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Dynamic and commercially minded Senior Marketing Executive producing multi‑format content, managing social channels end‑to‑end and delivering integrated campaigns across property, real estate and financial services. Skilled in producing video, social assets, marketing collateral and digital campaign materials, and managing content calendars across LinkedIn, Instagram, YouTube and TikTok. Strong track record shaping content strategy, supporting fast‑paced teams and delivering high‑quality creative output across multi‑brand environments. I bring a social‑first, insight‑led approach to storytelling, with a focus on elevating brand presence through refined visuals, clear messaging and community‑driven engagement. With five years’ experience translating complex topics into accessible, compelling narratives, I excel at building trust, driving audience growth and delivering polished content that resonates with discerning, experience‑led audiences. Confident working across creative, marketing and product teams, I thrive in environments where brand voice, attention to detail and seamless execution are essential.…Dynamic and commercially minded Senior Marketing Executive producing multi‑format content, managing social channels end‑to‑end and delivering integrated campaigns across property, real estate and financial services. Skilled in producing video, social assets, marketing collateral and digital campaign materials, and managing content calendars across LinkedIn, Instagram, YouTube and TikTok. Strong track record shaping content strategy, supporting fast‑paced teams and delivering high‑quality creative output across multi‑brand environments. I bring a social‑first, insight‑led approach to storytelling, with a focus on elevating brand presence through refined visuals, clear messaging and community‑driven engagement. With five years’ experience translating complex topics into accessible, compelling narratives, I excel at building trust, driving audience growth and delivering polished content that resonates with discerning, experience‑led audiences. Confident working across creative, marketing and product teams, I thrive in environments where brand voice, attention to detail and seamless execution are essential.

Liv Broadhurst

PRO

Brand Strategist, Marketing Strategist, Social Media Manager, +2

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Dynamic and commercially minded Senior Marketing Executive producing multi‑format content, managing social channels end‑to‑end and delivering integrated campaigns across property, real estate and financial services. Skilled in producing video, social assets, marketing collateral and digital campaign materials, and managing content calendars across LinkedIn, Instagram, YouTube and TikTok. Strong track record shaping content strategy, supporting fast‑paced teams and delivering high‑quality creative output across multi‑brand environments. I bring a social‑first, insight‑led approach to storytelling, with a focus on elevating brand presence through refined visuals, clear messaging and community‑driven engagement. With five years’ experience translating complex topics into accessible, compelling narratives, I excel at building trust, driving audience growth and delivering polished content that resonates with discerning, experience‑led audiences. Confident working across creative, marketing and product teams, I thrive in environments where brand voice, attention to detail and seamless execution are essential.…Dynamic and commercially minded Senior Marketing Executive producing multi‑format content, managing social channels end‑to‑end and delivering integrated campaigns across property, real estate and financial services. Skilled in producing video, social assets, marketing collateral and digital campaign materials, and managing content calendars across LinkedIn, Instagram, YouTube and TikTok. Strong track record shaping content strategy, supporting fast‑paced teams and delivering high‑quality creative output across multi‑brand environments. I bring a social‑first, insight‑led approach to storytelling, with a focus on elevating brand presence through refined visuals, clear messaging and community‑driven engagement. With five years’ experience translating complex topics into accessible, compelling narratives, I excel at building trust, driving audience growth and delivering polished content that resonates with discerning, experience‑led audiences. Confident working across creative, marketing and product teams, I thrive in environments where brand voice, attention to detail and seamless execution are essential.

Available to hire

Auckland, New Zealand

Dynamic and commercially minded Senior Marketing Executive producing multi‑format content, managing social channels end‑to‑end and delivering integrated campaigns across property, real estate and financial services. Skilled in producing video, social assets, marketing collateral and digital campaign materials, and managing content calendars across LinkedIn, Instagram, YouTube and TikTok. Strong track record shaping content strategy, supporting fast‑paced teams and delivering high‑quality creative output across multi‑brand environments.

I bring a social‑first, insight‑led approach to storytelling, with a focus on elevating brand presence through refined visuals, clear messaging and community‑driven engagement. With five years’ experience translating complex topics into accessible, compelling narratives, I excel at building trust, driving audience growth and delivering polished content that resonates with discerning, experience‑led audiences. Confident working across creative, marketing and product teams, I thrive in environments where brand voice, attention to detail and seamless execution are essential.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Medical Writer at Elion Medical Communications

March 1, 2020 - April 1, 2021

Developed medically accurate, accessible content on complex clinical and policy topics. Strengthened research, reference checking and scientific communication skills — a strong foundation for wellness, medical tourism and health‑led storytelling.

Digital Marketing Executive at Rabobank

October 1, 2020 - April 1, 2023

Delivered nationwide digital marketing, events and brand activation. Produced social content focused on storytelling and customer engagement, managed webinars and created collateral for events and activations. Oversaw website content and CRM communications, ensuring consistent brand experience across channels. Supported national events and tradeshows with content, collateral and logistics. Improved internal visibility through SharePoint development and managed vendor processes, budgets and operational workflows.

Senior Marketing Executive at Grosvenor Property

August 1, 2023 - October 1, 2024

Managed content and social channels for a premium London neighbourhood, partnering with 200+ luxury and lifestyle brands. Produced high‑quality multi‑format content, delivered omnichannel campaigns and strengthened partner engagement. Coordinated photography, videography and creative assets while presenting campaign performance to large stakeholder groups.

Senior Marketing Executive at Kinleigh Folkard & Hayward/Lomond

October 1, 2024 - May 1, 2026

Leads content and social strategy across multiple brands, delivering refined, audience‑led messaging and measurable performance improvements. Creates social‑first content, manages multi‑format production and builds thought‑leadership presence on LinkedIn. Known for simplifying complex market and regulatory topics into accessible content and driving engagement through community interaction. Experienced in reporting, campaign direction, stakeholder training and high‑end event delivery.

Senior Marketing Executive at Kinleigh, Folkard & Hayward / Lomond

October 1, 2024 - Present

Leading content and social strategy across six real estate brands, ensuring consistent tone of voice, audience-led messaging and measurable performance improvements. Developed refreshed content marketing strategy and built a new social media framework aligned to business objectives. Overseen social media management, content production and delivery of high-quality assets. Produced newsletters for a 100k eCRM database and coordinated stakeholder communications. Delivered monthly performance reporting and A/B testing across social channels and Google Analytics. Project lead for a high-net-worth landlord event and led a London-wide marketing campaign, including internal communications and print/digital materials. Partnered with HR to strengthen internal communications and mentored staff; designed and delivered LinkedIn/personal branding training for senior directors.

Senior Marketing Executive (Maternity Leave Cover) at Grosvenor Property UK

August 1, 2023 - October 1, 2024

Acted as the primary marketing partner to 200+ occupier brands across Belgravia, delivering omnichannel campaigns and driving engagement and commercial outcomes. Led agency management for paid media, influencers and organic social; compiled performance data and provided strategic recommendations. Increased occupier engagement across hero campaigns; supported openings and neighbourhood visibility. Delivered quarterly reporting and managed events calendar, budgets, and internal communications. Owned social media and content strategy, including copywriting for newsletters (77k and 38k databases). Mentored a Marketing Coordinator.

Digital Marketing Executive at Rabobank

November 1, 2021 - April 1, 2023

Delivered digital marketing, events and brand activation nationwide. Supported brand activation for national tradeshows; managed webinars end-to-end; hosted international executives for VIP openings. Created an events and sponsorship framework and onboarded a junior marketing team member. Produced marketing collateral using Adobe Photoshop and InDesign. Developed and delivered social media strategy focused on content storytelling. Owned and maintained the Sitecore CMS website; led eDM communications via Dynamics CRM.

Marketing Coordinator at Rabobank

October 1, 2020 - October 1, 2021

Led the client networking experience at national tradeshows, managing invitations, collateral, volunteers and on-site hosting. Managed brand presence at conferences nationwide to support sales lead generation. Delivered pre-event briefings and post-event surveys to maximise ROI and lead follow-up. Created a department SharePoint site and asset bank to improve internal visibility. Managed vendor onboarding, invoice processing and budget tracking for the marketing department.