I'm a digital creative with 10+ years shaping content across fashion, tourism, lifestyle, entertainment, and corporate brands. I blend strategic thinking with hands-on execution to deliver high-impact photo/video content, editorial design, and storytelling that resonates with audiences. My work spans concept development, visual storytelling, and end-to-end project management, delivering campaigns that are on-brand and performance-driven. I also build AI-enhanced creative workflows to accelerate production while maintaining quality and brand voice. I enjoy leading cross-functional teams, refining processes, and crafting memorable experiences for clients and audiences alike.…

Mario Olivieri

I'm a digital creative with 10+ years shaping content across fashion, tourism, lifestyle, entertainment, and corporate brands. I blend strategic thinking with hands-on execution to deliver high-impact photo/video content, editorial design, and storytelling that resonates with audiences. My work spans concept development, visual storytelling, and end-to-end project management, delivering campaigns that are on-brand and performance-driven. I also build AI-enhanced creative workflows to accelerate production while maintaining quality and brand voice. I enjoy leading cross-functional teams, refining processes, and crafting memorable experiences for clients and audiences alike.…

Available to hire

I’m a digital creative with 10+ years shaping content across fashion, tourism, lifestyle, entertainment, and corporate brands. I blend strategic thinking with hands-on execution to deliver high-impact photo/video content, editorial design, and storytelling that resonates with audiences. My work spans concept development, visual storytelling, and end-to-end project management, delivering campaigns that are on-brand and performance-driven.

I also build AI-enhanced creative workflows to accelerate production while maintaining quality and brand voice. I enjoy leading cross-functional teams, refining processes, and crafting memorable experiences for clients and audiences alike.

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Skills

Experience Level

Language

Italian
Fluent
English
Advanced
French
Advanced
Spanish; Castilian
Intermediate

Work Experience

Marketing Manager at Amitek / Metalcarrelli
January 1, 2025 - Present
Leading strategic and operational communication for B2B brands. Overseeing digital content, commercial materials, and editorial strategies. Managing cross-functional projects, coordinating internal teams, defining priorities, and optimizing creative workflows.
Digital Content and Marketing Specialist at Amitek Srl and Metalcarrelli Srl
January 1, 2025 - Present
Marketing dept: B2B market research, communication strategy development, organization and management of LinkedIn profile, newsletter creation, brochure conceptualization and realization, data analysis to evaluate performance.
Marketing Consultant at Modena 40 / CFMOTO R&D Europe
October 1, 2024 - December 1, 2024
Support for the internal social team during EICMA 2024. Liaison between management, agency, and internal teams. Oversight of digital content and contribution to visual concepts and copywriting.
Marketing Consultant at Modena 40 Srl - CFMOTO R&D Europe
October 1, 2024 - December 31, 2024
Consultancy and support for the Marketing and Branding office for EICMA 2024 and for planning the communication strategy and editorial plan.
Digital Marketing & Content Creator Specialist at San Marino Tourservice
January 1, 2022 - January 1, 2024
Multimedia content, newsletters, digital materials, and web design support. Management of multichannel digital projects and creation of the company mascot.
Digital Marketing Specialist at San Marino Tourservice Spa
January 1, 2022 - December 31, 2024
Conceptualization and realization of photos and videos; gifs, reels, and graphics for social media and website, copy writing, newsletter creation. Realization of company brochures and catalogs. Study and creation of marketing strategies. Also responsible for updating, expanding, and modifying the company website.
Digital content specialist and marketing officer at B&L1993 srl – Advertising agency
January 1, 2020 - December 31, 2022
Collaborated on marketing strategies for the agency's clients, actively participating in their execution. Responsible for creating digital content for websites and social networks: realization of photos, videos, gifs, reels, graphics, copy, and newsletters. Also handled art direction for numerous projects. Editorial graphic designer for the BOOK FOR BUYERS - Fashion magazine.
Photographer / Exhibition at CinePalace Riccione
January 1, 2019 - January 1, 2019
Photography exhibition showcasing works.
Content Creator Specialist at B&L1993
January 1, 2019 - January 1, 2022
Filming, editing, concept development and visual storytelling for video content. Photo shoots, graphic design, and photo/video reportage for Pitti Immagine Uomo. Fashion brand video shoots in Milan, Bologna, Florence, Rimini and at the Venice Film Festival, with photos published in Novella 2000. Editorial design for Book for Buyers and operational project coordination.
2nd Unit Director at MTV
January 1, 2016 - January 1, 2016
2nd Unit Director work.
Co-Founder & Creative Director at Caimani Video
January 1, 2016 - January 1, 2019
Commercial video production: concept, scriptwriting, directing, shooting, editing. End to end project management and coordination of creative teams.
Instructor at San Patrignano
January 1, 2016 - January 1, 2016
Taught videomaking, storytelling and creative writing. Designed practice-oriented training programs and guided students through the creation of video projects, blending technical skills with narrative development.
Second Unit Director & Camera Operator at Bananas Media Company
January 1, 2016 - January 1, 2016
Collaborated on the docu-series The Happiness Family for MTV Italy, managing structured sets, shots, visual language and narrative continuity according to professional broadcast standards.
Partner & Creative Director at Caimani Video
January 1, 2016 - January 1, 2019
Managed the full production cycle — concept, scriptwriting, directing, filming and editing — coordinating creative teams and supervising final delivery for commercial content and visual storytelling.
WGI Board Member at WGI
January 1, 2015 - January 1, 2017
Board member focusing on governance and strategy.
Author/Speaker at Radio Icaro
January 1, 2015 - January 1, 2017
Speaker and contributor on media topics.
Screenwriter at Italian International Film & RAI Fiction
January 1, 2015 - January 1, 2015
Writing episodes for the sitcom Impazienti (RAI2). Work in structured writers’ rooms, developing plots, dialogues, and narrative dynamics with other authors.
Content Creator Specialist at Freelance
January 1, 2015 - January 1, 2025
Concept development and production of photo, video, and graphic content for national brands (Marlù Gioielli, Giometti Cinema, Happiness Fashion, Chiringuito Kokale, Benelli Armi, Dai Dai Dai, RockIsland).
Radio Author & Live Speaker at Radio Icaro
January 1, 2015 - January 1, 2017
Ideated, wrote and co-hosted two live radio shows. Developed scripts, managed on-air storytelling and refined vocal performance, building strong improvisation and communication skills.
Content Creator Specialist
January 1, 2015 - January 1, 2025
Developed high-impact photo, video, and graphic content for leading brands in Emilia-Romagna and Italy, collaborating with both local market leaders and internationally recognized companies such as Benelli Armi.
Lecturer at Università Aperta Rimini & San Patrignano
January 1, 2014 - January 1, 2016
Lectures and workshops related to media, film, and storytelling.
Screenwriter at Italian International Film & RAI Fiction
January 1, 2014 - January 1, 2015
Wrote episodes for the sitcom Impazienti (RAI2). Worked within structured writers’ rooms, developing plots, dialogues and narrative dynamics in collaboration with production and direction teams.
Independent short film writer/director
January 1, 2010 - January 1, 2013
Independent short film writing and directing.
Screenwriter & Director at Independent Short Films
January 1, 2010 - January 1, 2013
Wrote and directed two independent short films, one of which received awards at national festivals. Managed the full creative and production process, including cast direction, crew coordination and post-production supervision.

Education

High School Diploma at State Language High School
January 1, 2000 - January 1, 2000
Bachelor's Degree in Economics and Management of Tourist Services at Università di Bologna (Rimini campus)
January 1, 2000 - January 1, 2004
Master in Social Media and Digital Marketing at Europe Cube Innovation Business School, Bologna
January 1, 2012 - January 1, 2012
Screenwriting and Directing Course at Accademia Nazionale del Cinema (Italian National Film Academy), Bologna
January 1, 2014 - January 1, 2014
Master in Social Media & Digital Marketing at Europe Cube
January 1, 2013 - January 1, 2013
Professional Certificate in Screenwriting & Directing at Accademia Nazionale del Cinema
January 1, 2012 - January 1, 2012
BA in Tourism Economics & Management at University of Bologna
January 1, 2004 - January 1, 2004

Qualifications

High School Diploma in Languages
January 1, 2000 - January 1, 2000
Professional Certificate in Screenwriting & Directing
January 1, 2012 - June 30, 2026
Master in Social Media & Digital Marketing
January 1, 2013 - June 30, 2026

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Software & Internet, Education, Retail, Other

Skills

Experience Level