I am a TikTok Shop Manager with 4+ years of ecommerce experience, including direct hands-on management of TikTok Shop accounts across UK and USA markets. I specialise in full-funnel TikTok Shop operations — from store setup and product listing optimisation to affiliate programme management, UGC creator outreach, and paid campaign scaling. I have a proven track record of growing GMV, improving conversion rates, and building high-performing creator networks that drive sustained revenue growth. I am passionate about leveraging data-driven insights to optimise listings, ads, and partnerships, delivering measurable ROI for brands across international markets.

AHMAD BIN ZAFAR

I am a TikTok Shop Manager with 4+ years of ecommerce experience, including direct hands-on management of TikTok Shop accounts across UK and USA markets. I specialise in full-funnel TikTok Shop operations — from store setup and product listing optimisation to affiliate programme management, UGC creator outreach, and paid campaign scaling. I have a proven track record of growing GMV, improving conversion rates, and building high-performing creator networks that drive sustained revenue growth. I am passionate about leveraging data-driven insights to optimise listings, ads, and partnerships, delivering measurable ROI for brands across international markets.

Available to hire

I am a TikTok Shop Manager with 4+ years of ecommerce experience, including direct hands-on management of TikTok Shop accounts across UK and USA markets. I specialise in full-funnel TikTok Shop operations — from store setup and product listing optimisation to affiliate programme management, UGC creator outreach, and paid campaign scaling. I have a proven track record of growing GMV, improving conversion rates, and building high-performing creator networks that drive sustained revenue growth.

I am passionate about leveraging data-driven insights to optimise listings, ads, and partnerships, delivering measurable ROI for brands across international markets.

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Experience Level

Language

English
Fluent

Work Experience

TikTok Shop Manager at EcomTech LTD
February 1, 2025 - Present
Overseeing full-funnel TikTok Shop operations for multiple UK & USA accounts, including store setup, product listing optimization, promotional campaigns, and performance analytics. Drove consistent GMV and order volume growth. Optimized listings within TikTok Shop Seller Center — titles, descriptions, thumbnails, and pricing — to maximise CTR, CVR, and add-to-cart rates. Built and scaled an affiliate outreach system; recruited and managed UGC creators and influencers; tracked partner ROAS, GMV contribution, and video performance. Planned and executed promotional campaigns (flash sales, coupon strategies, limited-time offers) aligned with peak traffic windows. Produced weekly and monthly performance reports covering GMV trends, affiliate revenue, campaign ROI, and conversion rate analysis for stakeholders.
TikTok Shop Growth & Operations Specialist
April 1, 2021 - October 1, 2024
Applied data-driven performance management to scale eCommerce operations — skills transferable to GMV optimisation, campaign planning, and creator performance tracking. Managed promotional calendars and content-driven sales strategies, coordinating with creators and partners to align campaign timing with peak conversion windows. Led cross-functional team of account managers; trained junior staff on performance reporting, KPI tracking, and campaign optimisation workflows. Conducted ongoing product research and competitor analysis to identify high-demand, high-margin products suitable for TikTok Shop viral content and affiliate promotion. Monitored storefront analytics and seller compliance metrics to maintain account health and platform standing across managed accounts.

Education

BS International Relations at The Islamia University of Bahawalpur
January 1, 2019 - January 1, 2023

Qualifications

TikTok Shop Seller Academy (Onboarding & Growth)
January 11, 2030 - April 30, 2026

Industry Experience

Retail, Software & Internet, Professional Services, Media & Entertainment