I’m Adam Baldock, a Marketing & PR Manager with more than 12 years of experience delivering integrated, data-led marketing strategies for professional and mission-led organisations. I specialise in leading small teams, managing external agencies and driving growth through digital optimisation, brand positioning and targeted campaigns that align with commercial objectives. I pride myself on turning audience insights into compelling messaging, building strong stakeholder relationships and maintaining brand integrity across national and regional channels. I enjoy collaborating with senior leaders to shape strategy, optimise websites and campaigns, and generate sustainable income and impact for the organisations I work with.

Adam Baldock

I’m Adam Baldock, a Marketing & PR Manager with more than 12 years of experience delivering integrated, data-led marketing strategies for professional and mission-led organisations. I specialise in leading small teams, managing external agencies and driving growth through digital optimisation, brand positioning and targeted campaigns that align with commercial objectives. I pride myself on turning audience insights into compelling messaging, building strong stakeholder relationships and maintaining brand integrity across national and regional channels. I enjoy collaborating with senior leaders to shape strategy, optimise websites and campaigns, and generate sustainable income and impact for the organisations I work with.

Available to hire

I’m Adam Baldock, a Marketing & PR Manager with more than 12 years of experience delivering integrated, data-led marketing strategies for professional and mission-led organisations. I specialise in leading small teams, managing external agencies and driving growth through digital optimisation, brand positioning and targeted campaigns that align with commercial objectives.

I pride myself on turning audience insights into compelling messaging, building strong stakeholder relationships and maintaining brand integrity across national and regional channels. I enjoy collaborating with senior leaders to shape strategy, optimise websites and campaigns, and generate sustainable income and impact for the organisations I work with.

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Language

English
Fluent

Work Experience

Marketing & PR Manager at Greyhound Trust
February 1, 2026 - Present
Led strategic planning and delivery of integrated marketing and PR activity to strengthen brand positioning, increase stakeholder engagement and support sustainable income growth across a national charity. Managed a Social Media Officer and external agencies, led website strategy and SEO improvements, and produced authoritative content to strengthen credibility. Built media relationships and acted as spokesperson when appropriate. Monitored performance metrics and budgets to inform strategic decisions.
Marketing & Communications Manager at APAC & PTUK
January 1, 2023 - November 1, 2025
Managed marketing teams across two organisations, delivering integrated multi-channel campaigns to increase course enquiries and enrolments. Branded guidance, website improvements, SEO/UX updates, and dynamic content production. Led paid advertising campaigns and produced performance reports for stakeholders.
Aquatics Manager at Chailey Heritage Foundation
May 1, 2017 - December 1, 2022
Oversaw workforce management, budgeting and forecasting, and developed pool programmes to optimise usage and revenue. Created and maintained risk assessments and safety documentation. Collaborated with NHS and senior leadership on COVID-19 protocols.
Outdoor Education Activity Instructor at London Youth
May 1, 2014 - March 1, 2017
Managed onboarding, induction and training of new staff; coordinated instructor and lifeguard schedules; taught swimming from beginner to advanced levels; updated safety procedures and managed school bookings for 900+ participants.
Waterfront Manager at St. Regis, Abu Dhabi
January 1, 2014 - January 1, 2014
Developed staff through coaching and appraisals; managed stakeholder review boards across operations, catering, HR, marketing & PR; authored and implemented operational procedures and risk assessments.

Education

Digital Marketing & Social Media Marketing Certificate at Udemy
January 11, 2030 - May 8, 2026
Marketing Strategy Certificate at Udemy
January 11, 2030 - May 8, 2026
Integrated Marketing Communications Certificate at Udemy
January 11, 2030 - May 8, 2026
Advanced Microsoft Word & Excel at Microsoft Office 365
January 11, 2030 - May 8, 2026
Apprenticeship in Active Leisure, NVQ Level 2 Coaching & Teaching at Northbrook College
January 11, 2030 - May 8, 2026
11 GCSEs Grades A*-C at Uckfield Community Technology College
January 11, 2030 - May 8, 2026
Digital Marketing & Social Media Marketing Certificate at Udemy
January 11, 2030 - May 8, 2026
Marketing Strategy Certificate at Udemy
January 11, 2030 - May 8, 2026
Integrated Marketing Communication Certificate at Udemy
January 11, 2030 - May 8, 2026
Apprenticeship in Active Leisure, NVQ Level 2 Coaching & Teaching at Northbrook College
January 11, 2030 - May 8, 2026
GCSEs (11) Grades A*-C at Uckfield Community Technology College
January 11, 2030 - May 8, 2026
A Levels (3) Grades B-D at Uckfield Community Technology College
January 11, 2030 - May 8, 2026

Qualifications

NPLQ Trainer/Assessor
January 11, 2030 - May 8, 2026
First Aid Trainer/Assessor
January 11, 2030 - May 8, 2026
National Pool Management Qualification
January 11, 2030 - May 8, 2026
Level 3 Pool Plant Operations
January 11, 2030 - May 8, 2026
Level 3 Swimming Coach
January 11, 2030 - May 8, 2026
Level 3 Personal Trainer
January 11, 2030 - May 8, 2026
NPLQ Trainer/Assessor
January 11, 2030 - May 8, 2026
First Aid Trainer/Assessor
January 11, 2030 - May 8, 2026
National Pool Management Qualification
January 11, 2030 - May 8, 2026
Level 3 Pool Plant Operations
January 11, 2030 - May 8, 2026
Level 3 Swimming Coach
January 11, 2030 - May 8, 2026
Level 3 Personal Trainer
January 11, 2030 - May 8, 2026

Industry Experience

Education, Non-Profit Organization, Media & Entertainment, Healthcare, Professional Services