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Hi, I'm Nancy Gikundi, a Creative Social Media Manager and Content Strategist based in Nairobi, Kenya. I turn ideas into engaging, scalable content across Reels, TikToks, and multi-platform campaigns. I love crafting brand voices and story-driven posts that connect with audiences and drive growth. With a background in video editing and content planning, I design data-informed strategies, create visuals, and manage daily posting schedules while tracking performance. I collaborate with product teams on features and tutorials to boost engagement and sales.…Hi, I'm Nancy Gikundi, a Creative Social Media Manager and Content Strategist based in Nairobi, Kenya. I turn ideas into engaging, scalable content across Reels, TikToks, and multi-platform campaigns. I love crafting brand voices and story-driven posts that connect with audiences and drive growth. With a background in video editing and content planning, I design data-informed strategies, create visuals, and manage daily posting schedules while tracking performance. I collaborate with product teams on features and tutorials to boost engagement and sales.

Nancy Gikundi

Content Creator, Content Strategist, Social Media Manager, +1

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Hi, I'm Nancy Gikundi, a Creative Social Media Manager and Content Strategist based in Nairobi, Kenya. I turn ideas into engaging, scalable content across Reels, TikToks, and multi-platform campaigns. I love crafting brand voices and story-driven posts that connect with audiences and drive growth. With a background in video editing and content planning, I design data-informed strategies, create visuals, and manage daily posting schedules while tracking performance. I collaborate with product teams on features and tutorials to boost engagement and sales.…Hi, I'm Nancy Gikundi, a Creative Social Media Manager and Content Strategist based in Nairobi, Kenya. I turn ideas into engaging, scalable content across Reels, TikToks, and multi-platform campaigns. I love crafting brand voices and story-driven posts that connect with audiences and drive growth. With a background in video editing and content planning, I design data-informed strategies, create visuals, and manage daily posting schedules while tracking performance. I collaborate with product teams on features and tutorials to boost engagement and sales.

Available to hire

Hi, I’m Nancy Gikundi, a Creative Social Media Manager and Content Strategist based in Nairobi, Kenya. I turn ideas into engaging, scalable content across Reels, TikToks, and multi-platform campaigns. I love crafting brand voices and story-driven posts that connect with audiences and drive growth.

With a background in video editing and content planning, I design data-informed strategies, create visuals, and manage daily posting schedules while tracking performance. I collaborate with product teams on features and tutorials to boost engagement and sales.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Content Creator & Strategist / Social Media Manager / Video Editor at ENL Family

May 1, 2024 - Present

Content planning and scheduling; caption writing and hook crafting; hashtag research and trend forecasting; audience engagement and analytics review; video trimming, transitions, and subtitles; cross-platform posting with consistent cadence; brand visuals and thumbnails designed for high engagement.

Social Media Manager at Candle Whip - UK

March 1, 2023 - April 1, 2024

Developed and executed a cohesive social media content strategy across Facebook, Instagram, and TikTok to increase brand visibility and engagement. Produced product photos, videos and reels showcasing Candle Whip's handmade candle collections. Planned monthly content calendars aligned with product launches, seasons, and promotions. Wrote captions, social copy and brand messaging to build a consistent brand voice. Managed daily posting and community engagement across all platforms. Analyzed social media metrics to optimize performance and adjust content direction. Ran targeted ads to drive website traffic and product sales. Collaborated with production team on new product features, tutorials and behind-the-scenes content ideas. Monitored industry trends and competitor activity.

Social Media Manager at Cide.Studios

November 1, 2022 - June 1, 2024

Scheduled, created, and distributed written content, videos, and images to increase brand awareness with at least two posts every day across all platforms. Scheduled posts and applied analytics to measure success with Meta Business Suite. Responded to direct messages and engaged with customer comments to grow social media followers across platforms. Analyzed social media presence and engagement across LinkedIn, Facebook, Instagram, Twitter and TikTok. Consistently met short- and long-term targets. Pitched ideas to improve performance and efficiency.

Content Writer at My Forests Kenya & Switzerland

February 1, 2022 - August 1, 2023

Wrote content promoting products and services; conducted in-depth research and conveyed findings with accuracy; edited content before publication; stayed current on marketing trends to augment content development; built editorial calendars with team to ensure alignment and consistency.

Freelance Content Writer at Freelance

May 1, 2019 - January 1, 2023

Researched topics and developed content aligned with client needs; wrote articles, blog posts, resumes, cover letters and other content; edited and proofread copies; submitted work for publication.