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I'm a high-impact Social Media Strategist with 5+ years of experience in Fashion and Ecom marketing. I specialize in full-funnel paid social strategy, creative optimization, and turning raw data into high-growth business results. I'm a proven leader in scaling multi-platform campaigns and mentoring high-performing teams.…

user1655110

Social Media Manager, Content Strategist, Marketing Strategist, +2

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I'm a high-impact Social Media Strategist with 5+ years of experience in Fashion and Ecom marketing. I specialize in full-funnel paid social strategy, creative optimization, and turning raw data into high-growth business results. I'm a proven leader in scaling multi-platform campaigns and mentoring high-performing teams.…

Available to hire

I’m a high-impact Social Media Strategist with 5+ years of experience in Fashion and Ecom marketing. I specialize in full-funnel paid social strategy, creative optimization, and turning raw data into high-growth business results.

I’m a proven leader in scaling multi-platform campaigns and mentoring high-performing teams.

Skills

Leadership

Facebook Ads

Google Ads

Experience Level

Leadership

Expert

Facebook Ads

Expert

Google Ads

Intermediate

Work Experience

Social Media Supervisor at Crossmedia

January 1, 2025 - Present

Lead end-to-end paid social strategy across all social platforms. Supervise and mentor planners and analysts, improving efficiency and performance. Optimize campaigns through audience segmentation, bid strategy, and creative testing. Present insights and strategic recommendations to senior stakeholders. Partner with creative teams to develop high-performance campaigns and strategies. (Projects: Tommy Hilfiger, Marmot, Nicola, NASA CR - Ticket Sales and Strategy)

Social Media Planner (Mid-Level) at Crossmedia

November 1, 2021 - November 1, 2025

Built and execute paid social plans aligned with KPIs and client goals. Managed daily optimizations to improve performance across platforms. Analyzed campaign data and translated insights into strategy. Maintained strong client relationships and communication.

Social Media Analyst at DWA Media

November 1, 2019 - November 1, 2021

Executed campaign setup and optimization across Facebook, LinkedIn, and Twitter. Monitored KPIs to ensure campaigns met objectives. Developed audience targeting strategies to improve effectiveness. Delivered performance reports and insights. Collaborated in a fast-paced team environment.