 2022

Led end-to-end omnichannel marketing strategy with a focus on digitization post-COVID. Managed two staff in social media and community relations, coordinated events and promotions, and ensured consistent brand materials across digital, print and POS. Oversaw social media, email marketing, digital campaigns and website; developed content strategy and execution with analytics (Google Analytics & CRM). Managed paid media campaigns (Google Ads, Facebook & Instagram), external vendors, community stakeholder programs, and compliance. Reported on marketing KPIs and budgets; led an internal IT project for customer-facing web/mobile elements.

Partner Business Development Associate, Procurement at SAP

May 1, 2018 - August 1, 2019

Performed demand generation support and consultation for channel partners: market research, strategy development and audience profiling; inbound/outbound lead generation via digital campaigns, email marketing and cold calling. Created marketing content and campaigns (webinars, webinars, webinars), supported partners through deal qualification, and acted as a trusted advisor. Coached partner organizations to improve internal processes and strategies, and supported events from design to booth operations.

Marketing Coordinator, Global Transportation Industry at SGS Group S.A.

June 1, 2017 - May 1, 2018

Provided marketing support for the transport line of business; coordinated tender responses and maintained a marketing asset/database. Planned and executed events and social media campaigns, actively managed website content, and worked on SEO, PPC and online marketing initiatives to increase online presence. Analyzed results with analytics and supported integration of acquisitions and migration of internal team sites.

Global Business Operations, Enterprise Applications at IBM Global Business Services

May 1, 2015 - April 1, 2017

Initial internship to contract role providing administration and operations support to executives in the Enterprise Applications and SAP consulting services practice. Gained broad experience across global business operations, sales, data analysis and marketing.

Project Coordinator at Killarney Telecommunications Ltd. (KTL)

June 1, 2014 - September 1, 2014

Summer contract as a project coordinator for telecoms-based civil and electrical engineering projects with a rapidly changing program of work.

Business Development Internship at Killarney Telecommunications Ltd. (KTL)

May 1, 2013 - September 1, 2013

Summer internship in the business development department of a fast-paced B2B telecom and power sector company.