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I'm an award-winning Senior Art Director with a strong focus on visual storytelling, photo and video craft, and brand consistency. I lead brand launches, asset localization, and scalable creative systems across formats and regions, with experience across agencies, in-house, and freelance environments. I've steered global, data-driven campaigns for brands such as Spotify, Omio, and Google. I thrive in offline and digital channels—from moodboards to shoots and video productions—collaborating closely with production companies and partners. I'm committed to sustainability marketing and climate UX, and I'm exploring opportunities to drive meaningful brand impact across markets.…I'm an award-winning Senior Art Director with a strong focus on visual storytelling, photo and video craft, and brand consistency. I lead brand launches, asset localization, and scalable creative systems across formats and regions, with experience across agencies, in-house, and freelance environments. I've steered global, data-driven campaigns for brands such as Spotify, Omio, and Google. I thrive in offline and digital channels—from moodboards to shoots and video productions—collaborating closely with production companies and partners. I'm committed to sustainability marketing and climate UX, and I'm exploring opportunities to drive meaningful brand impact across markets.

María Gutiérrez

Art Director, Creative Director, Graphic Designer, +2

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I'm an award-winning Senior Art Director with a strong focus on visual storytelling, photo and video craft, and brand consistency. I lead brand launches, asset localization, and scalable creative systems across formats and regions, with experience across agencies, in-house, and freelance environments. I've steered global, data-driven campaigns for brands such as Spotify, Omio, and Google. I thrive in offline and digital channels—from moodboards to shoots and video productions—collaborating closely with production companies and partners. I'm committed to sustainability marketing and climate UX, and I'm exploring opportunities to drive meaningful brand impact across markets.…I'm an award-winning Senior Art Director with a strong focus on visual storytelling, photo and video craft, and brand consistency. I lead brand launches, asset localization, and scalable creative systems across formats and regions, with experience across agencies, in-house, and freelance environments. I've steered global, data-driven campaigns for brands such as Spotify, Omio, and Google. I thrive in offline and digital channels—from moodboards to shoots and video productions—collaborating closely with production companies and partners. I'm committed to sustainability marketing and climate UX, and I'm exploring opportunities to drive meaningful brand impact across markets.

Available to hire

I’m an award-winning Senior Art Director with a strong focus on visual storytelling, photo and video craft, and brand consistency. I lead brand launches, asset localization, and scalable creative systems across formats and regions, with experience across agencies, in-house, and freelance environments. I’ve steered global, data-driven campaigns for brands such as Spotify, Omio, and Google.

I thrive in offline and digital channels—from moodboards to shoots and video productions—collaborating closely with production companies and partners. I’m committed to sustainability marketing and climate UX, and I’m exploring opportunities to drive meaningful brand impact across markets.

Skills

Brand Identity

Logo

Advertising Illustration

Presentation Design

Experience Level

Brand Identity

Expert

Logo

Expert

Advertising Illustration

Expert

Presentation Design

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

German

Beginner

Work Experience

Junior Art Director at Leo Burnett Madrid

December 1, 2021 - Present

Delivered end-to-end 360° brand awareness and growth marketing campaigns, product launches, and guidelines. Led regional creative campaigns and product launches across Southeast Asia, overseeing and coordinating regional creative agencies. Planned and executed photoshoots and video productions, creating moodboards and defining visual direction.

Senior Brand Visual Designer at Omio

May 1, 2021 - December 1, 2021

Provided art direction for Omio's first brand campaign. Developed 360° marketing assets across paid ads, CRM, OOH, and affiliate channels. Ensured cohesive brand messaging and visual identity across all touchpoints. Collaborated with internal teams and external vendors to execute campaigns efficiently.

Freelance Creative / Art Director at Independent / Various clients (Toaster agency, Google Europe, Yslandia agency)

January 1, 2020 - December 1, 2021

Developed pitch decks for Google Europe products. Created multiple creative campaigns and digital assets across channels. Led social-first campaigns and designed social media content for different beverage and food brands.

Art Director at Freelance (Orange Spain and other clients)

January 1, 2018 - January 1, 2020

Developed visual identities and campaigns for major clients. Participated in photoshoots to create campaign visuals and maintain brand consistency across media.

Junior Art Director at Leo Burnett

December 1, 2021 - Present

Developed visual identities and campaigns for multiple brands; contributed to photoshoots and video productions.