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I am a results-driven, strategic marketing, operations, and project management professional with over seven years of experience delivering impactful campaigns, improving operations, and driving growth across diverse industries. I excel at leading cross-functional teams, streamlining processes, and implementing innovative strategies to achieve organisational goals. I have a proven track record in branding, stakeholder management, and aligning business objectives with customer needs. I love turning insights into action, building strong partnerships, and delivering measurable ROI. My approach blends creative thinking with data-driven decision making to create seamless customer journeys and compelling brand experiences across multiple channels.…I am a results-driven, strategic marketing, operations, and project management professional with over seven years of experience delivering impactful campaigns, improving operations, and driving growth across diverse industries. I excel at leading cross-functional teams, streamlining processes, and implementing innovative strategies to achieve organisational goals. I have a proven track record in branding, stakeholder management, and aligning business objectives with customer needs. I love turning insights into action, building strong partnerships, and delivering measurable ROI. My approach blends creative thinking with data-driven decision making to create seamless customer journeys and compelling brand experiences across multiple channels.

Paul McCoy

Brand Strategist, Marketing Strategist, Marketing Consultant, +2

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I am a results-driven, strategic marketing, operations, and project management professional with over seven years of experience delivering impactful campaigns, improving operations, and driving growth across diverse industries. I excel at leading cross-functional teams, streamlining processes, and implementing innovative strategies to achieve organisational goals. I have a proven track record in branding, stakeholder management, and aligning business objectives with customer needs. I love turning insights into action, building strong partnerships, and delivering measurable ROI. My approach blends creative thinking with data-driven decision making to create seamless customer journeys and compelling brand experiences across multiple channels.…I am a results-driven, strategic marketing, operations, and project management professional with over seven years of experience delivering impactful campaigns, improving operations, and driving growth across diverse industries. I excel at leading cross-functional teams, streamlining processes, and implementing innovative strategies to achieve organisational goals. I have a proven track record in branding, stakeholder management, and aligning business objectives with customer needs. I love turning insights into action, building strong partnerships, and delivering measurable ROI. My approach blends creative thinking with data-driven decision making to create seamless customer journeys and compelling brand experiences across multiple channels.

Available to hire

I am a results-driven, strategic marketing, operations, and project management professional with over seven years of experience delivering impactful campaigns, improving operations, and driving growth across diverse industries. I excel at leading cross-functional teams, streamlining processes, and implementing innovative strategies to achieve organisational goals. I have a proven track record in branding, stakeholder management, and aligning business objectives with customer needs.

I love turning insights into action, building strong partnerships, and delivering measurable ROI. My approach blends creative thinking with data-driven decision making to create seamless customer journeys and compelling brand experiences across multiple channels.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Consultant at Munster Bovine AI

March 1, 2023 - August 1, 2023

Strategic Brand Development and full redesign of the company’s digital presence, including a new website launch. Led targeted marketing campaigns, introduced podcasts as a new media channel, and executed content initiatives to grow brand awareness and customer engagement. Built and maintained relationships with key clients and industry stakeholders, and led thought leadership content. Optimised campaigns using analytics to maximise reach, engagement, and ROI.

Senior Marketing Manager at The Blue Haven Collection

March 1, 2021 - March 1, 2023

Directed marketing for eight diverse businesses (hotels, a leisure centre, and restaurants), aligning brand initiatives with overarching business goals to drive growth and profitability. Managed brand strategy, digital campaigns, and SEO to boost online visibility and conversions. Led large-scale event promotions and integrated them into the broader marketing plan to maximize ROI. Collaborated with senior leadership to ensure cohesive, multi-location marketing efforts and mentored internal teams.

Founder & Marketing Consultant at Le Chéile Marketing

November 1, 2020 - January 1, 2025

Founded and led a marketing consultancy delivering end-to-end strategies across hospitality, retail, and professional services. Created and executed integrated campaigns blending digital, traditional, and experiential tactics to maximise client reach and revenue. Focused on client acquisition, retention, and long-term partnerships, while managing budgets and ensuring ROI. Provided leadership and development for a team of marketing professionals and contractors and helped clients redefine brand strategies and market positioning.

Senior Marketing & Sales Manager at Expat Financial Services

May 1, 2019 - March 1, 2021

Directed marketing and sales teams across Dubai and the UK, achieving 20% revenue growth through strategic campaigns. Implemented targeted advertising and email marketing to boost lead generation and worked directly with the CEO on strategic alignment and performance optimization.