Hi, I’m Veronica Sparks, a seasoned content and SEO manager with over eight years of experience helping brands grow through engaging, optimized content. I excel at developing SEO strategies, editing, and content creation, and I’m passionate about guiding teams to deliver high-impact work. Throughout my career I’ve led training initiatives, built SOPs, and overseen multi-channel content programs across websites, blogs, print, and social. I thrive on turning data-driven insights into clear, compelling messaging that boosts visibility, engagement, and conversions.

Veronica Sparks

Hi, I’m Veronica Sparks, a seasoned content and SEO manager with over eight years of experience helping brands grow through engaging, optimized content. I excel at developing SEO strategies, editing, and content creation, and I’m passionate about guiding teams to deliver high-impact work. Throughout my career I’ve led training initiatives, built SOPs, and overseen multi-channel content programs across websites, blogs, print, and social. I thrive on turning data-driven insights into clear, compelling messaging that boosts visibility, engagement, and conversions.

Available to hire

Hi, I’m Veronica Sparks, a seasoned content and SEO manager with over eight years of experience helping brands grow through engaging, optimized content. I excel at developing SEO strategies, editing, and content creation, and I’m passionate about guiding teams to deliver high-impact work.

Throughout my career I’ve led training initiatives, built SOPs, and overseen multi-channel content programs across websites, blogs, print, and social. I thrive on turning data-driven insights into clear, compelling messaging that boosts visibility, engagement, and conversions.

See more

Language

English
Fluent

Work Experience

Freelance Writer at Agency Work Management
October 1, 2020 - Present
Wrote and SEO-optimized content for multiple clients; conducted keyword research, drafted articles, and contributed to content strategies to increase website traffic.
Content & SEO Manager at Parkway Church
September 1, 2018 - Present
Managed church website and annual giving publication. Led a team of 5-8 writers; contributed pieces and edited materials to boost church visibility in SERPs and drive engagement.
Senior Manager, Reservations at Marcus Hotels & Resorts
September 1, 2008 - July 1, 2020
Wrote training/coaching materials and SOPs to streamline call center processes; managed a department of 30+; improved performance and productivity.
Staff Writer at Zilla Metrics
November 1, 2022 - May 1, 2023
Wrote SEO-optimized website content; increased visibility for law firm clients across the U.S.
Process Supervisor at A.B. Data
November 1, 2020 - November 1, 2021
Wrote training/coaching materials and SOPs to streamline call center operations for a Class Action Administrator.
Communications & Content Specialist at Amtraco
February 1, 2026 - Present
Content creation, SEO optimization, and print materials for four company websites.
Freelance Writer at Agency
October 1, 2020 - Present
Manage multiple clients’ websites, creating strong content and performing SEO work for increased traffic.
Content Creator / SEO Specialist at Amtraco
November 1, 2022 - May 31, 2023
Content creation, SEO optimization, and print materials for four company websites.
Content & SEO Manager at Arbor Times
November 1, 2023 - Present
Tree care content and SEO management; improved online visibility.
Content & SEO Manager at Angi
May 1, 2023 - Present
Home improvement content and SEO optimization; drove traffic growth.
Content & SEO Manager at Digital Trends
October 1, 2020 - April 1, 2025
Content creation and SEO optimization for Home Design vertical.
Content Writer at Catena Media
November 1, 2021 - November 30, 2022
News content writing and SEO optimization.
Content & Training Specialist at A.B. Data
November 1, 2020 - November 30, 2021
Wrote training/coaching materials and SOPs to streamline call center operations for a Class Action Administrator team of 30+.

Education

Bachelor’s at Purpose Institute, Oak Creek, WI
January 11, 2030 - June 1, 2015
Leadership and Management Training at Ministry and Service Studies/Theology
January 11, 2030 - May 7, 2026
Bachelor's at Purpose Institute
January 11, 2030 - June 1, 2015

Qualifications

IAPWE Certified Writer & Editor
January 11, 2030 - May 7, 2026
IAWP Certified Writer & Editor
January 11, 2030 - May 7, 2026
Marcus People Pleaser of the Month
January 1, 2013 - May 7, 2026
Hilton Service Award Nomination
January 1, 2010 - May 7, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Other