Charles Hodges

Drove YoY revenue growth and increased gallons sold, contributing to $2.8M in annual revenue. Collaborated to open a multi-million-dollar downtown Phoenix store, achieving club status by expanding over 80 new accounts with substantial annual sales. Led a 5-member team, delivered training and promotions for top performers, and cultivated strategic customer relationships across commercial, residential, hospitality, and government sectors to boost sales and operational efficiency.

Managed high-budget digital ad campaigns for real estate professionals nationwide with emphasis on lead quality and automation-driven lead nurture. Orchestrated omnichannel campaigns (Google Ads, Bing PPC, Facebook/Instagram) for optimal budget use. Achieved a 35% increase in home sales through improved targeting and A/B testing. Trained agents on CRM usage to ensure nurtured leads via automated DRIP campaigns and set up Google Local Services Ads and optimized Google My Business for local visibility.

Founded and scaled TRENDY TAILZ with a focus on brand operations, IP protection, and omnichannel marketing. Achievements include establishing federal compliance and an EIN, independently filing and securing a USPTO trademark, driving rapid sales growth, expanding social commerce (TikTok Shop) revenue, building a creator & affiliate network, and implementing automated workflows across social, email, and SMS channels.