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I'm a confident and creative social media professional with 5 years of experience using data and analytics to craft compelling content that elevates brand presence and engages diverse audiences. I excel at collaborating with e-commerce and marketing teams, leveraging Google Analytics and performance insights to develop data-driven strategies that optimize campaigns, strengthen brand loyalty, and drive conversions.…I'm a confident and creative social media professional with 5 years of experience using data and analytics to craft compelling content that elevates brand presence and engages diverse audiences. I excel at collaborating with e-commerce and marketing teams, leveraging Google Analytics and performance insights to develop data-driven strategies that optimize campaigns, strengthen brand loyalty, and drive conversions.

Marcy Ford Ham

Content Creator, Social Media Manager, Creative Director, +2

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I'm a confident and creative social media professional with 5 years of experience using data and analytics to craft compelling content that elevates brand presence and engages diverse audiences. I excel at collaborating with e-commerce and marketing teams, leveraging Google Analytics and performance insights to develop data-driven strategies that optimize campaigns, strengthen brand loyalty, and drive conversions.…I'm a confident and creative social media professional with 5 years of experience using data and analytics to craft compelling content that elevates brand presence and engages diverse audiences. I excel at collaborating with e-commerce and marketing teams, leveraging Google Analytics and performance insights to develop data-driven strategies that optimize campaigns, strengthen brand loyalty, and drive conversions.

Available to hire

I’m a confident and creative social media professional with 5 years of experience using data and analytics to craft compelling content that elevates brand presence and engages diverse audiences.
I excel at collaborating with e-commerce and marketing teams, leveraging Google Analytics and performance insights to develop data-driven strategies that optimize campaigns, strengthen brand loyalty, and drive conversions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Communications and Marketing Assistant at Justine Tabak

June 1, 2021 - September 1, 2022

Held diverse roles in PR, marketing, production coordination, and content creation. Developed strong organizational, communication, and Adobe Creative Suite skills. Secured media placements in prominent publications such as Sheer Luxe, The Telegraph, and The Times. Managed email marketing campaigns via Mailchimp, focusing on content creation and SEO to boost web traffic. Curated and managed social media content on Instagram, Facebook, and Pinterest, enhancing online presence. Led the successful launch of a Christmas campaign, overseeing production logistics and contributed to copy for posts, blogs, and press materials.

Senior Sales Assistant at Whistles

January 1, 2018 - May 1, 2021

During university studies, gained in-depth knowledge of the contemporary fashion market and customer preferences at Whistles Spitalfields. Consistently exceeded sales targets through market understanding and strong interpersonal skills. Promoted to Senior Sales Assistant due to outstanding performance. Took on additional responsibilities, including store procedures and daily stock reporting.

Social Media Executive at Ro&Zo

October 1, 2023 - Present

Led and grew social media presence, delivering strategic, brand-aligned content across Instagram, Facebook, and TikTok. Planned and executed large-scale, social-first campaigns in collaboration with PR agencies for cohesive cross-channel delivery. Spearheaded the successful launch of Ro&Zo's TikTok channel. Produced weekly performance reports and translated data into actionable insights using Excel. Supported press inquiries and contributed to major brand campaigns, including the Christmas campaign.

PR & Marketing Assistant at Justine Tabak

January 1, 2021 - January 1, 2022

Held diverse roles in PR, marketing, production coordination, and content creation. Developed organizational, communication, and Adobe Creative Suite skills; secured media placements (Sheer Luxe, The Telegraph, The Times); managed email marketing campaigns via Mailchimp focusing on content creation and SEO; curated and managed social media content on Instagram, Facebook, and Pinterest; led the Christmas campaign launch with production logistics.

Sales Assistant at Whistles

January 1, 2019 - April 1, 2020

Whistles Spitalfields branch: supported store operations, customer service, stock management, and visual merchandising.