Available to hire
Hi, I’m Juan Pablo Barba Pulido. I’m a professional focused on developing and managing new businesses and brands, leading strategies from concept through market validation and commercial execution. I thrive on turning ideas into actionable plans backed by research, marketing, and strong partnerships.
My background spans creative direction, campaign design, and onboarding processes for client accounts. I enjoy transforming insights into practical campaigns, collaborating with influencers, and building teams that move fast and deliver results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
Work Experience
Marketing & Brand Development Manager at Dinametra
August 1, 2023 - June 30, 2024Led marketing and brand development initiatives; produced and coordinated professional photo sessions and goal-oriented video reels; collaborated with influencers; built strategic social media calendars and content publication strategies. Spearheaded three projects focusing on market studies, commercialization strategies, and business models, resulting in a more efficient commercial process and a deeper understanding of the market.
Creative Lead - Onboarding Accounts at Dinametra
September 1, 2024 - May 31, 2025Led the creative area for onboarding accounts, developing campaigns, landing pages, and paid social media content. Managed the successful transition of new client accounts to operational teams, ensuring alignment and continuity in client communication.
Brand Development Manager at Dinametra
June 1, 2025 - March 31, 2026End-to-end development and management of new brands, from market research and strategic planning to commercial execution, marketing, sales, and creative direction. Oversaw validation and positioning of multiple projects in the market.
Creative Lead, Onboarding & Campaigns
January 1, 2024 - May 1, 2024Managed professional photo sessions, produced goal-oriented video reels, collaborated with influencers, developed a strategic social media calendar, and executed content publication strategies.
Creative Lead, Onboarding & Campaigns
September 1, 2024 - May 1, 2025Led the creative area for onboarding accounts, developing campaigns, landing pages, and paid social media content. Managed the successful transition of new client accounts to operational teams, ensuring alignment and continuity in client communication.
End-to-end Brand Development & Marketing Lead
June 1, 2025 - March 1, 2026Responsible for end-to-end development and management of new brands, from market research and strategic planning to commercial execution, marketing, sales, and creative direction. Oversaw validation and positioning of multiple projects in the market.
Education
Bachelor’s Degree in Commerce and Global Business at ITESO University
January 1, 2019 - January 1, 2024Master’s in Project Management & Innovation at INESDI, Barcelona, Spain
March 1, 2026 - May 8, 2026Bachelor's Degree in Commerce and Global Business at ITESO University
January 1, 2019 - January 1, 2024Master’s in Project Management & Innovation at INE SDI, Barcelona, Spain
March 1, 2026 - May 8, 2026Qualifications
Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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