I am Natalia Maziar, a Senior Art Director and Production Specialist focused on delivering precision at scale for Tier-1 brands. Over more than a decade, I have led global workflows and high-volume retail campaigns—keeping 100% brand consistency across digital, print, and omnichannel assets for Sobeys, Shoppers Drug Mart, BMW, Philips, Sunwing, and more. I thrive in fast-paced environments, directing distributed teams, streamlining production processes, and aligning creative and technical teams to deliver high-quality campaigns with speed and accuracy. In my roles at SJC Content and TC Media, I have built collaborative, standards-driven studios, produced brand-standard toolkits, and guided complex flyer programs and seasonal publications. I take pride in turning briefs into polished visuals that engage customers while upholding rigorous print and digital specs.

Natalia Maziar

I am Natalia Maziar, a Senior Art Director and Production Specialist focused on delivering precision at scale for Tier-1 brands. Over more than a decade, I have led global workflows and high-volume retail campaigns—keeping 100% brand consistency across digital, print, and omnichannel assets for Sobeys, Shoppers Drug Mart, BMW, Philips, Sunwing, and more. I thrive in fast-paced environments, directing distributed teams, streamlining production processes, and aligning creative and technical teams to deliver high-quality campaigns with speed and accuracy. In my roles at SJC Content and TC Media, I have built collaborative, standards-driven studios, produced brand-standard toolkits, and guided complex flyer programs and seasonal publications. I take pride in turning briefs into polished visuals that engage customers while upholding rigorous print and digital specs.

Available to hire

I am Natalia Maziar, a Senior Art Director and Production Specialist focused on delivering precision at scale for Tier-1 brands. Over more than a decade, I have led global workflows and high-volume retail campaigns—keeping 100% brand consistency across digital, print, and omnichannel assets for Sobeys, Shoppers Drug Mart, BMW, Philips, Sunwing, and more. I thrive in fast-paced environments, directing distributed teams, streamlining production processes, and aligning creative and technical teams to deliver high-quality campaigns with speed and accuracy.

In my roles at SJC Content and TC Media, I have built collaborative, standards-driven studios, produced brand-standard toolkits, and guided complex flyer programs and seasonal publications. I take pride in turning briefs into polished visuals that engage customers while upholding rigorous print and digital specs.

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Language

English
Fluent
Ukrainian
Advanced

Work Experience

Creative Production Team Lead (Sobeys Account) at SJC Content Studios
June 1, 2020 - May 31, 2025
Directed a distributed production team of 10+ (on-site and offshore) delivering end-to-end high-volume digital, social, and print assets for the Sobeys account. Led weekly client and creative meetings to align project goals and ensure total brand integrity. Standardized studio workflows and multi-zone page production to improve efficiency across retail workstreams. Facilitated collaboration between Creative Directors and technical staff, combining Adobe Creative Suite expertise with leadership to deliver polished, omnichannel seasonal campaigns. Managed studio operations from pre-production through final post-production, maintaining quality and 100% brand consistency for a Tier-1 national retailer.
Senior Graphic Designer at TC Media - Shoppers Drug Mart
January 1, 2017 - December 31, 2019
Led the design and execution of national print and digital media for Shoppers Drug Mart, enhancing brand visibility across a Tier-1 retail network. Developed high-impact seasonal campaigns and weekly flyer programs, overseeing production of 50+ pages weekly to ensure a cohesive brand experience. Directed the production team through complex flyer mark-ups and revision workflows, delivering high-volume marketing cycles on schedule. Ensured assets met strict visual specifications for consistent brand identity and consumer impact.
Senior Graphic & Production Designer at TC Media - Sobeys
January 1, 2015 - December 31, 2017
Played a pivotal role in the design and production of national print media, focusing on high-volume weekly flyers and seasonal publications for the Sobeys account. Managed layout and technical execution of large-scale publications, meeting aggressive deadlines. Ensured strict print standards and cohesive brand image across national marketing channels, collaborating with the creative team to uphold high graphic standards while managing the technical complexities of large-scale print production.
Art Director at Le Mac Design
January 1, 2010 - December 31, 2014
Spearheaded the end-to-end creative lifecycle for global brands, translating briefs into high-performing digital and print campaigns for Sunwing, Selloff Vacations, Home Depot, Procter & Gamble, Benjamin Moore, and Lindt Chocolate. Designed innovative retail packaging and POS materials for Acuvue and Gravol, directly contributing to increased shelf appeal. Defined project scopes and managed complex production timelines to ensure seamless delivery from initial design through final execution. Orchestrated art direction for TC Media, leading photo shoots and visual storytelling for high-volume retail flyers and multi-channel assets. Optimized production workflows by preparing precision pre-press files for offset and digital platforms while maintaining 100% brand consistency.
Creative Production Team Lead, Sobeys Account at SJC Content Studios
June 1, 2020 - May 1, 2025
Directed a distributed production team of 10+ (on-site and offshore) over end-to-end creation of high-volume digital, social, and print assets for Sobeys. Led weekly client and creative meetings to align goals and ensure brand integrity. Standardized studio workflows and multi-zone page production to improve efficiency across retail workstreams. Collaborated with Creative Directors and technical staff, leveraging Adobe Creative Suite to deliver polished, omnichannel seasonal campaigns. Managed pre- through post-production to ensure 100% brand consistency for a Tier-1 national retailer.
Senior Graphic Designer at TC Media (Shoppers Drug Mart)
January 1, 2017 - January 1, 2019
Led the design and execution of national print and digital media for Shoppers Drug Mart, enhancing brand visibility across a Tier-1 retail network. Developed high-impact seasonal campaigns and weekly flyer programs, managing the production of 50+ pages weekly to ensure a cohesive brand experience. Directed the production team through complex flyer mark-ups, implementing revision workflows that streamlined delivery for high-volume marketing cycles. Guarded brand integrity by ensuring all national assets met strict visual specifications for consistency and maximum consumer impact. Managed complex project timelines, consistently delivering multi-channel marketing materials on schedule within a high-speed production environment.
Senior Graphic Designer at TC Media
January 1, 2017 - December 31, 2019
Led design and execution of national print and digital media for Shoppers Drug Mart, enhancing brand visibility across a Tier-1 retail network. Developed high-impact seasonal campaigns and weekly flyer programs, overseeing production of 50+ pages weekly, directing the production team through complex flyer mark-ups and revision workflows to ensure timely delivery for high-volume marketing cycles. Ensured brand integrity by meeting strict visual specifications and deadlines across multi-channel materials.
Senior Graphic & Production Designer at TC Media (Sobeys)
January 1, 2015 - December 31, 2017
Played a pivotal role in the design and production of national print media for Sobeys, focusing on high-volume weekly flyers and seasonal publications. Managed layout and technical execution of large-scale seasonal publications, consistently meeting aggressive print deadlines for a Tier-1 retailer. Maintained rigorous print standards and cohesive brand image across national marketing channels; collaborated closely with the creative team to uphold high graphic standards while managing the technical complexities of large-scale print production.
SJC Creative Production Team Lead (Sobeys Account) at SJC Content Studios
June 1, 2020 - May 31, 2025
Directed a distributed production team of 10+ (on-site and offshore), owning end-to-end creation of high-volume digital, social, and print assets for the Sobeys account. Led weekly client and creative meetings to align goals and ensure total brand integrity. Standardized studio workflows and multi-zone page production, improving efficiency across retail workstreams. Bridged Creative Directors and technical staff, leveraging Adobe Creative Suite to deliver polished, omnichannel seasonal campaigns. Managed pre-production through final post-production, maintaining quality and 100% brand consistency under tight deadlines.

Education

Honours, Advertising and Graphic Design at Humber College
September 5, 1988 - May 4, 1990
Bachelor of Arts, Psychology at University of Toronto
September 4, 1986 - May 8, 1988
Honours in Advertising and Graphic Design at Humber College
January 11, 2030 - May 4, 2026
Bachelor of Arts in Psychology at University of Toronto
January 11, 2030 - May 4, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Consumer Goods, Professional Services, Travel & Hospitality, Energy & Utilities, Healthcare