Available to hire
Hi, I’m Veronica Sparks, a seasoned content and SEO manager with over eight years of experience helping brands grow through engaging, optimized content. I excel at developing SEO strategies, editing, and content creation, and I’m passionate about guiding teams to deliver high-impact work.
Throughout my career I’ve led training initiatives, built SOPs, and overseen multi-channel content programs across websites, blogs, print, and social. I thrive on turning data-driven insights into clear, compelling messaging that boosts visibility, engagement, and conversions.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Work Experience
Freelance Writer at Agency Work Management
October 1, 2020 - PresentWrote and SEO-optimized content for multiple clients; conducted keyword research, drafted articles, and contributed to content strategies to increase website traffic.
Content & SEO Manager at Parkway Church
September 1, 2018 - PresentManaged church website and annual giving publication. Led a team of 5-8 writers; contributed pieces and edited materials to boost church visibility in SERPs and drive engagement.
Senior Manager, Reservations at Marcus Hotels & Resorts
September 1, 2008 - July 1, 2020Wrote training/coaching materials and SOPs to streamline call center processes; managed a department of 30+; improved performance and productivity.
Staff Writer at Zilla Metrics
November 1, 2022 - May 1, 2023Wrote SEO-optimized website content; increased visibility for law firm clients across the U.S.
Process Supervisor at A.B. Data
November 1, 2020 - November 1, 2021Wrote training/coaching materials and SOPs to streamline call center operations for a Class Action Administrator.
Communications & Content Specialist at Amtraco
February 1, 2026 - PresentContent creation, SEO optimization, and print materials for four company websites.
Freelance Writer at Agency
October 1, 2020 - PresentManage multiple clients’ websites, creating strong content and performing SEO work for increased traffic.
Content Creator / SEO Specialist at Amtraco
November 1, 2022 - May 31, 2023Content creation, SEO optimization, and print materials for four company websites.
Content & SEO Manager at Arbor Times
November 1, 2023 - PresentTree care content and SEO management; improved online visibility.
Content & SEO Manager at Angi
May 1, 2023 - PresentHome improvement content and SEO optimization; drove traffic growth.
Content & SEO Manager at Digital Trends
October 1, 2020 - April 1, 2025Content creation and SEO optimization for Home Design vertical.
Content Writer at Catena Media
November 1, 2021 - November 30, 2022News content writing and SEO optimization.
Content & Training Specialist at A.B. Data
November 1, 2020 - November 30, 2021Wrote training/coaching materials and SOPs to streamline call center operations for a Class Action Administrator team of 30+.
Education
Bachelor’s at Purpose Institute, Oak Creek, WI
January 11, 2030 - June 1, 2015Leadership and Management Training at Ministry and Service Studies/Theology
January 11, 2030 - May 7, 2026Bachelor's at Purpose Institute
January 11, 2030 - June 1, 2015Qualifications
IAPWE Certified Writer & Editor
January 11, 2030 - May 7, 2026IAWP Certified Writer & Editor
January 11, 2030 - May 7, 2026Marcus People Pleaser of the Month
January 1, 2013 - May 7, 2026Hilton Service Award Nomination
January 1, 2010 - May 7, 2026Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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