Hi there! I'm Mina, a marketing professional with hands-on experience in social media management, brand promotion, and campaign execution. I love growing digital presence with creative, data-driven strategies that connect brands with people. I'm eager to contribute my organizational and communication skills to a fast-paced marketing environment. I thrive on collaborating across teams to deliver stylish, authentic brand experiences and measurable results. I'm passionate about using creative storytelling to elevate brand identity and drive meaningful engagement.

Mina Choe

Hi there! I'm Mina, a marketing professional with hands-on experience in social media management, brand promotion, and campaign execution. I love growing digital presence with creative, data-driven strategies that connect brands with people. I'm eager to contribute my organizational and communication skills to a fast-paced marketing environment. I thrive on collaborating across teams to deliver stylish, authentic brand experiences and measurable results. I'm passionate about using creative storytelling to elevate brand identity and drive meaningful engagement.

Available to hire

Hi there! I’m Mina, a marketing professional with hands-on experience in social media management, brand promotion, and campaign execution. I love growing digital presence with creative, data-driven strategies that connect brands with people. I’m eager to contribute my organizational and communication skills to a fast-paced marketing environment.

I thrive on collaborating across teams to deliver stylish, authentic brand experiences and measurable results. I’m passionate about using creative storytelling to elevate brand identity and drive meaningful engagement.

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Language

English
Fluent

Work Experience

Social Media Manager at Limón Salon
October 1, 2024 - Present
Produced and directed high-quality video and photo content highlighting stylist personalities, salon transformations, and client experiences to drive brand authenticity and retention. Developed and implemented social media strategy across Instagram, TikTok, and Facebook to elevate brand visibility and engagement, aligning with the salon's luxury positioning and client experience goals. Compiled client records, appointment logs, and product inventory in an organized manner to enable seamless tracking of client preferences.
Brand Ambassador at New Bridge Marketing Group
September 1, 2023 - January 31, 2024
Led comprehensive brand awareness campaigns targeting key market segments, implementing strategic outreach initiatives that elevated brand recognition and market presence. Generated a 40% increase in customer engagement through expert product demonstrations and educational workshops, translating technical features into clear value propositions for diverse customer bases. Coordinated and executed data-driven social media strategies across multi-platforms, driving a 35% growth in follower interactions and strengthening digital brand presence.
Social Media Manager at Ohgane
June 1, 2017 - September 1, 2021
Developed and executed social media strategies to grow brand awareness and engagement, including launching an Instagram campaign that increased followers by 30%. Created and managed content that highlighted menu offerings, customer experiences, and brand storytelling to strengthen digital presence. Analyzed engagement trends and audience behavior to optimize content performance and support overall marketing efforts.

Education

Bachelor of Arts at University of California, San Diego
September 1, 2022 - June 1, 2024
Associate of Arts at Diablo Valley College
August 1, 2019 - September 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail