I'm a marketing and communications professional with a passion for building brands that actually connect with people. With experience spanning agency work, brand management, and freelance consulting across fashion, wellness, and lifestyle, I've spent the last few years helping businesses tell their stories through digital campaigns, content strategy, and visual identity — always with an eye on what makes an audience stop scrolling and genuinely engage. Beyond the metrics and strategy, I'm a creative at heart. My background in photography, published in outlets like Forbes and L'Officiel, informs how I think about visual storytelling, and my multilingual background — across English, German, Ukrainian, Russian, and French — means I'm comfortable crafting content that resonates across cultures and communities. Whether I'm developing a social media strategy from scratch or refining a brand's voice, I bring both the analytical thinking and the human touch that great communications requires.

Mariia Skorobo hatova

I'm a marketing and communications professional with a passion for building brands that actually connect with people. With experience spanning agency work, brand management, and freelance consulting across fashion, wellness, and lifestyle, I've spent the last few years helping businesses tell their stories through digital campaigns, content strategy, and visual identity — always with an eye on what makes an audience stop scrolling and genuinely engage. Beyond the metrics and strategy, I'm a creative at heart. My background in photography, published in outlets like Forbes and L'Officiel, informs how I think about visual storytelling, and my multilingual background — across English, German, Ukrainian, Russian, and French — means I'm comfortable crafting content that resonates across cultures and communities. Whether I'm developing a social media strategy from scratch or refining a brand's voice, I bring both the analytical thinking and the human touch that great communications requires.

Available to hire

I’m a marketing and communications professional with a passion for building brands that actually connect with people. With experience spanning agency work, brand management, and freelance consulting across fashion, wellness, and lifestyle, I’ve spent the last few years helping businesses tell their stories through digital campaigns, content strategy, and visual identity — always with an eye on what makes an audience stop scrolling and genuinely engage.
Beyond the metrics and strategy, I’m a creative at heart. My background in photography, published in outlets like Forbes and L’Officiel, informs how I think about visual storytelling, and my multilingual background — across English, German, Ukrainian, Russian, and French — means I’m comfortable crafting content that resonates across cultures and communities. Whether I’m developing a social media strategy from scratch or refining a brand’s voice, I bring both the analytical thinking and the human touch that great communications requires.

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Language

English
Fluent
Russian
Advanced
German
Advanced
Ukrainian
Advanced
French
Intermediate

Work Experience

Junior Account Manager at Wirz Werbe Agentur
August 20, 2023 - November 20, 2023
Managed day-to-day client communications as liaison between creative teams, concept development, media agencies, and customers; produced print materials, adverts, and online assets; planned influencer campaigns and English-language communications; enhanced social media reach and brand awareness across campaigns; prepared client briefs and processed offers.
Senior Marketing Manager at Spoiled
July 1, 2022 - Present
Developed and executed integrated marketing strategies that strengthened brand positioning and increased audience growth across digital channels; managed influencer marketing, public relations, and strategic partnerships to expand reach; drove brand awareness and engagement within key segments.
Freelance Marketing & PR Consultant at Self-Employed
July 1, 2022 - Present
Planned and executed end-to-end marketing campaigns for fashion, wellness, and consumer brands; developed and tested marketing concepts and communication angles to improve audience engagement and conversion; iterated on campaign concepts based on performance feedback; improved user engagement across digital touchpoints.
Creative Marketing Manager at Mindful Women's Circle
April 1, 2025 - September 1, 2025
Led creative direction for brand visuals, built cohesive mood boards, and photo shoot concepts to reinforce premium, women-focused brand identity; planned and managed social media marketing and content strategy; leveraged digital analytics to boost reach and engagement; drove lead generation.

Education

Bachelor of Communication Sciences at FH Wien der WKW
August 1, 2021 - October 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Other