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Hi, I’m Joshita Saha. I’m a results-driven Social Media Manager with extensive experience building and optimizing campaigns across Instagram, Facebook, TikTok, YouTube, Snapchat, Pinterest, LinkedIn, X, and emerging platforms. I excel at creating platform-native content—Reels, Stories, TikTok videos, and GIFs—and I leverage social listening, analytics, and trend insights to drive performance. I lead cross-functional teams, partner with designers, copywriters, and influencers, and maintain a consistent brand voice across channels to boost engagement and brand visibility. I’m passionate about innovative social strategies that feel culturally relevant and deliver high-impact results for global entertainment and lifestyle brands. I thrive in collaborative environments that prioritize data-driven decision-making, clear communication, and scalable processes to support business objectives.…Hi, I’m Joshita Saha. I’m a results-driven Social Media Manager with extensive experience building and optimizing campaigns across Instagram, Facebook, TikTok, YouTube, Snapchat, Pinterest, LinkedIn, X, and emerging platforms. I excel at creating platform-native content—Reels, Stories, TikTok videos, and GIFs—and I leverage social listening, analytics, and trend insights to drive performance. I lead cross-functional teams, partner with designers, copywriters, and influencers, and maintain a consistent brand voice across channels to boost engagement and brand visibility. I’m passionate about innovative social strategies that feel culturally relevant and deliver high-impact results for global entertainment and lifestyle brands. I thrive in collaborative environments that prioritize data-driven decision-making, clear communication, and scalable processes to support business objectives.

Joshita Saha

Content Strategist, Content Creator, Marketing Strategist, +2

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Hi, I’m Joshita Saha. I’m a results-driven Social Media Manager with extensive experience building and optimizing campaigns across Instagram, Facebook, TikTok, YouTube, Snapchat, Pinterest, LinkedIn, X, and emerging platforms. I excel at creating platform-native content—Reels, Stories, TikTok videos, and GIFs—and I leverage social listening, analytics, and trend insights to drive performance. I lead cross-functional teams, partner with designers, copywriters, and influencers, and maintain a consistent brand voice across channels to boost engagement and brand visibility. I’m passionate about innovative social strategies that feel culturally relevant and deliver high-impact results for global entertainment and lifestyle brands. I thrive in collaborative environments that prioritize data-driven decision-making, clear communication, and scalable processes to support business objectives.…Hi, I’m Joshita Saha. I’m a results-driven Social Media Manager with extensive experience building and optimizing campaigns across Instagram, Facebook, TikTok, YouTube, Snapchat, Pinterest, LinkedIn, X, and emerging platforms. I excel at creating platform-native content—Reels, Stories, TikTok videos, and GIFs—and I leverage social listening, analytics, and trend insights to drive performance. I lead cross-functional teams, partner with designers, copywriters, and influencers, and maintain a consistent brand voice across channels to boost engagement and brand visibility. I’m passionate about innovative social strategies that feel culturally relevant and deliver high-impact results for global entertainment and lifestyle brands. I thrive in collaborative environments that prioritize data-driven decision-making, clear communication, and scalable processes to support business objectives.

Available to hire

Hi, I’m Joshita Saha. I’m a results-driven Social Media Manager with extensive experience building and optimizing campaigns across Instagram, Facebook, TikTok, YouTube, Snapchat, Pinterest, LinkedIn, X, and emerging platforms. I excel at creating platform-native content—Reels, Stories, TikTok videos, and GIFs—and I leverage social listening, analytics, and trend insights to drive performance. I lead cross-functional teams, partner with designers, copywriters, and influencers, and maintain a consistent brand voice across channels to boost engagement and brand visibility.

I’m passionate about innovative social strategies that feel culturally relevant and deliver high-impact results for global entertainment and lifestyle brands. I thrive in collaborative environments that prioritize data-driven decision-making, clear communication, and scalable processes to support business objectives.

Skills

Copywriting

Social Media Design

Data Visualization

Experience Level

Copywriting

Expert

Social Media Design

Expert

Data Visualization

Expert

Language

English

Fluent

Hindi

Fluent

Bengali

Fluent

Work Experience

Senior Social Media Manager at Dentsu iProspect India

January 1, 2022 - January 1, 2023

Led end-to-end social media strategy and execution for brand accounts, balancing long-term campaign planning with daily platform management across multiple channels. Increased brand visibility fivefold and drove over 30% engagement growth through integrated cross-platform campaigns across Instagram, Facebook, LinkedIn, and X. Directed content strategy and day-to-day content management, ensuring consistent brand voice and optimized performance. Collaborated with designers, copywriters, and digital teams to drive audience-aligned campaigns. Improved program efficiency by streamlining processes and establishing structured workflows. Strengthened stakeholder alignment through clear updates and goals. Developed standardized documentation, generated monthly performance reports, and analyzed data to drive continuous improvement.

Senior Social Media Manager at Havas Media – Global Media Agency

January 1, 2021 - January 1, 2022

Directed digital strategy and a cross-functional team for global accounts, overseeing campaign execution, budget management, and performance insights to enhance brand visibility and operational efficiency. Increased brand awareness by 10-15%+ by spearheading campaign development and execution, utilizing social listening, analytics, and trend monitoring to refine content and maximize impact. Coached interns on workflows and best practices, improving overall team output and process consistency. Worked with cross-functional teams to produce high-quality content, ensuring projects met objectives on time.

Senior Operations Associate at Unacademy – Let’s Crack It!

January 1, 2020 - January 1, 2021

Oversaw operational execution of digital education programs, working across content workflows and performance monitoring to maintain alignment with platform standards, reducing delivery issues and rework. Collaborated with content creators to plan and produce relevant content across YouTube and social platforms. Improved reach and audience retention by optimizing content using SEO and performance insights. Maintained content calendars to optimize publishing efficiency and consistency across channels.

Early Childhood Education Intern at International Sahaja Canajoharie School

January 1, 2025 - January 1, 2025

Supported the implementation of early childhood educational programs by facilitating daily routines, classroom activities, and student-centered learning experiences while working with educators and staff to promote holistic development.