Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Sara Kelly, a final-year Communications, Advertising & Marketing student with industry placement experience in tourism marketing and retail beauty. I’m passionate about creating campaigns that connect brands with audiences and deliver measurable results. I’m skilled in social media strategy, content creation and campaign promotion, with hands-on experience delivering events and digital campaigns. I’m commercially aware, creative and collaborative, and I thrive in fast-paced environments where cross-functional teamwork with partners, designers, media outlets, and event organizers is essential.…Hi, I’m Sara Kelly, a final-year Communications, Advertising & Marketing student with industry placement experience in tourism marketing and retail beauty. I’m passionate about creating campaigns that connect brands with audiences and deliver measurable results. I’m skilled in social media strategy, content creation and campaign promotion, with hands-on experience delivering events and digital campaigns. I’m commercially aware, creative and collaborative, and I thrive in fast-paced environments where cross-functional teamwork with partners, designers, media outlets, and event organizers is essential.

Sara Kelly

Content Creator, Digital Marketer, Marketing Strategist, +2





Hi, I’m Sara Kelly, a final-year Communications, Advertising & Marketing student with industry placement experience in tourism marketing and retail beauty. I’m passionate about creating campaigns that connect brands with audiences and deliver measurable results. I’m skilled in social media strategy, content creation and campaign promotion, with hands-on experience delivering events and digital campaigns. I’m commercially aware, creative and collaborative, and I thrive in fast-paced environments where cross-functional teamwork with partners, designers, media outlets, and event organizers is essential.…Hi, I’m Sara Kelly, a final-year Communications, Advertising & Marketing student with industry placement experience in tourism marketing and retail beauty. I’m passionate about creating campaigns that connect brands with audiences and deliver measurable results. I’m skilled in social media strategy, content creation and campaign promotion, with hands-on experience delivering events and digital campaigns. I’m commercially aware, creative and collaborative, and I thrive in fast-paced environments where cross-functional teamwork with partners, designers, media outlets, and event organizers is essential.

Available to hire

Hi, I’m Sara Kelly, a final-year Communications, Advertising & Marketing student with industry placement experience in tourism marketing and retail beauty. I’m passionate about creating campaigns that connect brands with audiences and deliver measurable results.

I’m skilled in social media strategy, content creation and campaign promotion, with hands-on experience delivering events and digital campaigns. I’m commercially aware, creative and collaborative, and I thrive in fast-paced environments where cross-functional teamwork with partners, designers, media outlets, and event organizers is essential.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Communications & Marketing Assistant at Maritime Belfast Trust

May 1, 2024 - August 1, 2025

Supported delivery of the Go the Extra Mile campaign, promoting Belfast's waterfront through events, sustainability initiatives, and digital marketing. Created and managed digital content across social media, websites, and e-newsletters to increase audience engagement and partner visibility. Planned and promoted large-scale events including Late Nights on the Maritime Mile, Sailortown Festival, Titanic Ceilia and Belfast Maritime Festival. Produced video and short-form content using CapCut and Instagram Reels; assisted with paid campaigns via Meta Ads Manager. Coordinated with stakeholders including tourism partners, designers, media outlets, and event organizers. Monitored campaign performance using Google Analytics, QR tracking, and Bitly to inform reporting and future strategy.

Retail Assistant at Sally's Salon Services

June 1, 2025 - Present

Advised customers and professional hairdressers on hair and beauty products, supporting sales and brand loyalty. Created and scheduled Instagram and Facebook content to promote in-store campaigns and product launches. Store Keyholder, cash handling, tills and daily operations. Completed ongoing training with leading hair and beauty brands to maintain up-to-date industry and product knowledge. Worked collaboratively within a fast-paced retail team to achieve sales targets and deliver excellent customer service.

Sales & Marketing Assistant at O’Kane’s Pharmacy, Drapers Town

June 1, 2021 - Present

Delivered professional customer advice and sales support within a pharmacy and beauty retail environment. Organised and promoted health and beauty events, overseeing ticketing, on-site setup and marketing activity. Created promotional content and signage using Canva, managed Facebook, Instagram and newsletter platforms. Led social media campaigns to support new product launches and seasonal promotions.