I'm Matt Solomon, a creative content producer and brand storyteller with 12+ years delivering commercial photography and short-form video across retail, FMCG, hospitality, entertainment and lifestyle sectors. I collaborate directly with clients to bring concepts to life—from initial idea through to final delivery—while keeping projects on schedule and within brand guidelines. I thrive on managing multiple brand voices across fast-moving production cycles, building long-term relationships through clear communication, reliability and strategic alignment. Based in Melbourne, I work autonomously across studios and on location, weaving authentic storytelling with sharp visuals to help brands connect with their audiences.

Matt Solomon

I'm Matt Solomon, a creative content producer and brand storyteller with 12+ years delivering commercial photography and short-form video across retail, FMCG, hospitality, entertainment and lifestyle sectors. I collaborate directly with clients to bring concepts to life—from initial idea through to final delivery—while keeping projects on schedule and within brand guidelines. I thrive on managing multiple brand voices across fast-moving production cycles, building long-term relationships through clear communication, reliability and strategic alignment. Based in Melbourne, I work autonomously across studios and on location, weaving authentic storytelling with sharp visuals to help brands connect with their audiences.

Available to hire

I’m Matt Solomon, a creative content producer and brand storyteller with 12+ years delivering commercial photography and short-form video across retail, FMCG, hospitality, entertainment and lifestyle sectors. I collaborate directly with clients to bring concepts to life—from initial idea through to final delivery—while keeping projects on schedule and within brand guidelines.

I thrive on managing multiple brand voices across fast-moving production cycles, building long-term relationships through clear communication, reliability and strategic alignment. Based in Melbourne, I work autonomously across studios and on location, weaving authentic storytelling with sharp visuals to help brands connect with their audiences.

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Language

English
Fluent

Work Experience

Photographer and Director at Matt Solomon Photography
February 1, 2012 - Present
Founder and operator of commercial photography business delivering campaign, ecommerce and social content for national brands across FMCG, fashion and entertainment sectors. Partner with marketing and brand teams to translate strategic objectives into campaign narratives and digital content. Maintain long-term client relationships built on clear communication, reliability and alignment to brand guidelines. Trusted by brands including St Ali Coffee, Merry People Boots, Starward Whisky, Bae, Ripe Maternity, Really Good People and Pro Feet to execute brand identity and storytelling.
In-House Photographer at Factory X
February 1, 2022 - September 1, 2023
Production house supporting brands including Gorman, Dangerfield and Princess Highway. Produce campaign, ecommerce and social content in collaboration with multiple brand marketing teams. Ensure consistency of brand tone and visual identity across distinct brand portfolios. Contribute to high-volume content production schedules while maintaining alignment with campaign messaging. Operate autonomously within studio environments, managing production workflows and meeting strict deadlines.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Retail, Consumer Goods, Travel & Hospitality, Other