I’m a results-driven social media strategist and content creator who builders brands’ online presence with data-driven strategies and engaging visuals. I plan end-to-end campaigns, coordinate creators, and optimize content funnels to boost reach, engagement, and conversions. I thrive in collaborative environments, mentoring cross-functional teams and delivering consistent, on-brand content across platforms. Over the years I’ve grown organic reach, led multi-brand campaigns, and helped elevate brand identity through thoughtful storytelling, design, and performance marketing. I’m passionate about turning business goals into measurable content milestones and fostering community growth through creative, audience-centric content.

Dua Farzeen Faiq

I’m a results-driven social media strategist and content creator who builders brands’ online presence with data-driven strategies and engaging visuals. I plan end-to-end campaigns, coordinate creators, and optimize content funnels to boost reach, engagement, and conversions. I thrive in collaborative environments, mentoring cross-functional teams and delivering consistent, on-brand content across platforms. Over the years I’ve grown organic reach, led multi-brand campaigns, and helped elevate brand identity through thoughtful storytelling, design, and performance marketing. I’m passionate about turning business goals into measurable content milestones and fostering community growth through creative, audience-centric content.

Available to hire

I’m a results-driven social media strategist and content creator who builders brands’ online presence with data-driven strategies and engaging visuals. I plan end-to-end campaigns, coordinate creators, and optimize content funnels to boost reach, engagement, and conversions. I thrive in collaborative environments, mentoring cross-functional teams and delivering consistent, on-brand content across platforms.

Over the years I’ve grown organic reach, led multi-brand campaigns, and helped elevate brand identity through thoughtful storytelling, design, and performance marketing. I’m passionate about turning business goals into measurable content milestones and fostering community growth through creative, audience-centric content.

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Work Experience

Social Media Strategist at ExperienceSparky Studios
June 1, 2024 - Present
Managed 20+ social media accounts, translating brand goals into measurable content milestones. Led content planning and creator coordination, implementing structured workflows to reduce turnaround time and improve content consistency by 70%. Monitored performance metrics to identify retention and upsell opportunities.
Social Media Strategist at Call IT Studio Pvt Ltd
July 1, 2025 - December 1, 2025
Built company’s media presence from scratch, including feed design, brand identity, and management of 10 client accounts across industries. Led end-to-end content planning and execution; closed 10 campaigns contributing to engagement growth and brand visibility. Directed content creation, posting, and quality control for 10 concurrent projects, reducing revisions by 20%.
Media Head at GOONJ
June 1, 2025 - December 1, 2025
Led social media coverage for the 3-day festival, including artists, competitions, and event highlights; grew reach from 0 to 2.9 million. Coordinated pre-event media, ads, and content rollouts; directed creatives and production teams for reels, achieving high-quality content with 80% engagement.
Content Creator & Social Media Manager at DEKORIFY
January 1, 2025 - January 1, 2026
Planned, created, and edited content for a modern, minimal home-decor brand, producing 15+ reels and posts monthly. Developed visual campaigns and digital strategies boosting engagement by 60% and strengthening brand identity. Oversaw content consistency and audience interaction to support brand growth and community engagement.
Social Media Manager at Humanity Alliance Organization (HAO)
December 1, 2014 - December 1, 2015
Managed social media presence and initiatives for a humanitarian organization, building audience engagement and outreach.
Videographer & Editor at Prestige Cars
February 1, 2024 - June 1, 2024
Captured and edited promotional videos, delivering high-quality clips for marketing campaigns.
Practitioner Teacher & Media Handler at Peek-a-Boo Nursery
June 1, 2024 - August 1, 2024
Taught and managed media-related activities, supporting classroom engagement and media content creation.
Videographer & Video Editor at Qadamposh
September 1, 2024 - Present
Produced and edited video content to support brand storytelling and campaigns.

Education

BS (Hons) Psychology at Govt College University Lahore
January 1, 2021 - January 1, 2025
MS Industrial / Organizational Psychology at Govt College University Lahore
January 11, 2030 - April 23, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services