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I am a results-driven marketing professional with 10+ years of experience delivering strategic campaigns, digital content, and brand growth across government, NDIS, FMCG, beauty, and retail sectors. I thrive in remote environments and excel at cross-functional collaboration, stakeholder engagement, and end-to-end campaign execution. I combine strong commercial acumen with creative skills, including high-level Canva content creation, to drive measurable outcomes and build compelling brand narratives.…I am a results-driven marketing professional with 10+ years of experience delivering strategic campaigns, digital content, and brand growth across government, NDIS, FMCG, beauty, and retail sectors. I thrive in remote environments and excel at cross-functional collaboration, stakeholder engagement, and end-to-end campaign execution. I combine strong commercial acumen with creative skills, including high-level Canva content creation, to drive measurable outcomes and build compelling brand narratives.

Casey Barras

Content Creator, Brand Strategist, Marketing Strategist, +2

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I am a results-driven marketing professional with 10+ years of experience delivering strategic campaigns, digital content, and brand growth across government, NDIS, FMCG, beauty, and retail sectors. I thrive in remote environments and excel at cross-functional collaboration, stakeholder engagement, and end-to-end campaign execution. I combine strong commercial acumen with creative skills, including high-level Canva content creation, to drive measurable outcomes and build compelling brand narratives.…I am a results-driven marketing professional with 10+ years of experience delivering strategic campaigns, digital content, and brand growth across government, NDIS, FMCG, beauty, and retail sectors. I thrive in remote environments and excel at cross-functional collaboration, stakeholder engagement, and end-to-end campaign execution. I combine strong commercial acumen with creative skills, including high-level Canva content creation, to drive measurable outcomes and build compelling brand narratives.

Available to hire

I am a results-driven marketing professional with 10+ years of experience delivering strategic campaigns, digital content, and brand growth across government, NDIS, FMCG, beauty, and retail sectors. I thrive in remote environments and excel at cross-functional collaboration, stakeholder engagement, and end-to-end campaign execution.

I combine strong commercial acumen with creative skills, including high-level Canva content creation, to drive measurable outcomes and build compelling brand narratives.

Skills

Canva

Experience Level

Canva

Expert

Language

English

Fluent

Work Experience

Merchandising Assistant at Facts Retail Services

March 1, 2026 - Present

Execute brand-aligned merchandising across multiple retail locations; collaborate with national retail teams and stakeholders; implement planograms and promotional displays; monitor competitor activity and provide insights; demonstrate strong autonomy and time management.

Internal Marketing and Communications Advisor at City of Greater Geelong

May 1, 2022 - October 1, 2024

Delivered internal communications for 2,500+ staff; created digital content including newsletters and intranet updates; ensured consistent branding across channels; analysed engagement metrics to improve outcomes; managed multiple projects in a hybrid environment.

Marketing Manager at Connecting2Australia

January 1, 2021 - May 1, 2022

Led marketing strategy and digital campaigns; launched website and e-commerce platform; developed campaign content and assets; coordinated events and brand activations.

National Marketing & Sales Manager at Farm Foods Australia

March 1, 2017 - November 1, 2018

Directed marketing and sales strategy; delivered campaigns and product launches; expanded into new markets via export strategy; achieved $7M sales growth in 12 months.

Marketing, Sales & PR Coordinator at Melbourne School of Fashion

March 1, 2014 - May 1, 2015

Executed multi-channel marketing campaigns; increased sales by 15% and client base by 60%; boosted event attendance by 80%.