Available to hire
I’ve spent the last 18 years bridging the gap between digital products, high-level business strategy, and corporate governance. I’ve worn a few different hats—from managing the global legal tech platform at LegaMart and handling corporate relations at Samsung, to driving market entry at Atieh Bahar and providing board-level advisory and governance leadership for companies like Sabzevar Cement and I-land City.
My real strength is taking complex market challenges and turning them into scalable products, solid business growth, and strong institutional frameworks. Right now, I’m looking to step into a new Product Management or Business Development role.
Language
English
Fluent
Persian
Fluent
Arabic
Beginner
Work Experience
Product Manager at LegaMart
January 1, 2022 - PresentLed product roadmap and lifecycle ownership for the legal services platform, increasing user engagement by 20% and lawyer conversion rates by 10% through feature iteration and A/B testing.
Product Manager – Digital Transformation at Istak Co
January 1, 2019 - January 1, 2021Owned the vision and strategy for a new beverage product line that generated 12% of total online sales.
Project Manager – Digital Transformation at I-land City Co
January 1, 2020 - January 1, 2021Led change management for corporate governance redesign, including a new delegation of authority manual.
Principal Product Manager at Tehran Hub for Social Innovation
January 1, 2015 - January 1, 2016Secured $2M in funding and led accelerator design for social startups, driving 20% user growth.
Product Manager – Digital Innovation & Partnerships at Samsung Electronics Inc.
January 1, 2014 - January 1, 2015Launched Partner Management Portal, reducing B2B support tickets by 10% while initiating stakeholder partnerships engaging over 5,000 users in public-private initiatives.
Program Manager – Regional Initiatives (Agile Delivery) at Center for International Private Enterprise
January 1, 2009 - January 1, 2015Led $500K+ programs across Iran, Turkey, Pakistan, and Iraq, delivering governance and entrepreneurship programs to over 1,000 organizations.
Manager, Business Strategy Unit at Atieh Bahar Consulting
January 1, 2003 - January 1, 2008Advised clients including Nestlé and the World Bank on market entry, FDI, and risk mitigation strategies.
Senior Business Development Consultant at Unit X
July 1, 2025 - PresentDeveloped go-to-market (GTM) strategy and business plan for Siman Sabzevar Cement Company, defining product positioning and revenue growth road map. Directed product development and market entry strategy for Darian Market, including avocado product business plan for the Iranian FMCG market. Designed operational strategy and business model for Lahzeh Rasaneh Media (One Holding), increasing revenue pipeline alignment with corporate stakeholders.
Non-Executive Board Member at Behsama Building Management Company (SEFi Group)
May 1, 2025 - PresentServe as board member providing corporate governance (CG) oversight and strategic direction. Advising on brand strategy, marketing plan, and business development for the construction sector.
Board Member & CEO Advisor at Siman Sabzevar Cement Company
May 1, 2025 - December 1, 2025Advised Chairman and Board on corporate governance framework, board manual, and delegation of authority (DoA) structure. Developed business development strategy and market expansion road map for cement products. Prepared strategic business plan aligned with company growth and investor relations objectives.
Product Manager & Business Development Manager at LegaMart
May 1, 2022 - May 1, 2025Managed a global B2B/B2C online legal platform operating across 123+ jurisdictions with a network of 2,000+ lawyers. Launched new product features increasing user engagement by 20% within 12 months. Increased lawyer (key account) conversion rate by 10% within 6 months through targeted go-to-market campaigns and CRM optimization. Owned product roadmap end-to-end: discovery, prioritization, sprint planning (AGILE/ SCRUM), and stakeholder reporting.
Organizational Development Director & CEO Advisor at i Land-City
December 1, 2021 - December 1, 2022Led organizational development strategy and business development planning for tourism and hospitality sector. Advised CEO on strategic planning, operational efficiency, and stakeholder engagement.
Product Manager at Arpa Noush (Istak)
April 1, 2020 - November 1, 2021Directed end-to-end product lifecycle management (PLM) for beverage and FMCG product lines. Transformed the online sales portal, resulting in a 12% sales increase. Launched a new beverage product line, allocating 12% of revenue to the digital channel. Conducted market research and customer segmentation to refine product positioning.
Corporate Relationship Manager / Government Relations Manager at Samsung Electronics Iran
August 1, 2013 - November 1, 2015Managed government and community relations for Samsung's market operations in Iran. Launched 3 innovative community engagement initiatives, strengthening Samsung's brand equity. Spearheaded public-private partnerships engaging 5,000+ stakeholders including government officials, media, and civil society. Supported market entry strategy execution for new product categories in the Iranian market.
Board Member at Iran Entrepreneurship Association (Kanoon Karafan Iran)
December 1, 2012 - September 1, 2015Served as board member contributing to governance structure and strategic direction. Mentored startups and organized Startup Weekend events, fostering the entrepreneurship ecosystem.
Business Development Manager at Sarava Pars
August 1, 2011 - November 1, 2013Developed business development strategy and partnership framework for the venture capital firm. Designed a business model (Business Model Canvas) and board communication system for the fund. Supported corporate governance advisory services for portfolio companies.
Director & Program Manager at Center for Promoting Corporate Governance & CSR (CG RD)
December 1, 2007 - January 1, 2013Led Iran's first corporate governance promotion center, publishing 21 books and toolkits on CG, CSR, and ESG best practices. Conducted 100+ workshops and training programs on corporate governance and board leadership. Developed CSR/ESG strategy for MAPNA Group, IKCO, and MCI Hamrah Aval. Authored annual sustainability reports (GRI framework) for MCI, Jam Petrochemical, and Nouri Petrochemical. Served as Vice President of ISO 26000 Mirror Committee in Iran and GRI Task Force Member.
Education
MBA – Responsible Business Management at University of Nottingham
January 1, 2021 - January 1, 2022M.P.A. – Public Administration at University of Tehran
January 11, 2030 - April 23, 2026B.A. – Political Science at University of Tehran
January 11, 2030 - April 23, 2026Master of Business Administration (MBA) — Responsible Business Management at University of Nottingham
January 11, 2030 - January 1, 2009Master of Arts (MA) — Public Policy & Business Administration at University of Tehran
January 11, 2030 - January 1, 2005Bachelor of Arts (BA) — Political Science & Public Policy at University of Tehran
January 11, 2030 - January 1, 2002Qualifications
SAFe@ Product Manager
January 1, 2023 - April 23, 2026Agile Scrum Certification
January 11, 2030 - April 23, 2026Strategic Management for NGOs
January 11, 2030 - April 23, 2026Corporate Governance Best Practices
January 11, 2030 - April 23, 2026IFC-World Bank Board Development Program
January 11, 2030 - April 23, 2026Product Management & Leadership — Product School
January 1, 2023 - May 9, 2026Agile Scrum Certificate
January 1, 2022 - May 9, 2026Open Digital Framework (ODF) — TM Forum
January 1, 2023 - May 9, 2026Strategic Management for Nonprofit Organizations — Harvard University
January 1, 2013 - May 9, 2026Board Leadership & Corporate Governance (Training of Trainers / ToT) — World Bank (IFC)
January 1, 2013 - May 9, 2026Agile Methodology — Agile Academy
January 1, 2022 - May 9, 2026Board Secretary Training — U.S. Chamber of Commerce (CIP E)
January 1, 2012 - May 9, 2026Accelerator Management & Incubation — Blue 1647 Institute
January 1, 2013 - May 9, 2026Industry Experience
Media & Entertainment, Professional Services, Manufacturing, Government, Software & Internet
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